Study Examines the Significant Impact of Kickstarter Projects

Research out of the University of Pennsylvania’s Wharton School, led by Professor Ethan Mollick, revealed that, since its 2009 founding, Kickstarter has been used to raise $5.3 billion, leading to the creation of 8,800 new companies and non-profit organizations and generating 29,600 full-time and 283,000 part-time jobs. The study, funded in part by the Kauffman Foundation, relied on data from Kickstarter and only looked at successfully funded projects. Kickstarter had no involvement in the study. Continue reading Study Examines the Significant Impact of Kickstarter Projects

Amazon Debuts Launchpad: New Marketing and Sales Portal

Amazon unveiled Launchpad this week, a new platform designed to help hardware and physical goods startups market and distribute their new products on Amazon’s e-commerce site. Launchpad, which currently features more than 200 items from a wide variety of startups, will compete with similar services offered by Product Hunt, Shopify and Shyp. Amazon is going big with the new platform, positioning it as a global product with access to 10 international distribution portals, and working with 25 VC firms, accelerators and crowdfunding services. Continue reading Amazon Debuts Launchpad: New Marketing and Sales Portal