By
ETCentricMarch 8, 2017
Amazon’s game-themed streaming site Twitch is launching a Twitter competitor called Pulse — “a place where streamers can post and engage with all of their followers and the greater Twitch community right from the Twitch front page,” according to the platform’s blog. “It’s an always-on way to share clips, stream highlights, schedules, photos, and more so followers are more informed, engaged, and connected.” This will help broadcasters promote news streams and share content with those who missed earlier streams. “If Twitter were ever going to be disrupted,” writes Casey Newton for The Verge, “this is exactly what I’d imagine it would look like at the beginning.” Continue reading Twitch Introduces its Twitter Competitor Designed for Gamers
By
Debra KaufmanJune 23, 2016
Blogging platform Tumblr now enables users to live stream video directly to their followers’ dashboards. Live videos “can be reblogged like any other post,” while push notifications can be distributed when someone goes live or reblogs a live stream. Unlike Facebook Live, Tumblr is positioning itself as the publishing and discovery platform for existing services, including YouTube, YouNow, Kanvas and Upclose. All partner apps are ready to support live streaming to Tumblr on iOS and Android, with the exception of YouTube, which is Android-ready now and will add iOS support shortly. Continue reading Tumblr Users Can Stream Live Video to Followers’ Dashboards
Virtual reality began to dominate headlines last year at CES, and that drumbeat will only grow louder this year. Falling at the beginning of the proclaimed release window for two of the flag bearers of the VR renaissance, Oculus and Sony, and accompanied by a bumper crop of hardware and software suppliers, VR is ready to emerge from the shadows of the early adopters and meet the general consumer. We expect to see innovative products in January from companies such as Google, GoPro, HTC, NextVR, Sixense, Yezz and others. Beyond gaming and 360-degree video, we’ll be watching for new approaches to live streaming sports and music events. Continue reading CES 2016: Virtual Reality Headgear, Platforms, Ecosystems
By
Rob ScottOctober 23, 2015
Yahoo plans to live-stream Sunday’s game between the Jacksonville Jaguars and Buffalo Bills. The matchup, being played at London’s Wembley Stadium and produced by CBS, will be streamed globally for free via Yahoo’s platforms including Screen and Tumblr. Streaming the game could be a possible first step for Yahoo and the NFL in developing online offerings alongside broadcast and cable TV deals. The NFL has been pushing for new revenue opportunities and has considered partnerships with Silicon Valley in the past. Continue reading Live-Streaming NFL Game Could Be Big First Step for Yahoo
By
Jade ShiAugust 5, 2015
To compete with live social platforms including Snapchat and Twitter, Facebook is testing a new feature that allows users to access public content and friends’ posts from live events. To start, the social network is offering live streams from the Lollapalooza music festival in Chicago to users anywhere in the United States. The feature will be available through “Place Tips,” a recent feature for accessing friends’ posts and info based on location. With the music festival, Facebook will make that information available remotely. Continue reading Facebook Tests Live Event Stream with Lollapalooza Festival
By
Rob ScottJuly 30, 2015
Twitter’s live video streamer Periscope updated its iOS app this week to include a new mute feature that prevents users from being interrupted by new broadcast notifications. Version 1.1.3 also brings a refreshed global feed for discovering streams around the world, the ability to access your broadcast stats from previous streams (not just at the conclusion of a broadcast), the option of language preferences in profile settings, and Handoff support that allows users to initiate viewing on one device and pick up the same stream on another device. Continue reading Periscope Releases Several New Features in iOS App Update
By
Rob ScottJuly 10, 2015
Meerkat has launched a new real-time video feature called Cameo that allows users to invite friends on the mobile app to take over their live streams. The new feature could lead to an interesting opportunity for brands to work with celebrities and social influencers. For example, a company such as Red Bull could promote upcoming livestreams with their sponsored extreme-sports athletes. Fox, Hulu, MasterCard, Southwest Airlines and The Weather Channel are among those already signed up to use Cameo. Continue reading New Meerkat Feature Makes Real-Time Video More Interactive
By
Debra KaufmanJuly 7, 2015
Periscope both was and was not at Wimbledon this year. The tournament’s digital content team used Twitter’s live video broadcasting app to take fans on a Roger Federer-led walking tour of the facility. Federer also anchored Wimbledon’s Periscope feed of the matches at the All England Lawn Tennis Club. But Wimbledon simultaneously banned attendees from using the live-streaming app in the stands. Periscope CEO Kayvon Beykpour wasn’t fazed by the seemingly contradictory move. “Their motivation is preserving the sanctity of play,” he said. Continue reading Periscope Streams Wimbledon But Is Banned at Tournament
Sphericam 2 is a 4K spherical camera launched recently as a Kickstarter project with the intent of providing photographers, cinematographers and consumers with a means of easily capturing high-quality 360-degree video. The developers behind Sphericam see the camera is an ideal solution for producing content for VR hardware including Oculus Rift, Samsung Gear VR and Google Cardboard. The camera features six built-in 4K lenses and records 360-degree video at 60fps. With 23 days to go in the campaign, the project has already exceeded its $150,000 goal. Continue reading New 4K 360-Degree Camera is Designed for Virtual Reality
Periscope, Twitter’s new mobile live streaming app (and Meerkat competitor), is starting to draw the attention of advertisers and programmers. The app, which Twitter purchased this year for a reported $100 million, allows users to live stream content directly to and from their smartphones. The app was initially released only for iOS devices, but went live on Android phones this week. VH1 recently used the social tool to promote the wedding of two stars on “Love & Hip Hop” by providing users access to the ceremony’s red carpet arrival. Continue reading Now Live on Android, Periscope Part of New Social Strategies
By
Rob ScottApril 8, 2015
For music fans that want to catch acts such as AC/DC, Drake, Interpol, Jack White and Vic Mensa perform at Coachella this weekend, much of the three-day festival will be streamed on YouTube. Three channels of performances, commentary and interactive profiles will be made available as well as a schedule feature that offers updates based on a user’s time zone and channel choice, and a virtual map feature that will include photos taken during the live event. Coachella’s YouTube channel is sponsored by T-Mobile. Continue reading Coachella to Live Stream Performances and More via YouTube
By
Rob ScottFebruary 23, 2015
Last year’s selfie by Ellen DeGeneres during the live Oscar telecast set a new Twitter record and launched 3 million retweets. Not surprisingly, yesterday’s 87th Academy Awards had an impressive social presence, from ABC live-streaming its backstage show on Facebook to news organizations live-blogging on assorted social networks and Facebook launching its new real-time Trending Oscars experience. According to Twitter, the most tweeted-about nominees and performers included Lady Gaga, Patricia Arquette, Alejandro Iñárritu and John Legend. Continue reading Academy Awards Have Strong Presence on Twitter and Facebook
By
Rob ScottAugust 21, 2013
During the Gamescom conference in Germany this week, Sony announced that the Twitch videogame broadcasting community will be integrated into its PlayStation 4 game console when it launches this fall. In June, Microsoft announced that the live streaming venture for gamers would be available on its Xbox One, leading many to speculate that Twitch would not end up on the PS4. Twitch allows gamers to live stream, share and chat about their playing experiences. Continue reading Gamescom 2013: Twitch Live Streaming on Xbox One and PS4
By
emeadowsFebruary 25, 2013
At New York City Fashion Week, clothing company Belstaff streamed its show live in order to engage with a wider range of fans, but also to gauge the popularity of certain items and to predict which might be hits in stores for the summer. Fashion houses are less exclusive about their products and are now ready and willing to showcase items by giving a front-row seat to fans and customers via the Web. Continue reading NY Fashion Week Offers Front Row Seat Via Live Streams