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Debra KaufmanMarch 2, 2017
Amazon’s live streaming video platform Twitch plans to begin delivering computer games digitally. Starting this spring, the user will see a “buy” button on website broadcasts of computer games from 20 companies; players can download the game and other goods, such as expansion packs, directly from the site. According to comScore, in the U.S., Twitch is now No. 8 among the top 500 visited websites in terms of average time spent per visitor. Also this spring, Microsoft will debut subscription-based Xbox Game Pass. Continue reading Twitch Moves to Digital Delivery, Microsoft Game Site to Debut
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Debra KaufmanFebruary 24, 2017
Grass Valley regional account manager Mark Chiolis moderated the HPA Tech Retreat 2017 version of an annual panel looking at the latest trends in remote, mobile, live productions. “Last year’s panelists focused on traditional remote, mobile, live,” said Chiolis. “This year we’re expanding the definition of what live and remote is.” NEP technical advisor George Hoover, focusing on the use of IP in live events, described a new remote production model in which only cameras, camera operators and audio capture are at the venue. Continue reading HPA Tech Retreat: Latest in Remote, Mobile, Live Productions
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Debra KaufmanFebruary 14, 2017
President Donald Trump’s frequent use of Twitter has increased that platform’s visibility. That is potentially drawing in new “passive, non-tweeting” users, which may, in turn, result in more much-needed advertising revenue. But even as usage increases, the company still struggles to burnish its financial profile. To improve its fortunes, Twitter says it plans to tweak its advertising strategies, focus more on video and expand its data licensing business, by which companies pay to mine billions of daily tweets. Continue reading Twitter Reveals Plans to Attract More Users, Draw Ad Revenue
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Debra KaufmanFebruary 9, 2017
Google’s YouTube has debuted live video recording from its mobile app for creators with at least 10,000 subscribers. Super Chat, which lets viewers pay to move their comments up in the stream, is also now out of beta. These moves will impact creators in 20 countries, and viewers in 40 countries. Six months ago, Google first offered live recording to a handful of users, including Unbox Therapy founder Lewis Hilsenteger and athlete Ben Brown. Product managers Barbara Macdonald and Kurt Wilms say the feature will have a wider rollout later. Continue reading YouTube Aims to Be Mobile Platform for Live Video Streaming
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Debra KaufmanFebruary 2, 2017
As part of its “video first” strategy, Facebook is at work on a video app for Apple TV and other TV set-top boxes, say knowledgeable sources, who add that the social media platform is also in discussions to license long-form “TV-quality” content. The move will allow Facebook to compete for TV advertising revenue and distribute content to TV sets. The company is already the No. 2 destination for digital ads after Google, but has said it is running out of room for more ads in its News Feed, the company’s main source of revenue. Continue reading Facebook Working on Video App, Licensing TV-Quality Content
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Debra KaufmanJanuary 31, 2017
Although streaming video has become increasingly popular, the Super Bowl still draws most fans to an over-the-air broadcast. That’s been true in the past and is still true for 2017, for what is expected to be the biggest TV event of 2017. Despite streaming options for the Super Bowl, on February 5, only 16 percent of U.S. viewers will watch the New England Patriots play the Atlanta Falcons this way, according to a survey commissioned by advertising company MGID. Those fans that wish to stream the game can access it through Fox Sports. Continue reading Super Bowl 2017: Still an OTA Event, With Uptick in Streaming
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Debra KaufmanJanuary 26, 2017
Twitter will again partner with Dick Clark Productions to live-stream three major awards shows: the 52nd Academy of Country Music Awards on April 2, the Billboard Music Awards on May 21, and the American Music Awards in November. Later in the year, Twitter also plans to live-stream the 7th annual Streamy Awards. The social media platform first teamed up with Dick Clark Productions for the Golden Globe Awards red-carpet pre-show on January 8, which drew in 2.7 million viewers and was deemed a success by the two companies. Continue reading Twitter Partners with DCP to Live-Stream More Awards Shows
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Debra KaufmanJanuary 19, 2017
Streaming TV is now mainstream, with even cable and satellite subscribers paying for services such as Netflix or Amazon Prime. Television networks also make their fare available for streaming via apps or smart TVs. But the typical streaming service model — whereby the subscriber doesn’t pay for a fat bundle of disparate channels and a DVR — is changing. Dish Network’s Sling TV and AT&T’s DirecTV Now, nominally streaming services, offer bundles of TV networks delivered in a linear fashion, just like cable or satellite. Journalist/author Walt Mossberg is concerned by the change. Continue reading Mossberg Questions the Direction of Streaming TV Services
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ETCentricJanuary 19, 2017
On February 5, the Super Bowl will be available for free online as a live stream (with no need for pay-TV credentials) and will include dynamically-inserted local advertising based on the viewer’s location. More than 170 affiliates will team with Fox Sports to deliver the digital ads. “The national ads will be the same on both TV and online, and the live-stream will include the halftime show featuring Lady Gaga,” reports Variety. Coverage “will be available live on Fox Sports Go, the broadcaster’s streaming platform … on iOS, Android, Windows and Amazon tablets; and through connected devices including Apple TV, Roku, Android TV, Google Chromecast, Amazon Fire TV and Microsoft Xbox One.” Continue reading Fox Plans to Live-Stream Super Bowl, Will Include Local Ads
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ETCentricJanuary 18, 2017
YouTube has rolled out a beta of Super Chat, its new feature that helps creators generate revenue while connecting with fans during live streams. According to TechCrunch, “The addition is reminiscent of streaming site Twitch’s Cheering feature, which allow viewers to pay real money in order to have their messages stand out in the chat stream through the use of emotes (animated icons.) In YouTube’s case, fans instead are able to highlight their message in a bright color, and have their comment pinned on the stream.” YouTube explains that Super Chats will stay pinned to the chat for up to five hours. Continue reading YouTube Creators Can Now Earn Money During Live Streams
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Debra KaufmanJanuary 13, 2017
At CES 2017, Nuvyyo unveiled the Tablo Live stick, which offers free over-the-air television on any device, a DVR app for the Nvidia Shield game console, and previewed a cloud DVR for broadcast TV. The company, which also manufactures the cord-cutting Tablo DVR, explains that Tablo Live doesn’t plug directly into a TV set but, instead, streams live TV to devices with already-installed Tablo apps, available on Android phones, iPhone, Roku, Fire TV, Xbox One and Apple TV. Tablo Live will ship in Q2 for $99. Cord cutters may also be interested in Mohu, which introduced its Airwave device at CES. Continue reading Nuvyyo and Mohu Unveil Solutions to Stream OTA Broadcasts
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Debra KaufmanJanuary 2, 2017
Twitter is collaborating with the Hollywood Foreign Press to live-stream the Golden Globes’ red carpet pre-show event and source questions from fans’ tweets. “The HFPA Presents: Globes Red Carpet Live” will be live-streamed on Jan. 8 from 6:00 to 8:00 pm ET, and will include exclusive interviews with celebrities and other “celebrity content” from Twitter in addition to the live video feed. The interview hosts, who have not yet been determined, will ask celebrities some questions chosen from among those posted by Twitter users. Continue reading Twitter Scores Another Live Event: Golden Globes Red Carpet
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Debra KaufmanDecember 22, 2016
Facebook’s Live Audio, a complement to its Facebook Live video streaming, launched with a handful of publishers and authors testing out the ability to deliver news radio, podcasts and other audio-based services. BBC World Service, British talk radio LBC, publisher HarperCollins, and authors Adam Grant and Britt Bennett are the first to use the service, followed next year, says Facebook, by more “publishers and people.” Broadcasters have a limit of four hours, which will allow a wide range of content. Continue reading Facebook Debuts Live Audio with HarperCollins, BBC, Others
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Debra KaufmanDecember 14, 2016
Facebook rolled out its initial support for 360-degree Live streams, allowing publishers to stream immersive videos directly to News Feed. The first publisher to do so is National Geographic’s Facebook Page, which will show scientists emerging from 80 days of isolation in pods at Utah’s Mars Desert Research Station and feature footage of the ersatz Mars landscape and interviews with the researchers. Later in the month, Facebook Live 360 broadcasts will be an option in Facebook Live’s API. Continue reading Facebook Launches Live 360 Video with National Geographic
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Rob ScottDecember 8, 2016
Hulu has joined Netflix and Amazon in offering select titles in 4K. Subscribers with a Microsoft Xbox One S or Sony PlayStation 4 Pro console (and a minimum connection speed of 13 megabits per second) can now enjoy James Bond films and original Hulu series in the Ultra HD format. Netflix and Amazon also offer select high dynamic range content. Meanwhile, YouTube — which first introduced 4K support to its video-sharing site in 2010 — is now bringing the same capability to live streaming of 4K and 360 videos. The feature should help the site compete with Facebook and Twitter in the live streaming space. Continue reading Hulu Launches Ultra HD, YouTube Supports 4K Live Streaming