Instagram Will End Live-Stream Shopping and Focus on Ads

Instagram will cease allowing product tags for live-stream shopping in the U.S. as of March 16, a functionality that has been available to creators and businesses since 2020. Although live-stream shopping is popular and profitable in Asian markets, it has been slow to take hold in the U.S. and Europe. Instagram says users will still be able to set up shops and leverage shopping opportunities across their feeds, stories and Reels, just not in live broadcasts. The company will “continue to invest in shopping experiences,” focusing on those “that provide the most value to our users.” Continue reading Instagram Will End Live-Stream Shopping and Focus on Ads

Disinformation Rising on Social Platforms as Policing Wanes

Social media companies appear to be reducing efforts to combat misinformation at a time when the capabilities to foist false narratives is reaching new levels of sophistication. As a result of staff cuts at Alphabet, Google’s YouTube subsidiary is reportedly left with one person overseeing worldwide misinformation policy. Twitter eliminated its safety and trust division, while Meta also made changes to its disinformation filtering. Meanwhile, The Guardian has unearthed Israeli misinformation contractors operating under the name “Team Jorge” that says it manipulated more than 30 presidential elections worldwide. Continue reading Disinformation Rising on Social Platforms as Policing Wanes

GlossAi Content Propagation App Raises $8M in Seed Round

GlossAi can turn full-length videos — or even whole libraries of video and podcast content —into an array of short clips and posts suitable for dissemination across a wide swathe of outlets. The Israel-based firm has raised $8 million in a seed round as it enters an emerging market in which Adobe and AI startup QuickVid are already playing, but no single app has definitely taken hold. GlossAi has the ability to take a video and automatically generate not only a highlight reel, but also things like 15-second snippets, blog posts (from a transcript), slide decks and more. Continue reading GlossAi Content Propagation App Raises $8M in Seed Round

Biden Challenges Big Tech, Calls for Children’s Online Safety

President Biden’s second State of the Union speech Tuesday night included calls for stronger consumer privacy protections and tougher antitrust laws in direct challenge to what many perceive as the unchecked power of Big Tech. “Pass bipartisan legislation to strengthen antitrust enforcement and prevent big online platforms from giving their own products an unfair advantage,” Biden stated, urging Congress to “stop Big Tech from collecting personal data on kids and teenagers online, ban targeted advertising to children, and impose stricter limits on the personal data these companies collect on all of us.” Continue reading Biden Challenges Big Tech, Calls for Children’s Online Safety

Instagram Creators Launch Artifact, Called a ‘TikTok for Text’

Instagram co-founders Kevin Systrom and Mike Krieger are back with a personalized news feed called Artifact that that uses artificial intelligence to pattern users’ interests and the friends that most likely want to discuss them with you. The new app — whose name combines articles, facts and artificial intelligence — opened a public waiting list this week and is available on iOS and Android. The Verge calls it “TikTok for text,” adding that “you might also call it Google Reader reborn as a mobile app or maybe even a surprise attack on Twitter.” Continue reading Instagram Creators Launch Artifact, Called a ‘TikTok for Text’

BuzzFeed Eyes a Future Collaborating with Meta and OpenAI

BuzzFeed stock jumped last week as news of collaborative efforts with Meta Platforms and OpenAI began circulating. The New York-based digital media firm famous for viral content said it is using OpenAI’s artificial intelligence to enhance lists, quizzes and other content. Meanwhile, a 2022 deal valued at close to $10 million with Meta Platforms is seeing results as BuzzFeed trains creators to expand their online presence and generate content for Meta’s social platforms, including Facebook and Instagram. BuzzFeed shares, which were trading at under $1 through January, rose to $3.87 in after-hours trading on Friday. Continue reading BuzzFeed Eyes a Future Collaborating with Meta and OpenAI

TikTok Is Accused of Manually ‘Heating’ Personalization Feed

The algorithm powering TikTok’s vaunted For You page is reportedly getting help from human collaborators. Although the personalized feed was said to be based on user interests and selections, “employees regularly engage in ‘heating,’ a manual push that ensures specific videos ‘achieve a certain number of video views,’ according to six sources and documents reviewed by Forbes.” What’s more, while the algorithm does have a say in what goes viral, staff at TikTok and ByteDance are also hand-picking specific videos to give preferential treatment, saturating their distribution throughout the user base. Continue reading TikTok Is Accused of Manually ‘Heating’ Personalization Feed

CES: Generative AI Is Having Its ‘War of the Worlds’ Moment

ChatGPT came too late (end of November) to make a significant impact on CES this year, but the cacophony of opinions about the generative AI model definitely made its way to Vegas. The timing was perfect. Just as the crypto crash left the hype industry paralyzed, OpenAI launched ChatGPT in what now feels like a nerdy and frustrating tech version of the Rolling Stones’ Altamont concert in ’69 (with computer scientists as the Hells Angels). Make no mistake: this is a landmark achievement in machine learning — perhaps the single greatest since the 2006 paper by Hinton, Salakhutdinov, Osindero and Teh on backpropagation in deep neural networks. However, it’s critical that industries, including M&E, distinguish between hype and reality. Continue reading CES: Generative AI Is Having Its ‘War of the Worlds’ Moment

QuickVid Uses AI to Create Short Videos from Text Prompts

QuickVid is a new AI-driven text-to-video platform aiming for a mass market user base. The tool draws on various generative AI systems to automatically create short-form videos for YouTube, Instagram, TikTok and other platforms. Created by former Meta Platforms programmer Daniel Habib “in a matter of weeks,” QuickVid is quite rudimentary, though Habib says he plans to continue fine tuning and adding features. Unlike Google and Meta have done with their nascent text-to-video systems, QuickVid has bypassed the formalities of research papers and industry previews and jumped directly to a public-facing website. Continue reading QuickVid Uses AI to Create Short Videos from Text Prompts

Digital Ad Share for Meta, Alphabet to Drop Below 50 Percent

Insider Intelligence forecasts that 2023 will mark the first time since 2014 that the combined digital advertising market share for Meta Platforms and Alphabet will fall below 50 percent, indicating erosion of their “duopoly.” Projection of a 2.5 percent drop due to increased competition from rivals including Amazon, Apple, TikTok and Microsoft will put the pair at a projected 48.4 percent this year, according to the research group. While the trajectory is likely to garner negative media and investor attention, it is a plus from the perspective of fending off global antitrust attacks. Continue reading Digital Ad Share for Meta, Alphabet to Drop Below 50 Percent

EU Pushes Its Antitrust Case Against Facebook Marketplace

The European Commission has formed a “preliminary view” that Meta Platforms has breached EU antitrust law by manipulating competition in the online classified advertising markets on Facebook and Instagram. The Commission took particular umbrage with the bundling of Meta’s Facebook with access to Facebook Marketplace, which allows users to buy and sell items. Meta could face a fine as high as $11.8 billion if the allegations of self-dealing prove true. The Commission also claims Meta is imposing unfair conditions on Marketplace competitors for its own benefit. Continue reading EU Pushes Its Antitrust Case Against Facebook Marketplace

Instagram Adds Features to Better Compete in Social Space

Meta Platforms is updating Instagram, adding Notes, a way to share using just 60 characters plus emoji, and testing Candid Stories, which allows users to capture what they’re doing in the moment, similar to competing social app BeReal. Notes will appear for 24 hours at the top of the inboxes of those users to follow or on their list of Close Friends, with their replies showing up as DMs. “During testing, we learned that people liked having a lightweight, easy way to share what’s on their mind and start conversations,” Meta says. Continue reading Instagram Adds Features to Better Compete in Social Space

Ireland DPC Fines Meta $275 Million for Data Privacy Breach

Meta Platforms has been fined $275 million for violating European Union privacy rules, the result of a 2021 data leak that led to the online publication of personal information belonging to 500 million Facebook users. The penalty is the latest imposed on Meta by Ireland’s Data Protection Commission, which in September imposed a $400 million penalty on Instagram for mishandling children’s data. In October 2021, the same regulator fined Meta $235 million for violations by its WhatsApp messaging service. In total, Irish authorities have imposed penalties of more than $900 million on Meta in the past two years. Continue reading Ireland DPC Fines Meta $275 Million for Data Privacy Breach

Facebook and Instagram Roll Out New Safety Tools for Teens

Meta Platforms is introducing updates to further protect teens on Facebook and Instagram. Starting this week, those under the age of 16 (or under 18 in certain countries) will be defaulted into more stringent private settings when they join Facebook. A similar default was put into effect on Instagram last year. Meta is also restricting “potentially suspicious adults.” For example, adults will be restricted from messaging teens they aren’t connected to and from seeing teens in their People You May Know recommendations. A “suspicious adult” is one that has recently been blocked or reported by a young person. Continue reading Facebook and Instagram Roll Out New Safety Tools for Teens

Advocacy Groups Seek to Enact Online Rules to Protect Kids

A coalition of more than 20 advocacy groups with an interest in child safety is petitioning the Federal Trade Commission to prohibit social media platforms including TikTok as well as online games and other services from bombarding kids with ads and using other tactics that may hook children online. Regulators are being lobbied to prevent online services from offering minors “low-friction rewards” — unpredictably granting positive reinforcement for scrolling, tapping or logging on to prolonged use. The groups say the technique is the same used by slot machine makers to keep gamblers engaged. Continue reading Advocacy Groups Seek to Enact Online Rules to Protect Kids