At CES 2017, LG Electronics introduced the first ATSC 3.0-enabled 4K UHD TVs for South Korea, which will begin deploying the new broadcast standard in anticipation of the 2018 Winter Olympics. The new 2017 models, which will go on sale in the spring, will have both ATSC 3.0 and ATSC 1.0 tuners. At CES, LG demonstrated a 65-inch LED TV with an embedded second-generation ATSC 3.0 tuner displaying 4K UHD HDR programming. The company also showed ATSC 3.0’s “advanced electronic service guide” capabilities. Continue reading LG Introduces First ATSC 3.0-Enabled TV for Winter Olympics

The Advanced Television System Committee’s ATSC 3.0 standards for 4K are expected to be finalized this year, and CES attendees in Las Vegas can get an early look at 4K Ultra HD over broadcast television. LG and Samsung are sponsoring two local TV stations (independent KHMP and NBC-affiliated KSNV, respectively) playing 4K content on display at this week’s conference. This marks the first major public demonstration of the ATSC 3.0 transmission system, designed for improved broadcast signals of 4K Ultra HD TV, mobile TV and interactive content. Continue reading CES 2016: First Public Demo of ATSC 3.0 Standards for UHD