Facebook, YouTube and Twitter struck a deal with the World Federation of Advertisers to take steps to dampen hate speech and other harmful content on their platforms. In addition to establishing common definitions of such content, the platforms agreed to adopt coordinated reporting standards. Three months ago, many big advertisers boycotted Facebook in the wake of the death of George Floyd and subsequent protests. Facebook also revealed its Oversight Board will begin to hear cases as soon as mid-October. Continue reading Social Media Firms, Marketers Ink Deal to Limit Hate Speech

It’s time to assess the impact of an advertiser boycott of Facebook, started on June 17 to protest that company’s handling of hate speech and misinformation. Following the urging of civil rights groups Color of Change, the Anti-Defamation League and the NAACP, 1,000+ advertisers publicly joined in the boycott, dubbed #StopHateForProfit, which was intended to last for the month of July. Other advertisers pulled back on spending but did so less publicly. Facebook has 9+ million advertisers. Continue reading Evaluating Possible Impact of Recent Ad Boycott on Facebook

Facebook commissioned an audit, and civil rights attorney Laura Murphy with Relman Colfax attorneys delivered an 89-page report that praised the company for adding rules against voter suppression and creating a team to study algorithmic bias. But it also excoriated Facebook for “vexing and heartbreaking decisions [it] has made that represent significant setbacks for civil rights.” Meanwhile, Facebook is still working to address misinformation on its platform. It recently removed accounts belonging to Roger Stone, which were linked to fake accounts active around the 2016 presidential election. Continue reading Facebook Audit Finds Company’s Civil Rights Efforts Wanting

As the advertiser boycott of Facebook grows over its policy to allow hate speech, Facebook is showing the first signs of concern. Last week, its top advertisers — including Coca-Cola, Pfizer and Unilever — paused advertising to signal their displeasure over the social media platform’s stance. In a virtual meeting, said sources, chief executive Mark Zuckerberg doubled down, telling these advertisers that he won’t back down. Now communications chief Nick Clegg stresses the company is trying to curb hate speech. Continue reading Facebook at a Crossroads as More Advertisers Join Boycott

Major advertisers including Verizon, Ben & Jerry’s, Patagonia, The North Face, Eddie Bauer and REI have decided not to advertise on Facebook during the month of July. The action was urged by the Anti-Defamation League, NAACP and other civil rights groups to force Facebook to reexamine its policy of refusing to remove political ads containing “blatant lies.” In response, Facebook is taking steps to persuade its top advertisers not to join the boycott, including assurances that it takes civil rights concerns seriously. Continue reading Brands Send Message to Facebook, Industry with Ad Boycott