YouTube creators who want to see specifically where people are looking in their 360-degree and VR videos are in luck. The company is introducing a new analytics tool that does just that, via heatmaps, available for any such videos that exceed 1,000 views. YouTube is also sharing tips on 360-degree videos aimed to help video producers. Making these videos is particularly challenging since viewers can watch in a variety of ways, including via a VR headset, the YouTube smartphone app or desktop web browsers, where they can rotate the video. Continue reading YouTube Intros Heatmaps, Production Tips for VR, 360 Video

Margrethe Vestager, the European Union’s commissioner for competition, is reportedly close to ruling on an antitrust case regarding Google’s search services that is likely to result in a record fine, according to insiders. The penalty is expected to exceed the $1.4 billion antitrust fine that Intel paid in Europe in 2009. “Officials could also force Google to alter how it operates in the region, and potentially elsewhere, to give rivals a greater ability to compete,” reports The New York Times. The case “claims that Google diverted traffic from competitors’ services to favor its own comparison shopping site.” The European Commission is also investigating two other cases that involve Android and Google’s advertising products. “Google has denied any wrongdoing,” notes NYT. Continue reading Google May Be Facing a Record Fine by the European Union

Singer Katy Perry, who joined Twitter in early 2009 and just released a new album called “Witness,” has become the first to achieve the 100 million follower milestone on the social platform. “The second most-followed Twitter account belongs to Justin Bieber, who currently has 96.7 million followers,” according to Variety. “Next in line are Barack Obama (90.8 million), Taylor Swift (85.1 million) and Rihanna (74.1 million).” While these figures do not specify the number of spam accounts or bots, Twitter CEO Jack Dorsey said bogus bots represent less than 5 percent of accounts. Perry also broke her own YouTube record last month when single “Bon Appetit” reached 16.8 million views in just 24 hours. Continue reading Katy Perry Is First to Achieve 100 Million Followers on Twitter

Online retail giant Amazon.com announced it plans to acquire Whole Foods Market in a deal valued at $13.7 billion. Organic grocer Whole Foods, founded in 1978, has more than 460 locations, but has been facing increased competition from large chains such as Walmart that have introduced more natural and organic products. The Austin, Texas-based company built its brand on premium service and generally higher prices. This approach may mark a change for Amazon, which has built much of its business on lower prices. Whole Foods will continue operating under its existing brand and CEO John Mackey will remain in his position. Continue reading Amazon to Acquire Whole Foods Market in $13.7 Billion Deal

Instagram has taken a step to increase transparency, giving Internet celebrities on the site an easier way to let viewers know if their posts are sponsored. Users and sponsors can work together to decide whether or not to tag a post as a “paid partnership” at the top. This new feature is currently being tested with a few celebrities and businesses. If it proves successful, Instagram will launch it more widely. Parent company Facebook already uses a similar method of disclosing such paid partnerships. Continue reading Instagram Feature Brings Transparency to Sponsored Posts

Verizon completed its $4.48 billion purchase of Yahoo’s Internet business, which it will combine with Internet pioneer AOL. The two merged companies form Oath, a new division led by AOL chief executive Tim Armstrong that will serve about 1.3 billion monthly users. Verizon executive Marni Walden says the strategy is to place the same content in multiple locales to reach the biggest audience possible. “There is a tremendous opportunity to increase viewership of some of these brands,” she said.  Continue reading Verizon Merges Yahoo, AOL Into Oath, With 1.3 Billion Users

According to Leichtman Research, Netflix has surpassed cable TV in number of total subscribers. Netflix recently reached 50.85 million subscribers, whereas U.S. cable companies presently have 48.61 million. “The numbers don’t count minor cable networks, which could in themselves amount to 5 percent of total cable customers,” explains Forbes. While Netflix has added 27 million subs in the last five years, cable subs are only down by 4 million, “not a massive drop off. It’s also worth bearing in mind that cable TV makes up only 50 percent of total TV viewership in pay TV.” Satellite TV presently has around 38 million subscribers. “In total there are 93,319,187 subscribers to cable, satellite and Internet streaming services in the U.S. Continue reading Netflix Doubles Subscription Base in 5 Years, Surpasses Cable

MoffettNathanson analyst Robert Fishman suggests that the film industry is on the verge of change, “in part because the movie studios want and need it to change,” notes Recode, “and in part because Netflix is going to push the industry forward whether it likes it or not.” Studios are looking to make movies available in the home without waiting for the traditional 90-day theatrical window, while Netflix is ramping up its original programming and straight-to-streaming library. According to Fishman, such change could cost theater owners up to 20 percent of their profits. While Hollywood was not successful with earlier attempts to shorten the release window, Fishman believes this year could be different, since Internet technologies continue to impact the home video business. Continue reading Technology May Lead to Change for Theatrical Film Releases

Cisco predicts that online video will be responsible for 82 percent of all consumer IP traffic in 2021, with live video expected to see the fastest rate of growth over the next four years. By comparison, video accounted for 73 percent of Internet traffic last year. Demand is coming from a range of video, including on-demand content from services such as Netflix, webcam viewing and IP VOD. Not surprisingly, Cisco forecasts the amount of bandwidth will grow as more online video is consumed and an increasing number of higher-quality videos are watched. Continue reading Video Will Comprise 82 Percent of All Internet Traffic by 2021

Journalists routinely purchase libel insurance, but now insurance companies are selling such policies to ordinary citizens. The growth of social media has led to an increasing number of users regularly venting online, and sometimes there are consequences. Musician/actress Courtney Love, for example, spent six years in court accused of libeling her former attorney and later a designer, ultimately paying $780,000 in settlements. Libel insurance costs an average of $33 per month bundled with traditional home or car insurance policies. Continue reading Libel Insurance Policies More Common in Social Media Era

Amazon, Etsy, Kickstarter, Mozilla, Reddit and Y Combinator are planning a “day of action” to oppose the FCC’s plan to undo net neutrality. On July 12, the companies plan to change their websites in various ways to raise awareness of the current efforts to repeal net neutrality, which prohibits ISPs from blocking or slowing websites or charging fees to display content. A recent poll showed that a large percentage of Americans, across all political affiliations, support net neutrality and question the government’s ability to protect Internet access. Continue reading Most Americans Support Net Neutrality, Online Protest Slated

The ETC@USC’s Phil Lelyveld gave a presentation on the dark side of AR at Augmented World Expo in Santa Clara on Friday. His goal was to raise awareness of some fundamental issues now, before there is resistance to change from established AR and VR business models. Phil began by describing how the AR and VR landscape is integrally linked to the Internet of Things (it feeds data to the AR/VR experience), artificial intelligence (it will shape the end-user experience and avatar behavior), and to a lesser degree, robotics (the relatable face of the AI). Continue reading Augmented World Expo: ETC Presents the Dark Side of AR

Google plans to introduce a new ad-blocking tool for its Chrome web browser in 2018, and is giving publishers at least six month’s notice to prepare. According to sources, the new default setting will appear on desktop and mobile Chrome versions and will prevent ads from popping up on websites known to create a bad advertising experience for users. Google’s new “Ad Experience Reports” will let publishers know if their website hosts such “bad experience” ads and will detail how to fix the problems. Continue reading Google Develops New Ad Filtering Tool for Chrome Browser

Kleiner Perkins Caufield & Byers partner Mary Meeker delivered her annual Internet trends report at last week’s Code Conference in California. This year’s presentation featured 355 slides and a new section on healthcare. Among the key takeaways: global Internet users reached 3.4 billion in 2016 (46 percent of the world’s population, more than double the number from 2009); digital advertising jumped 22 percent to $73 billion; worldwide smartphone growth is slowing; China is the new leading market for interactive gaming; Apple, Alphabet, Amazon and Facebook are collectively worth $2.4 trillion, while seven of the next 16 top tech firms are Chinese companies such as Alibaba and Tencent. Continue reading Mary Meeker Delivers Her Annual State of the Internet Report

Netflix chief executive Reed Hastings thinks it’s a win-win for movies to play in theaters and stream to the home, comparing the former to going out to dinner, and the latter to cooking at home. Saying it is “inevitable that the current window system breaks down,” Hastings believes that audiences will still pay for the communal experience of a movie theater. He also stated that, although he had argued for net neutrality in the past, he currently believes it is not Netflix’s primary battle anymore. Continue reading Netflix’s Hastings Says Streaming Can Coexist With Theaters