Spotify Wrapped: Swift Leads a Banner Year for Female Artists

Taylor Swift ranked first among the world’s musical artists on the annual Spotify Wrapped chart that ranks the year’s top songs, albums, podcasts and audiobooks. Her more than 26.6 billion global streams earned her the preeminent title of Spotify’s Global Top Artist for the second consecutive year. The Weeknd, Bad Bunny, Drake and Billie Eilish rounded out the top performers, at numbers 2 through 5, respectively. Women dominated the global Top 10 for albums, led by Swift’s “The Tortured Poets Department: The Anthology” followed by Eilish’s “Hit Me Soft and Hard.” Swift claimed a total of three slots among the Most-Streamed Albums Globally. Continue reading Spotify Wrapped: Swift Leads a Banner Year for Female Artists

Spotify Offers ‘Merch Hub’ for Recommendations and More

Spotify has launched an in-app dedicated Merch Hub that will offer personalized purchase recommendations based on listening habits. Previously, the music streamer’s shopping opportunities were through artist profile pages as well as via the Now Playing view and new release pages. Now, “instead of having to browse artist by artist, this update makes it easier than ever to access all artist merch in one place,” Spotify says. Last year, the streamer reported “the highest-grossing merch sales week for artists in Spotify history” in its annual Wrapped report. Continue reading Spotify Offers ‘Merch Hub’ for Recommendations and More