At Vanity Fair’s New Establishment Summit, Jeffrey Katzenberg and Meg Whitman revealed that the name of their new mobile video startup will be Quibi (short for “quick bites”). The subscription service, originally known as NewTV, is scheduled to launch next year. Producer Jason Blum and filmmakers including Sam Raimi, Guillermo del Toro and Antoine Fuqua are among those slated to create content for the new venture. “These people are so excited about doing something new. They want to be the pioneers. They want to be able to show the path in doing this,” said Katzenberg. “We are going to do be able to do extraordinary storytelling.” Continue reading Mobile Video Service ‘Quibi’ Is Scheduled to Launch in 2019

In a 15-page letter on September 26, Snap chief executive Evan Spiegel told employees his plan to achieve full-year profitability in 2019 and refocus the company around new strategies. He admitted that the company’s redesign created many problems and “lost the core of what made Snapchat the fastest way to communicate.” That widely criticized redesign led to Snapchat’s first-ever decline in daily active users last quarter. Spiegel now wants the company to focus on adults, not teens, and messaging, not stories. Continue reading Snap Chief Exec Outlines a New Plan for Profitability, Growth

One week following the sudden departure of Instagram co-founders Kevin Systrom and Mike Krieger, it was announced that the new “Head of Instagram” will be Adam Mosseri, the company’s current VP of product — and a former senior exec at Facebook where he was responsible for managing the platform’s News Feed. Systrom and Krieger resigned unexpectedly six years after selling Instagram to Facebook for $1 billion. The co-founders were reportedly frustrated by Facebook CEO Mark Zuckerberg’s increased control over the popular photo- and video-sharing service. Continue reading Instagram Announces Adam Mosseri to Serve as New Boss

A recent Pew Research Center study revealed that the number of Americans who go online, use social media or own a smartphone/tablet has been stable since 2016. This plateau comes after many years of rapid growth. Pew Research also found significant numbers of non-users of these technologies, who are stymied by financial hardship, living in a rural area without services or disabilities that prevent full use of devices. An increasing number of users, however, are embracing smart TVs and wearable devices. Continue reading Pew Research Reveals Plateau in Broadband, Social Media

In its third security breach reported since June, Facebook announced on Friday that hackers had leveraged a security vulnerability in order to attack its computer network and access the personal accounts of about 50 million of its social platform users. In the two other breaches, hackers unblocked individuals that had been previously blocked by Facebook users, and users’ share settings were manipulated without permission. As a result of this latest breach, “the attackers could use the account as if they are the account holder,” according to Guy Rosen, VP product management for Facebook. Continue reading Facebook Reveals Another Attack on its Computer Network

The ABC Owned Television Stations Group has debuted Localish, a brand targeting digital-native millennials with hyper-local stories that will be distributed on digital and social media platforms. The stations already have a large digital and social presence, making this segue to Localish a natural move. Creation of the brand is based on ABC research that found this cohort feels better about their local community than the world. The ABC websites, social platforms, iOS and Android apps and Roku, Apple TV and Amazon Fire TV will play the content. Continue reading ABC Stations Target Millennials with ‘Localish’ Mobile Brand

According to a recent survey by social video marketing agency VidMob, younger Internet users in the U.S. — especially those in the Gen Z demo (ages 16-24) — are spending more time on social apps. The study found that 59 percent of Gen Z turn to YouTube more than they did last year, 56 percent spend more time using Snapchat, and 55 percent have increased their time on Instagram. Meanwhile, millennials are also increasing their time on social apps; about 50 percent use Instagram more, 46 percent have increased YouTube viewing, and 40 percent are on Snapchat more than they were in 2017. Continue reading Gen Y and Gen Z Are Increasing Their Time on Social Apps

Kevin Systrom and Mike Krieger, who co-founded Instagram in 2010 and sold the app to Facebook two years later for $1 billion, announced in a blog post that they would be leaving the company. The two men were responsible for shaping the culture and products of Instagram — Systrom serving as CEO and product visionary, and CTO Krieger actively running the engineering team. They built the company to over a thousand employees and the user community to more than one billion. “We’re planning on taking some time off to explore our curiosity and creativity again,” wrote Systrom. “Building new things requires that we step back, understand what inspires us and match that with what the world needs; that’s what we plan to do.” Continue reading Instagram Co-Founders Transitioning From Leaders to Users

Instagram plans to debut a standalone Shopping app, a move that could rival Pinterest and Wish. Ahead of the move, it is adding a shopping tab to the Explore page, which will allow users to look through a dedicated feed of merchandise from a wide range of vendors. Those sellers will be able to add stickers to their Stories for the first time, letting consumers shop from the Stories feed by tapping on the product. With this feature, shoppers will let people consider possible purchases before heading to the seller’s website. Continue reading Instagram Unveils Explore Shopping Tab, Stickers for Stories

Nielsen’s Social Content Ratings service — which measures the impact of television programming across social platforms Facebook, Instagram and Twitter — has been updated to include Owned Content Performance for helping television networks better understand social impact and optimize social strategies. During August, Nielsen examined more than 142,000 TV-related posts and tweets from accounts owned by or affiliated with networks, programs and talent handles, and discovered that images and video outperformed text in terms of engagement. Continue reading Nielsen Updates its Social Ratings to Measure Owned Content

Facebook chief executive Mark Zuckerberg published a 3,300-word blog post listing steps the company has taken to make the platform safer from election interference. He said that, although the company wasn’t prepared in 2016, it has developed “sophisticated systems” and that it is “better prepared for these kinds of attacks” in worldwide elections. The company is facing its first test in Brazil’s upcoming presidential election. Zuckerberg said he will also publish in-depth reports on how the company is facing its challenges. Continue reading Zuckerberg Details Facebook’s Steps Against Election Attacks

Facebook’s Rosetta is a machine learning system that extracts text in many languages from over one billion images in a real time. Facebook built its own optical character recognition system that can process such huge amount of content, day in and day out. In a recent blog post, Facebook explained how Rosetta works, using a convolutional neural network to recognize and transcribe text, even non-Latin alphabets and non-English words. The system was trained with a mix of human- and machine-annotated public images. Continue reading Facebook Adds 24 Languages to Rosetta Translation Feature

Snap has unveiled two new versions of Spectacles 2 — the Veronica (for women) and the Nico (for men) — that incorporate all the features of the company’s second generation Spectacles, but tout a sleeker, more stylish design and cost $200, versus $150 for the previous version. Many of Snapchat’s core demographic has left for Instagram, and critics question why Snap is still making hardware. When Spectacles initially debuted in 2016, Snap created hype by selling them out of pop-up vending machines. A few months later, the company was stuck with $40 million worth of unsold glasses. Continue reading Snap Refocuses With Debut of Stylish Next-Gen Spectacles

Facebook’s photo- and video-sharing service Instagram is reportedly developing a standalone app designed specifically for shopping. The app, possibly to be named IG Shopping, is expected to help users browse products from merchants and businesses and then make purchases directly within the app. The Verge initially broke the news based on information from sources familiar with the matter, but Instagram has yet to confirm the app or a potential launch date. According to Facebook COO Sheryl Sandberg, over 25 million businesses presently have Instagram accounts, 2 million of which are advertisers. Continue reading Instagram Eyes E-Commerce With Standalone Shopping App

According to the latest eMarketer projections, the number of Facebook users in the United States will increase by only 0.9 percent this year to a total of 169.5 million. While the platform’s growth has leveled in the U.S., it remains the top social network among millennials, Generation X and baby boomers. However, interest in Facebook among U.S. teens continues to decline. Snapchat surpassed Facebook among teens in 2016 — and eMarketer predicts that Snapchat will attract 1.2 million new users ages 12 to 17 by 2022, while Facebook will lose 2.2 million teens during the same time frame. Continue reading Facebook Remains Popular Among U.S. Groups Except Teens