Alibaba Dominates E-Tail in China But Fails to Thrive Abroad
September 12, 2019
In its last fiscal year, which ended in March, Alibaba Group’s 654 million customers bought $835 billion worth of goods, with revenues of $56.2 billion, cementing the company’s credentials as the world’s largest e-tailer. Put another way, the company handled more business than Amazon and eBay combined. Notably, 66 percent of Alibaba’s revenue — $36.9 billion — came from China. But translating that success to other countries has proven elusive — a mere 5 percent of the company’s revenue came from international locations. Continue reading Alibaba Dominates E-Tail in China But Fails to Thrive Abroad