Microsoft has begun the release of Bing generative search, making it available for “a small percentage of user queries.” The company says it will solicit user feedback and undertake further testing prior to a broader rollout. Google began dabbling in what it called the Search Generative Experience last summer, then upped the ante by adding a search-optimized version of its Gemini model this spring. The journey was not without controversy, something Microsoft will surely try to avoid. Microsoft says its new AI-driven search functionality “combines the foundation of Bing’s search results with the power of large and small language models (LLMs and SLMs).” Continue reading Microsoft Testing Bing Generative Search for User Feedback

Major League Baseball has rolled out a standalone streaming option of MLB Network for $5.99 per month without requiring a pay-TV subscription. The direct-to-consumer subscription streaming service is currently available to baseball fans in the U.S. without the need for cable, satellite or Internet TV. For die-hard fans, the MLB Network + At Bat bundle — available for $6.99 per month — also includes live game audio for all MLB teams through MLB At Bat, live Minor League Baseball games, and access to highlights and live look-ins via MLB Big Inning. Current MLB.TV subscribers can stream MLB Network for the rest of this season at no additional cost. Continue reading MLB Network Launches $5.99 Standalone Streaming Service

Google has reconsidered its previously announced plan to turn off third-party tracking cookies in its Chrome browser in favor of an option to be controlled by consumers. The original plan was pushed back a few times but was expected to take place early next year. Competitors and regulators have raised concerns about the deprecation that would have left Google — which hauled in more than $237.86 billion in ad revenue last year — free to use its own tracking to serve targeted ads to those using Chrome. Google is now developing a new plan to let consumers make their own informed decisions about whether to allow third-party cookies. Continue reading Google Changes Direction with Plans for Third-Party Cookies

After five months of testing, e-commerce giant Amazon is releasing its AI-powered shopping assistant, Rufus, on mobile throughout the U.S. via the Amazon Shopping app. By tapping the icon, shoppers can access a chat interface and query Rufus on topics such as the best portable speakers or summer dresses under $50. In time for this week’s Prime Day event, the new assistant can also provide status updates on orders. Rufus was trained on the Amazon catalog and other Internet content, so it can provide information on a wide variety of topics and reportedly also answer questions about politics and write short stories. Continue reading Amazon’s AI Shopping Assistant Rufus Is Ready for Prime Day

Verizon has restyled its logo and is making a more concerted push for a slice of the home market with the launch of a myHome bundle that pitches savings for those combining home Internet, live TV, streaming, and connected home services like cloud storage. Modeled after the company’s myPlan mobile package, myHome is available to new and existing Verizon customers who can choose among Fios, 5G Home or LTE Home Internet for prices starting at $35 per month. Subscribers can add streaming for $10 per platform and opt for a live-TV package of either Fios TV (where available) or YouTube TV. Continue reading Verizon Revamps Its Logo, Adds Discounted Streaming Deals

To address Gen Z’s ongoing interest in social video content, Pinterest announced it is updating its app so that users will have the ability to create video versions of the more than 10 billion curated boards on Pinterest. The videos can then be shared on popular social platforms such as TikTok and Instagram. Pinterest users have been using manual methods such as screenshots and green screen effects to share their boards on other apps. According to the company — which refers to this as the “mecore” trend — searches for boards labeled “mecore” jumped 255 percent since last year. The updated approach to board sharing is designed to leverage this growing trend. Continue reading Pinterest Introduces the Ability to Convert Boards into Videos

Amazon is launching Ad Relevance, a cookieless consumer tracking solution that will be available to those using Amazon DSP, a tool that lets advertisers buy Internet ad placements on and off Amazon’s website. Ad Relevance “uses the latest in AI technology to analyze billions of browsing, buying, and streaming signals in conjunction with real-time information about the content being viewed” to reveal customer shopping patterns and serve relevant ads across devices, channels, and content types without using third-party cookies. The technology accommodates Google’s long-delayed cookie deprecation, currently set for 2025. Continue reading Amazon Debuts Ad Relevance Cookieless Solution in Cannes

More U.S. youth are relying on TikTok for news, according to a study by the Pew Research Center, which says young adults increasingly believe the short-form social video platform exposes them to information they don’t see elsewhere, even though they don’t primarily associate it with news. Among those who use TikTok, only 15 percent cite “news” as a major incentive for using the app. The study, which examines American news consumption on social media platforms, found X to be the most popular news source across all demographics, beating Meta’s Facebook and Instagram as well as ByteDance’s TikTok. Continue reading Pew Says Youth Turn to TikTok for News, but X Tops Overall

Bundling is back. Following the cord-cutting that led to a decline in content subscriptions, consumers now indicate they want multi-service deals, with discounts and choice as to what type of content is included. A new study from Hub Entertainment Research indicates that traditional SVODs have declined overall in household usage while areas such as gaming, music, podcasts and social media have increased. “TV is no longer the center of the entertainment universe,” the study suggests, noting premium video only accounts for about 6.3 percent of consumers’ total entertainment sources. Continue reading Study Finds Many Consumers Seeking Multi-Service Bundles

The Federal Communications Commission voted to reinstate net neutrality rules on Thursday, returning to the Obama-era approach of establishing a level playing field for online platforms, regardless of size. The commissioners voted 3-2 along party lines to reclassify broadband as a Title II telecommunications service, the equivalent of a public utility, which means it can be regulated like power and water. However, the FCC qualified that while it would be treating the Internet as an essential service, it will exercise its authority “in a narrowly tailored fashion.” Continue reading Internet Regulation: FCC Votes to Restore Net Neutrality Rules

The Comcast NOW suite of low-cost prepaid Wi-Fi and streaming TV service is gaining Internet and mobile products that consumers can purchase month-to-month. NOW Mobile proffers unlimited 5G data, talk and text, with access to more than 23 million Wi-Fi hotspots, for $25 per line. NOW Internet offers “more reliability than fixed wireless options” starting at $30 per month for 100 Mbps, or $45 per month for 200 Mbps. Each tier includes unlimited data and an Xfinity 5G gateway. The packages join NOW TV and NOW WiFi Pass in Comcast’s prepaid portfolio. Continue reading Comcast Offers Prepaid Month-to-Month Phone and Internet

Microsoft has developed VASA, a framework for generating lifelike virtual characters with vocal capabilities including speaking and singing. The premiere model, VASA-1, can perform the feat in real time from a single static image and a vocalization clip. The research demo showcases realistic audio-enhanced faces that can be fine-tuned to look in different directions or change expression in video clips of up to one minute at 512 x 512 pixels and up to 40fps “with negligible starting latency,” according to Microsoft, which says “it paves the way for real-time engagements with lifelike avatars that emulate human conversational behaviors.” Continue reading Microsoft’s VASA-1 Can Generate Talking Faces in Real Time

Internet advertising revenues hit a record $225 billion in the U.S. in 2023, a 7.3 percent increase, according to a PwC report for the Interactive Advertising Bureau (IAB). The connected TV and audio categories saw double-digit growth, as did spending on e-commerce platforms, classified “retail media,” which rose 16.3 percent year-over-year, reaching $43.7 billion in 2023 as key players expanded their ad inventory. Video advertising revenue climbed 10.6 percent year-over-year, to $52.1 billion, with 42 percent of that revenue generated from CTV and OTT streaming. Continue reading IAB: U.S. Digital Advertising Hit Record $225 Billion Last Year

Google is attacking slow-loading web pages with the new JPEG image encoder/decoder Jpegli, which offers a 35 percent compression ratio improvement using high quality compression settings, the Alphabet company says. The Jpegli JPEG coding library offers backward compatibility via “a fully interoperable encoder and decoder complying with the original JPEG standard and its most conventional 8-bit formalism, and API/ABI compatibility with libjpeg-turbo and MozJPEG,” Google says. The resulting images compressed using Jpegli are “more precise and psychovisually effective” as a result of computations that make images “look clearer” with “fewer observable artifacts.” Continue reading Google Introduces Faster, More Efficient JPEG Coding Library

The Federal Communications Commission has updated its definition of what constitutes high-speed broadband, increasing it fourfold to download speeds of 100 megabits per second and upload speeds of 20 megabits per second from the 2015 benchmarks of 25/3 Mbps. The change is based on speeds available from Internet service providers, consumer usage patterns and federal and state programs, the FCC says. In a report assessing whether advanced telecommunications capability is being deployed “in a reasonable and timely fashion” across the U.S., the FCC concludes it is not, and that gaps in deployment are not closing rapidly enough. Continue reading FCC Announces Updated Benchmark for Broadband Speeds