Premium large-format cinema projection platform IMAX will face new competition from THX, which plans to unveil its THX Ultimate Cinema this spring/summer at the Regency Westwood Village Theatre in Los Angeles. THX (founded by filmmaker George Lucas) is working with Cinionic, a cinema joint venture of Barco, CGS and ALPD. Cinionic offers a dual-Barco laser projection system that delivers 4K resolution images. Another competitor in the premium large format (PLF) space is Dolby Laboratories, which offers its Dolby Cinema experience. Continue reading THX and Cinionic to Debut Premium Large-Format Cinema

MoviePass is relaunching its service with a marketing campaign that includes a billboard in Times Square and print ads. With the tagline “let’s go to the movies,” MoviePass’s second incarnation has to rise above the failure of its unlimited $9.99/month movie plan that drew millions of subscribers but then continually changed its terms to keep the company afloat. The new model includes both basic and “red carpet” plans whose price varies based on geography, with more expensive plans for cities where movie ticket prices are higher. Continue reading MoviePass Updates Service, Addresses Exhibitors’ Concerns

Dreamscape Immersive focuses on creating virtual reality experiences as location-based entertainment in malls and other venues. From the entrance, a “departure lounge” that immerses visitors in backstories and props, titles such as “Alien Zoo” and “Lavan’s Magic Projector: The Lost Pearl” are intended to feel like journeys. Dreamscape chief executive Bruce Vaughn, who was former chief creative officer of Walt Disney Imagineering said it’s about reframing how audiences view virtual reality. Continue reading Dreamscape Immersive to Expand Location-Based VR in 2019

At a session on “Gaming is the Killer App for AR/VR,” moderator Ariella Lehrer of HitPoint Studios stated that a “killer app” would be defined as any app that moves hardware units. That brought a wince from Needham & Company’s Laura Martin who objected that money, not hardware, is the metric to look at. Martin added that hardware sales don’t take into account the fact that so much AR will be done on a smartphone rather than a game console. “Because it uses your smartphone, AR will get faster adoption,” she suggested. Continue reading CES Session: Defining and Creating the Killer AR/VR/MR App

MoviePass has had a rough year, and now, it’s aiming for a reboot. Chief executive Mitch Lowe will hand over the reins of day-to-day operations to executive vice president Khalid Itum and focus on long-term strategy. Itum noted that the company has lost consumers’ trust, and that he will lead an effort to “fix” the product as well as empathize with the turmoil its members endured over the past year. Starting in January 2019, MoviePass will introduce three new plans, each of which offers up to 36 movies per year. Continue reading MoviePass Hopes New Subscription Plans Will Save Service

Los Angeles-based immersive media startup Within plans to release Wonderscope, an augmented reality app for children, later this month. With Wonderscope, mobile AR superimposes characters, scenes and stories onto an iPad camera view of a real-world environment. Within chief executive Chris Milk noted that, with Wonderscope and a smartphone, anyone can have “this new magical ability.” “It’s like a lens for invisible magical things that you couldn’t see with your naked eye,” he added. Continue reading Startup Within to Release Augmented Reality App for Children

A month ago, MoviePass switched its $10 per month unlimited movie plan to one that offers three movies per month, with a limited selection. Now, rival Sinemia is offering a similarly unlimited movie plan — except that it costs $30 per month. With this plan, Sinemia allows the subscriber to see a movie a day, except for IMAX or 3D movies, at whatever theater, and adds the perk of being able to reserve seats. But Sinemia also offers other plans, starting with a basic one at $5 for one movie per month. Continue reading Sinemia Launches a $30 Unlimited Movie Plan in U.S. Market

AMC Theatres now allows Facebook users to purchase movie tickets in the U.S. directly via the social media platform. “Facebook recently launched a new ticketing platform that allows users to search movies by location and showtime,” reports Variety. “Once a movie and showtime is selected, users have the option to choose the AMC ticketing platform, and are redirected to the AMC Theatres page to finish their transaction.” Facebook already has ticket agreements with online services Atom Tickets and Fandango, but this marks the platform’s first theater chain partnership. Continue reading Moviegoers Can Now Buy AMC Theatre Tickets on Facebook

MoviePass may be embattled, but its subscription model has taken off. That is most evident with the new service debuted by AMC Theatres, the largest multiplex chain in the U.S. AMC Stubs A-List allows subscribers to see up to three movies a week for $20 per month. The Alamo Drafthouse Cinema chain also will begin testing a service to offer unlimited movies for a monthly fee. Meanwhile, Helios and Matheson Analytics, Movie Pass’ parent company, hopes to raise as much as $1.2 billion to prop up the struggling subscription service. Continue reading Companies Experiment With Cinema Subscription Services

AMC Entertainment just announced AMC Stubs A-List, a subscription service that will allow customers to watch up to three movies a week at any AMC theaters in the U.S. for $19.95 per month. AMC Stubs A-List offers features not available with the offering of its rival MoviePass, including the ability to book tickets days in advance, to see 3D or IMAX movies at no extra cost and to book tickets in an app without a special debit card. In contrast, MoviePass costs $9.95 per month, works at 91 percent of U.S. theaters and can be used once a day. Continue reading AMC Debuts Subscription Service That Will Rival MoviePass

Istanbul-based Sinemia offers a service similar to MoviePass, but whereas MoviePass subscribers pay $10 per month for up to one movie ticket a day, Sinemia’s members pay the same amount for just two movie tickets per month. MoviePass, however, limits its subscribers to 2D showings and doesn’t include seat selection, while Sinemia offers 3D, 4D, IMAX, and lets its subscribers not only choose seats but purchase up to 30 days in advance. Sinemia also offers a $5 per month option for one 2D ticket per month, or $7 per month for two 2D tickets. Continue reading How Sinemia’s $10/Month Movie Subscription Works in Europe

MoviePass just brought back its unlimited subscription plan launched last August that allows users to see a movie a day for $10 per month. Better yet, chief executive Mitch Lowe declared the company is “absolutely committed” to keeping the plan in place. Two weeks ago, MoviePass limited subscribers to four movies per month. The company has previously experimented with removing subscriber access to some AMC Theatres in major cities and even specific movies, all of which were temporary moves. Continue reading MoviePass Revives Unlimited Plan, Will Offer IMAX, 3D Movies

The recently developed Playa Vista neighborhood on Los Angeles’ Westside near Marina del Rey is now home to numerous technology companies including Electronic Arts, Facebook, IMAX, Microsoft, Yahoo and YouTube. In fall 2018, Alphabet’s Google will move into a 319,000-square foot office space, adjacent to 12 acres of land the company bought in 2014. Playa Vista is also adjacent to the 600-acre Ballona Wetlands, home to hundreds of bird species, and against the Westchester Bluffs. Currently 5,000 to 6,000 people work there. Continue reading Southern California’s Silicon Beach Expanding into Playa Vista

At CES 2018, Huawei made the U.S. debut of its Huawei VR2 headset, which had been announced in October in China. The standalone unit resembles the Oculus or Vive rather than the Gear VR; the user attaches a phone, tablet or PC via USB-C and then enjoys the VR experience at a resolution of 1,600 x 1,440 per eye. The unit also features a 90Hz refresh rate, which reduces eyestrain and motion sickness. The controller, made of the same bright white polymer as the headset, offers a clickable touchpad. Continue reading Huawei VR2 Headset Lauded for Comfort, Res, Sound Quality

Dreamscape Immersive, a location-based VR startup, is joining forces with Nickelodeon to produce a new intellectual property aimed at children and families. The company, which is headed by former Disney and DreamWorks veterans, just raised $30 million in its Series B round of funding, led by AMC Entertainment with investments from Nickelodeon, 21st Century Fox and Warner Bros. as well as Majid Al Futtaim, VRSense Solutions, and Image Nation Abu Dhabi. Bold Capital Partners, a Series A investor, also joined the second round. Continue reading Dreamscape Immersive Raises $30M More for VR Attractions