The iPhone 12 Pro Max offers a number of firsts for an iPhone: the largest ever display, at 6.7-inches; the biggest camera sensor ever; a 5G radio and a bigger battery. At the same time, it’s not much more expensive than the next level down, an iPhone 12 Pro, with an added $100 for every storage level. The size of the phone — not just the inches but also the heft and weight — might be a downside for some users, but the iPhone 12 also comes with more choices, starting with the compact iPhone 12 Mini. Continue reading Apple iPhone 12 Pro Max Receiving Positive Camera Reviews

Three years after Apple released its simple video creation app named Clips, the company is updating the app to Clips 3.0, now available in the App Store. Apple streamlined the interface with the intent of making it faster and easier to add effects. Also new are full-screen browsers on the iPhone to make it easier to record and include effects. Version 3.0 lets video creators access multiple aspect ratios, including vertical and horizontal, to accommodate Instagram Stories, Snapchat, YouTube and other popular platforms. Continue reading Apple Clips 3.0: New Interface, Multiple Aspect Ratios, HDR

At the company’s second virtual tech product reveal, Apple chief executive Tim Cook debuted four iPhone 12 models that are capable of connecting with 5G networks. Prices for the new phones begin at $699 for the least expensive 5.4-inch iPhone 12 Mini up to the $999 iPhone 12 Pro and $1,099 12 Pro Max. Oscar-winning cinematographer Emmanuel Lubezki made a short movie with the iPhone 12 Pro, which Apple touts is “the first and only device that enables you to capture, edit, watch, and share Dolby Vision video.” Continue reading Apple Touts iPhone 12 Pro as an All-in-One Filmmaking Tool