In a move toward increased transparency, Netflix has begun sharing specifics regarding program consumption data. This week, the streamer released the first “What We Watched: A Netflix Engagement Report,” detailing how many hours the most popular content was viewed January to June 2023. On a call with reporters, co-CEO Ted Sarandos described the information as “a continuum” of improvements to viewership measurement. The report “covers more than 18,000 titles — representing 99 percent of all viewing on Netflix,” which for the six-month period totaled “nearly 100 billion hours worldwide,” according to Netflix. Continue reading Netflix Releases Engagement Report, Reveals Hours Viewed

During CES in Las Vegas last week, Quibi founder Jeffrey Katzenberg and chief executive Meg Whitman revealed more details about their streaming content venture fueled by $1.4 billion in venture capital funding. A portmanteau for “quick bites,” Quibi plans to offer short content — under 10-minutes — for mobile phones. In other words, the enterprise is entering the streaming wars, looking for a sweet spot between the heavy-hitter long-form providers like Netflix and HBO and the free, varied content of YouTube and TikTok. Continue reading CES: Quibi Pitches Streaming Short Video for Small Screens

Quibi, the short-form video platform co-founded by Jeffrey Katzenberg and Meg Whitman, signed two new content partners. The Walt Disney Company’s ESPN will provide a daily sports highlights show, which will debut with Quibi’s April launch and be part of that platform’s Daily Essentials. According to Katzenberg, Daily Essentials will curate content and “make it convenient” to viewers. CBS News’ “60 Minutes” will also create “60 in 6,” a version of original news stories condensed into six-minute long episodes specifically for Quibi. Continue reading Quibi Video Platform Inks Deals with ESPN and 60 Minutes

Netflix reported stronger growth in international markets than expected, which is key to its ability to keep pace with increasing content production costs. In Q3, it added 6.96 million subscribers worldwide, beating its forecast of five million in July and 5.18 million predicted by analysts contacted by FactSet. The company expects to spend as much as $8 billion on shows and movies this year, with analysts forecasting that Netflix will actually spend as much as $4 billion more on content to be released in the future, for a total of $12 billion. Continue reading Netflix Reports Solid Global Growth, Spends Big on Content

After coming up empty at last year’s Sundance Film Festival, streaming services Amazon and Netflix made some significant acquisitions at this year’s indie film festival in Utah. Prior to the festival, Netflix spent $5 million for the streaming rights to “Tallulah,” starring Allison Janney and Ellen Page, and almost $7 million for “The Fundamentals of Caring,” starring Paul Rudd and Selena Gomez. Amazon inked a deal for Kenneth Lonergan’s “Manchester by the Sea,” with Kyle Chandler, Casey Affleck and Lucas Hedges. Continue reading Amazon and Netflix Acquire Movies and Visibility at Sundance

Now that Amazon and Netflix have made such a powerful impact on television, the two companies are turning their sights to motion pictures. The result could jumpstart a faltering independent film sector, say the experts. Both companies have made tremendous inroads into TV in a short period of time: Amazon has won multiple Golden Globes and Emmy Awards for “Transparent,” and Netflix earned 34 nominations at the 2015 Emmy Awards for shows including “House of Cards,” “Orange Is the New Black,” and “Unbreakable Kimmy Schmidt.” Continue reading Amazon and Netflix Focus on Film May Jumpstart Indie Cinema