As the Renaissance was a reaction to the Dark Ages that preceded it, so too the entertainment industrial complex finds itself on the brink of a fruitful new era of technological and creative achievement triggered by COVID-19. The need for remote production has encouraged a cross pollination of new tools and techniques that will likely lead to significant change in the next era of media production. Roaring back to an in-person event in Rancho Mirage last week after hosting a virtual summit in 2021, the HPA Tech Retreat 2022 showcased the groundbreaking exchange between content-makers and tech providers. Continue reading HPA Tech Retreat: Bridge Between Creatives and Tech Firms

Maryland-based VisiSonics, a 3D spatial audio company, is revealing its licensable hardware and software audio solutions at CES 2022 in Las Vegas this week, booking appointments for one-on-one product demonstrations at its Venetian Resort suite (#3310). “We’ve developed two lines of technology to capture audio with all the directions preserved,” explains chief technology officer and co-founder Adam O’Donovan. “Our 64-microphone array on a sphere to capture audio led to our RealSpace 3D sound engine that allows 3D spatial audio to be personalized.” Continue reading CES: VisiSonics Showcases New 3D Spatial Audio Solutions

At the HPA Tech Retreat in Palm Desert, California (produced by the Hollywood Professional Association), a panel of industry professionals described the vicissitudes of mastering in an era of dozens of formats, standards and devices. The conversation quickly became interactive, with attendees asking questions that related to their work in the media & entertainment industry. One question, harkening back to the premium for producing and posting HD material when it first came on the scene, was about the additional costs of working with UHD and HDR. Continue reading HPA 2018: Mastering Features, Content in UHD, HDR & SDR

During an HPA Tech Retreat panel yesterday on “Cyber and Content Security: Time for a Strategy Change,” moderated by NSS Labs Sales Director Kari Grubin, panelists asked the important questions: Who are the perpetrators? How easy is it to gain access? How can we understand the risks to our specific companies? And how can we architect against risks? Grubin was joined by Frank Artes of NSS Labs, Theresa Miller of Lionsgate, Bryan Ellenburg of the CDSA, and Ted Harrington of Independent Security Evaluators. Continue reading HPA Tech Retreat: Cybersecurity in Today’s Media Industry