On October 8, Nintendo will debut a new $350 Switch, the first major hardware upgrade to the console originally introduced in 2017 for $299. Available in time for holiday season sales, the new Switch will feature a larger 7-inch OLED screen and 64GB of onboard storage, double the original, as well as improved audio and an adjustable stand and dock. What consumers will not find, however, is an upgrade to a 4K display, a highly anticipated feature that would match the console offerings from Microsoft and Sony. Continue reading Nintendo’s New Switch Features OLED Display, More Storage

In response to strong initial demand, Nintendo plans to at least double production of its new Switch game console through March 2018. The hybrid console, designed for home and mobile use, launched globally March 3, and “its North American unit described the initial momentum as the strongest in the company’s history,” reports The Wall Street Journal. This could put Switch on a similar trajectory as the company’s popular Wii system (and Nintendo needs a hit after its Wii U performed less than expected). “In the fiscal year starting April 2017, assemblers under contract with Nintendo are now planning to manufacture 16 million or more Switches, up from an initial plan for eight million.” Continue reading Nintendo to Double Planned Production of New Hybrid Console

In the wake of Wii U struggles, Nintendo hopes its E3 announcements this week will please company loyalists and possibly help generate new fans. The company introduced new figurines with NFC chips that will work with its video games. It also announced integration of custom Mii avatars for the upcoming “Super Smash Bros.” fighting game, a new “Legend of Zelda” game coming to the Wii U in 2015, a kid-friendly shooting game called “Splatoon,” and a variety of other new and experimental game titles. Continue reading E3 2014: Nintendo Unveils New Games, Experimental Robots