Palo Alto-based BetterWorks, a company with funding and public support from venture capitalist John Doerr, has developed software that not only measures worker performance but also helps employees set individual goals to become more efficient in the workplace. The company’s software makes use of tactics and practices found in social media, fitness trackers and video games to encourage employees to set and accomplish goals in a process that is transparent to bosses and co-workers. Continue reading BetterWorks Designed to Track and Improve Work Efficiency