Apple will launch its Apple TV Plus movie and TV subscription service by November, said sources, introducing a small number of shows and then increasing the catalog over time. Although not announced, sources said a free trial is likely to kick off the new service and build an audience while the company fills out its library. Apple TV Plus is part of the company’s goal to reach $50 billion in service sales by 2020. In doing so, it enters a highly competitive, crowded field. Meanwhile, more details have been released on the Apple Arcade gaming service. Continue reading Apple Readies Release of Apple TV+ and Arcade Services

During yesterday’s highly anticipated “Show Time” event at Apple’s headquarters in Cupertino, California, CEO Tim Cook was joined by top execs and Hollywood heavyweights to unveil details regarding a new streaming TV service in addition to initiatives involving news, gaming and finance services. The Apple TV+ subscription service is slated to launch this fall in more than 100 countries. While cost and specific launch dates were not addressed, the event emphasized original programming and a collection of channel partners during a presentation that was similar to a traditional television upfront, including major celebrities and musical performances. Continue reading Apple Rolls Out New TV, Gaming, Finance, News Services