Viewer Engagement Increasing for Longer Facebook Videos

For years, Facebook counted any video auto-play that lasted three seconds or longer as a view, which resulted in many publishers producing very short clips. Last year, the social media platform tweaked its News Feed algorithm to favor longer videos, and, with the debut of mid-roll ads, publishers had incentive to post clips longer than 90 seconds. Social video publishing specialist Wochit has collected data from over 200 publishers, including CBS, NBC News and USA Today that proves Facebook’s strategy is working. Continue reading Viewer Engagement Increasing for Longer Facebook Videos

YouTube Aims to Deliver TV Everywhere With Smart TV App

Eight months after launching YouTube TV on smartphones, the company now has an app for smart TVs, set-top boxes, and game consoles, all of which will work with a remote. The idea, says YouTube, is that this TV service will successfully ape the traditional TV experience even as it has a native Internet feel. The focus on live TV will give the viewer something to watch immediately. Instead of icons, the user can browse through content until she finds something she wants to watch — and then start over again if she’s bored. Continue reading YouTube Aims to Deliver TV Everywhere With Smart TV App

MIT and Netflix Testing AI-Based Algorithms to Curb Buffering

Waiting for a video to buffer may become an annoyance of the past. Researchers at MIT’s Computer Science and Artificial Intelligence Laboratory (CSAIL) are working on streaming algorithms that use AI to improve load rates and, thus, reduce buffering. Dubbed Pensieve, the new technology relies on machine learning to navigate the often-chaotic and ever-changing conditions of networks in real-time, based on a system of rewards (when the video loads smoothly) and penalties (when it’s interrupted). Meanwhile, Netflix is working on its own AI solution to address buffering. Continue reading MIT and Netflix Testing AI-Based Algorithms to Curb Buffering

YouTube Viewing via Connected TVs Up 70 Percent This Year

During Google’s Q3 earnings call yesterday, CEO Sundar Pichai revealed that YouTube is experiencing more than 100 million hours of watch time via living room devices daily, which represents a 70 percent jump in the last year and about 10 percent of total YouTube watch time. Earlier this year, Google announced more than 1 billion hours of watch time for YouTube across all devices, but this is the first time that smart TVs and living room devices were specified. More than half of YouTube’s viewing now takes place on mobile devices. Alphabet and Google CFO Ruth Porat noted that YouTube has an impressive 90 percent ad viewability rate. Continue reading YouTube Viewing via Connected TVs Up 70 Percent This Year

AT&T to Roll Out New Android TV-Based Set-Top Box for OTT

AT&T’s DirecTV is preparing to launch a new TV set-top box based on Google’s Android TV platform. A new FCC filing reveals that the satellite TV company is trying its hand at over-the-top streaming, with the model  number C71KW-400 set-top box, described as the “AT&T/DirecTV Wireless 4K OTT Client.” The accompanying user manual, which defines OTT as delivering video via the Internet to user-connected devices, notes that the device will not be able to interact with DirecTV’s current Genie hardware. Continue reading AT&T to Roll Out New Android TV-Based Set-Top Box for OTT

FCC Reveals Plan to Roll Back Local Media Ownership Rules

The FCC plans to change rules regarding local media ownership, claiming the 42-year old rules are now outdated. FCC chair Ajit Pai revealed yesterday during a congressional hearing that there will be a vote next month to loosen current rules that prevent companies from owning a newspaper and a broadcast station within the same market. The rules originally intended to guarantee diversity of expression while aiming to curb undue influence over public opinion by an individual or single company. Democratic lawmakers voiced opposition during the hearing, but Pai defended the proposed plan and other recent deregulatory moves. Continue reading FCC Reveals Plan to Roll Back Local Media Ownership Rules

Walmart Elevates Profile With Anticipated Lord & Taylor Deal

Walmart, to build a more powerful online shopping destination that can better compete with Amazon, is on the verge of adding Lord & Taylor to its website. Walmart’s idea is to transform its site from a destination for discount goods to an online mall that would feature such higher-end brands as Lord & Taylor. For Lord & Taylor, the online traffic would be welcomed at a time that fewer consumers are visiting department stores. Jet.com and men’s clothing company Bonobos, both owned by Walmart, could also join the site. Continue reading Walmart Elevates Profile With Anticipated Lord & Taylor Deal

Ericsson Predicts Half of TV Viewing Will Be Mobile by 2020

Ericsson’s eighth annual ConsumerLab TV and Media study finds that massive television growth and a shift in platforms will bring linear and VOD viewing to nearly equal levels in three years, while 50 percent of viewing will occur via mobile screens (smartphones, tablets and laptops). About half of the mobile viewing is expected to take place via smartphones. The jump in mobile viewing marks an 85 percent increase since 2010. Ericsson ConsumerLab forecasts continued growth of on-demand viewing through 2020, at which point 1 in 3 consumers will also be VR users. Continue reading Ericsson Predicts Half of TV Viewing Will Be Mobile by 2020

Amazon, Netflix, MPAA Go After TickBox TV for Infringement

Amazon, Netflix Studios and the Motion Picture Association of America have filed a copyright lawsuit against TickBox TV, a streaming media player the plaintiffs dub a “tool for mass infringement.” TickBox TV works by grabbing pirated video streams from the Internet, the plaintiffs say, giving users “instantaneous access to multiple sources” that stream copyrighted material without authorization. The Hollywood studios that make up the MPAA include Columbia, Disney, Paramount, 20th Century Fox, Universal and Warner Bros. Continue reading Amazon, Netflix, MPAA Go After TickBox TV for Infringement

Google Takes a Major Step in TV Ad Delivery With CBS Deal

In pursuit of a piece of the $72 billion U.S. TV advertising market, Google has its first big win in getting TV and video companies to embrace its video ad tech software. The company inked a partnership with CBS to provide the technology to deliver ads for its latest original “Star Trek: Discovery” series, the main attraction for CBS All Access, its new streaming subscription service. The new deal is a hoped-for win-win for both Google and CBS, and a challenge to other ad tech systems. Google also debuted an ad buying software tool last spring. Continue reading Google Takes a Major Step in TV Ad Delivery With CBS Deal

WPA2 Wi-Fi Flaw Revealed, Android & Linux Most Vulnerable

According to researchers, the WPA2 protocol for Wi-Fi connectivity contains a significant weakness that makes it vulnerable to attackers. A hacker within range of connected devices would reportedly be able to exploit this weakness to hijack passwords, emails and other “encrypted” data, or even place ransomware into a website the user is visiting. The research, which has been ongoing for weeks, reveals that the WPA2 core vulnerability could affect operating systems and devices including Android, Linux, OpenBSD, MediaTek, Linksys, macOS and Windows. Continue reading WPA2 Wi-Fi Flaw Revealed, Android & Linux Most Vulnerable

CableLabs Announces Next Iteration Cable Broadband Spec

Cable industry research group CableLabs has completed its updates for Full Duplex Data Over Cable Service Interface Specification (DOCSIS), which means that upload streams will now be as fast as download streams, at speeds of 10Gbps on HFC (hybrid fiber-coaxial) networks. Now, upstream and downstream traffic will stream concurrently, for twice the efficiency. CableLabs says the upgrade will also reduce the need and cost of networks that install fiber to the premises (FttP), otherwise known as the “last mile.” Continue reading CableLabs Announces Next Iteration Cable Broadband Spec

Clicking Flash Update on the Equifax Site Results in Adware

In the wake of May’s Equifax website breach that reportedly involved personal data of 145.5 million U.S. consumers, the credit reporting service’s site was manipulated again this week. On Wednesday, and again on Thursday, fraudulent Adobe Flash updates appeared that infected computers with adware when clicked. Only three of 65 antivirus providers detected the adware. Security analyst Randy Abrams discovered the issue while investigating false information that had appeared on his credit report. Meanwhile. federal legislators have introduced a new cybersecurity bill to help protect consumers. Continue reading Clicking Flash Update on the Equifax Site Results in Adware

Studies Show Smartphones, Social Media Cause Brain Drain

According to data collected by Apple, the typical iPhone owner uses his or her phone 80 times a day, which equals 30,000 times over the year. Now scientists are researching what happens to our minds when our phone is a constant companion that dominates our perception and cognition. What they’ve discovered is that, as our brains become dependent on the phones, our intellect becomes weaker, an effect that continues even when we aren’t using them. There are some in Silicon Valley that are increasingly concerned by the unintended consequences of smartphone and app use. Continue reading Studies Show Smartphones, Social Media Cause Brain Drain

LINE’s New Clova Wave Smart Speaker Is Available in Japan

LINE, known for its popular WhatsApp-style mobile messaging platform, has released a $125 smart speaker in Japan named Clova Wave, beating Amazon and Google to market. LINE has more than 220 million messaging users in the region. The company first announced the speaker device at a conference in June, after unveiling its new digital assistant, Clova. LINE also earlier announced a smart speaker called Champ, based on the LINE Friends characters, but no release date was revealed. LINE is a subsidiary of Naver Corp., South Korea’s largest web operator and search portal. Continue reading LINE’s New Clova Wave Smart Speaker Is Available in Japan