By
Paula ParisiNovember 17, 2021
Facebook’s internal experiments with turning off its News Feed algorithm revealed that users benefit from the often-controversial ranking system. Documents recently parsed by the news media indicate Facebook’s digital formula knows more about what users want than the users themselves when it comes to deciding which posts people see and in what order. The news comes as both the House of Representatives and Senate consider bills that would require social media platforms to offer users the option of disabling what’s known as “automated content recommendations.” The bills follow whistleblower allegations that Facebook’s News Feed is damaging to users. Continue reading Automated News Feed May Be Good for Facebook and Users
By
Paula ParisiNovember 16, 2021
Sports Illustrated makes its Snapchat debut with “America’s Best Sports Videos.” The Snap Original series aims to connect the 67-year-old sports franchise with younger audiences through user-generated footage debuting Fridays. According to Snap, more than 85 percent of the Gen Z population watched a Snap Originals video in the second half of 2020. Snap users can access the program by scanning SI’s unique Snapcode or searching by title on the Snapchat Discover page. The show is hosted by 28-year-old Ashley Nicole Moss, host and co-creator of SI’s “Laces Out” series about sneaker culture. Continue reading Sports Illustrated Launches Original Video Series on Snapchat
By
Paula ParisiNovember 12, 2021
About 76 percent of adults believe Facebook makes U.S. society worse while 11 percent say the social network makes society better and 13 find it neutral, according to a new CNN poll by SSRS. Roughly 50 percent said they know someone who bought into a conspiracy theory they read about on the site. Meanwhile, Facebook parent Meta Platforms says that beginning January 19 it will discontinue advertisers’ ability to target users based on their history of accessing content about health, ethnicity, politics, religion, sexual orientation and myriad other topics. The change applies to Facebook, Messenger and Instagram. Continue reading Facebook Negatively Impacts Society, According to CNN Poll
By
Paula ParisiNovember 11, 2021
YouTube announced it plans to expand into e-tailing with the launch of Holiday Stream and Shop, a week-long live-streaming event in which hand-picked social media stars will use the video platform to offer their own merchandise as well as branded goods. YouTube, which is part of Alphabet’s Google, has for years teased the idea of introducing online shopping, but the concept gained momentum when the COVID-19 pandemic triggered explosive growth in e-commerce. Meanwhile, NBCUniversal also plans an interactive live-streamed shopping experience. Continue reading YouTube Tests Shoppable Video, Holiday Live-Stream Events
By
Paula ParisiNovember 9, 2021
A Facebook team researching user well-being found that 1 in 8 users engage in compulsive social media habits that impact work, sleep, parenting or relationships, an analysis of recently released company documents suggests. The potentially harmful behavior, said to be categorized as “problematic use,” is comparable to what is also known as “Internet addiction.” Researchers said while some users lack control over disengaging from Facebook, the behavior isn’t considered “clinical addiction” because it doesn’t impact the brain the same way as habits like gambling or substance abuse. The research also referenced compulsive behavior among users of other social media apps. Continue reading Research Highlights Effects of Social Media on Mental Health
By
Paula ParisiNovember 4, 2021
Facebook parent Meta has announced it is shutting down the social network’s facial recognition technology program, deleting more than a billion individual face templates. Even users who have opted in will no longer be automatically recognized in photos and videos, according to the company. Meta vice president of artificial intelligence Jerome Pesenti emphasized the technology’s helpfulness in auto-generated image descriptions for the blind and visually impaired, conceding it was necessary to weigh “the positive use cases for facial recognition against growing societal concerns, especially as regulators have yet to provide clear rules.” Continue reading Meta Halts Face Recognition Opt-In, Continues Development
By
Paula ParisiNovember 4, 2021
Pinterest is advancing its objective of becoming more than an image-sharing site by adding live shopping through an app called Pinterest TV that the company believes will help it become a creator destination. Pinterest TV will offer “a series of live, original and shoppable episodes featuring creators” streaming weekdays beginning November 8 on iOS and Android. Topics will span food, home, fashion and beauty. As part of the initiative, Pinterest is launching a virtual studio complete with producers who will help creators develop content, provide A/V support and become ready for live streaming. Continue reading Pinterest TV Launch Focuses on Live Shopping with Creators
By
Paula ParisiNovember 3, 2021
Google says that by the end of 2021 it will automatically enroll about 150 million Google users and 2 million YouTubers in the company’s two-step verification program. Users will be required to not only enter a log-in password, but also to enter a code sent via text or app or security key. Google declined to say how many of its users had voluntarily enabled the extra security step prior to Alphabet’s new mandate. The move comes as a result of what many describe as consumer apathy in the face of heightened digital dangers. Google, Twitter, Facebook and Instagram have all urged users to adopt two-step verification with lackluster results. Continue reading Google Looks to Improve Security with 2SV Auto-Enrollment
By
Paula ParisiNovember 1, 2021
Mark Zuckerberg, who co-founded Facebook in 2004 and is now its CEO and controlling shareholder, announced that the company has changed its name to Meta Platforms Inc. (doing business as Meta), reflecting its pursuit of growth opportunities in the VR and AR realms known as the metaverse. As of December 1, the company will trade as MVRS on the Nasdaq exchange, retiring the FB ticker symbol that took a long ride from a first-day close of $38.23 per share on May 18, 2012, to close at $316 on October 28, the day Zuckerberg announced the new name at the Facebook Connect developer’s conference. Continue reading Meta: Facebook Blasts Off for the Metaverse with New Name
By
Paula ParisiOctober 27, 2021
Financial tech company PayPal clarified that it is not currently pursuing a deal to acquire image-sharing social platform Pinterest, shelving reports that surfaced last week, at least for the time being. PayPal stock rose approximately 3 percent while Pinterest shares fell 12 percent on news that the digital pinboard site was not being wooed to the tune of $70 per share, largely in stock, for a deal valued at roughly $45 billion. Assuming discussions were taking place, it’s hard to know if PayPal got cold feet, caving to a mostly negative market response, or decided now may not be the time to grow. Continue reading PayPal Not Planning to Acquire Image-Sharing App Pinterest
By
Paula ParisiOctober 22, 2021
In the wake of a Congressional inquiry regarding the safety of minors using online platforms, Snapchat is preparing to debut “family engagement” tools, according to Snap CEO Evan Spiegel. Speaking at WSJ Tech Live, Spiegel said the features will allow parents greater control as to how children use the service. Spiegel emphasized privacy as built-in to Snapchat, noting “we never market our service to people under the age of 13.” Keen to market to millennials and Gen Zers, Snap also announced this week it’s launching Arcadia, a global creative studio focused on developing augmented reality advertising and experiences for brands. Continue reading Snapchat Offers Tools for Parents, AR Studio for Advertisers
By
Paula ParisiOctober 19, 2021
Introduced in select markets a little more than a year ago and rolled out globally in July, YouTube Shorts generated more than 15 billion daily views worldwide by late September (up from 6.5 billion daily views worldwide in March), according to YouTube parent Google. The format caps videos at 60-seconds and is designed to rival TikTok, which claims 1 billion active monthly users, putting it among the most rapid-growth platforms ever. Even with YouTube Shorts’ healthy growth, the company has just begun testing advertising and monetization approaches for the short-form video experience. Continue reading Google Imagines Future Business Model for YouTube Shorts
By
Paula ParisiOctober 15, 2021
U.S. lawmakers agitated by the recent testimony of Facebook whistleblower Frances Haugen and related media reports are homing in on the social network’s News Feed algorithm as ripe for regulation, although First Amendment questions loom. The past year has seen Congress introduce or reintroduce no fewer than five bills that expressly focus on software coding that decides who sees what content on social media platforms. In addition to the U.S., laws advancing the idea of regulating such algorithms are gaining momentum in the European Union, Britain and China. Continue reading Lawmakers See Solution in Regulating Facebook’s Algorithm
By
Paula ParisiOctober 12, 2021
Facebook vice president of global affairs Nick Clegg in a round of Sunday morning news appearances advocated his company’s position in the midst of senatorial attack, discussing new safety tools and emphasizing the company’s repeated requests for congressional guidelines. Means to deflect users from harmful content, curb political content and put programming power in the hands of parents were among the new measures by which to impede vulnerabilities. Instagram in particular will invite adult supervision over accounts belonging to minors. Clegg stressed Instagram Kids for 13-and-under as part of the solution. Continue reading Facebook Vies with Whistleblower to Spin Latest News Cycle
By
Paula ParisiOctober 11, 2021
A voluntary hate-speech removal agreement among tech platforms in the European Union is trending in the opposite direction, according to the sixth evaluation report of the EU’s Code of Conduct, which produced a mixed picture. Social networks reviewing 81 percent of notifications within 24 hours removed an average of 62.5 percent of content flagged as hate speech, which is lower than the averages recorded in 2019 and 2020, according to the European Commission. The self-regulation policy was begun in 2016 with Facebook, Microsoft, Twitter and YouTube agreeing to remove speech that falls outside their community guidelines in under 24 hours. Continue reading EU Report Tracks Decline in Voluntary Hate-Speech Removal