Amazon Freevee, formerly IMDb Freedive and then IMDb TV, is getting more than 100 Amazon Original programs from Amazon Prime Video. The ad-supported free streaming service will release the new original series and movies throughout the year. Some of the series will be limited to a few teaser episodes designed to drive customers to Amazon Prime. Amazon SVP of ad products and tech Colleen Aubrey touted this and other reveals at New York’s IAB NewFronts in the context of brands using Amazon’s ad-supported streaming TV solutions to reach an average monthly audience of more than 155 million viewers in the U.S. Continue reading Prime Originals Head to Amazon Freevee, Fire TV Goes FAST

Amazon, which is increasing its investment in IMDb TV, an ad-supported streaming service for movies/TV, is now asking content creators for exclusive licenses, according to sources. An example of this is its contact with Vice Media to make a deal for Emmy-winning “Vice News Tonight,” recently canceled by HBO. The tech company also now offers an upfront license fee for “some type of exclusivity,” as opposed to its earlier model of only sharing ad revenue. Some content owners prefer an upfront fee, which is a guaranteed payment. Continue reading Amazon Seeks Exclusive Licenses to Add IMDb TV Content