E3 Joins Growing List of Canceled Media & Technology Events

The Entertainment Software Association announced that E3 2020, slated for June 9-11 in Los Angeles, has been canceled. “After careful consultation with our member companies regarding the health and safety of everyone in our industry — our fans, our employees, our exhibitors and our longtime E3 partners — we have made the difficult decision to cancel E3 2020,” explained ESA in a statement. “Following increased and overwhelming concerns about the COVID-19 virus, we felt this was the best way to proceed during such an unprecedented global situation.”  Continue reading E3 Joins Growing List of Canceled Media & Technology Events

MxR Lab: Travel Back in Time 25,000 Years For AR User Study

Have you ever been curious about what Los Angeles looked like during the Ice Age, or how animals got stuck in the tar at the #TarPits? Be the first to try Tar AR at Pit 91, a special augmented reality experience running March 2-15. Participation is free for those who RSVP. Participants will receive free #TarPits Museum admission, 10 percent off at the Museum Store during the day of participation, and limited edition Ice Age Animal stickers. Plus, you’ll be helping #TarPits and the University of Southern California in important scientific research about AR. Continue reading MxR Lab: Travel Back in Time 25,000 Years For AR User Study

Mythical Games Blockchain Strategy Gets $19 Million Boost

Los Angeles-based Mythical Games raised $19 million to pursue its mission of creating games with blockchain and allowing players to benefit via ownership. The company, which has dubbed this strategy “player-owned economies,” is at work on its first game. Javelin Venture Partners was the lead investor, joined by new investors Avon Ventures, Alumni Ventures and Hashed. Galaxy Digital, via its Digital EOS VC Fund and Struck Capital, are other current investors. Mythical Games raised $16 million last year in two rounds. Continue reading Mythical Games Blockchain Strategy Gets $19 Million Boost

Amazon to Expand Footprint in the Grocery Store Business

In 2020, Amazon will open a new branded grocery store in Woodland Hills, California, a suburb in the Los Angeles San Fernando Valley. The company is reportedly planning additional stores in Chicago, Los Angeles and Philadelphia. Amazon stated it will feature traditional checkouts, rather than Amazon Go cashier-less technology. Amazon currently owns Whole Foods, with 500 stores, purchased for $13.2 billion in 2017 and Amazon Go, and offers grocery delivery through Amazon Fresh, its website and Prime Now. Continue reading Amazon to Expand Footprint in the Grocery Store Business

Adobe Reveals AI-Enabled One-Click Audio Enhancement

At the Adobe MAX conference in Los Angeles this week, the company gave a sneak peek of its Project Awesome Audio, which will clean up problematic audio recordings in Adobe Audition with the click of a button. The project is the brainchild of Adobe research scientist Zeyu Jin who, back in 2016, demonstrated a tool that allows the user to easily insert speech into an existing clip. For Project Awesome Audio, Jin, with Princeton University computer science PhD student Jiaqi Su, leveraged Adobe’s Sensei AI for “end-to-end audio enhancement.” Adobe also showcased a mobile Photoshop app, a new AR authoring app, and more. Continue reading Adobe Reveals AI-Enabled One-Click Audio Enhancement

Holoride, Ford, Universal Partner for In-Car VR Experience

Tech startup holoride has teamed with Ford Motor Company and Universal Pictures to create an immersive VR experience called “Universal Monsters Presents Bride of Frankenstein holoride.” The complimentary ride is being offered during select dates from October 14 to November 9 at Universal CityWalk Hollywood. “They are rolling it out at the theme park, but it could be featured anywhere because it is GPS-based,” explained ETC’s Phil Lelyveld, who recently previewed the ride with colleague George Gerba. “It adjusts to the location and the route. So it could be a touring experience, could be offered at store openings, etc.” Continue reading Holoride, Ford, Universal Partner for In-Car VR Experience

ETC Publishes White Paper on Consortium Shared Identity

Led jointly by ETC’s Seth Levenson and Cisco’s Randy Zhang, the Adaptive Production’s Blockchain working group at the Entertainment Technology Center is tackling issues regarding identity and onboarding/offboarding workflow within the entertainment industry. The working group examined the numerous inefficiencies and inconsistencies of production staffing. From temporary contracts to the inconsistent methods of bringing members on and off productions, a great deal of efficiency, legitimacy, and security is lost. The group’s technical white paper, Consortium Shared Identity (CSI) over an Enterprise Blockchain, presents solutions and lays the groundwork for a potential proof of concept down the line. Continue reading ETC Publishes White Paper on Consortium Shared Identity

Apple Aims for Traditional Theatrical Exhibition of Its Movies

According to sources, Apple is in talks with cinema chains to open its feature-length films in a traditional theatrical release, with an exclusive stay in theaters before becoming available on Apple TV+. Apple might choose, however, to first debut its films in art house cinemas in New York and Los Angeles. The company reportedly is pursuing this strategy to draw in major directors and producers, as well as avoid the tension Netflix created when it released its movies without an exclusivity window. Continue reading Apple Aims for Traditional Theatrical Exhibition of Its Movies

Broadcasters File Federal Suit to Stop TV Streamer Locast

CBS, Disney’s ABC, Comcast’s NBCUniversal and Fox are suing non-profit streaming service Locast in U.S. District Court in the Southern District of New York. Locast, funded in part by AT&T, retransmits local television stations without permission, free to consumers. The Supreme Court shut down Aereo, which streamed content without permission in 2014. Locast says its status is legal under the Copyright Act of 1976, because, unlike Aereo, it is a non-profit operating “booster” and “translator stations” that strengthen a TV station’s signal. Continue reading Broadcasters File Federal Suit to Stop TV Streamer Locast

Universal’s Michael Wise Named Chair of ETC@USC Board

At its annual Studio Technology Leaders Dinner last night, The Entertainment Technology Center @ the University of Southern California (ETC) announced that Universal Filmed Entertainment Group CTO Michael Wise has been named the new chairman of ETC’s executive board of directors. ETC executive director & CEO Ken Williams opened the evening by introducing and congratulating Wise on his new leadership position on the board. Williams also took a moment to thank the outgoing chair and former CTO of 20th Century Fox Film Corporation, Hanno Basse, who has served as ETC’s executive board chair since December 2016. Continue reading Universal’s Michael Wise Named Chair of ETC@USC Board

Microsoft’s Next-Gen 8K Xbox Will Significantly Boost Power

Just ahead of this week’s E3 conference in Los Angeles, Microsoft announced that its next-gen Xbox console, dubbed Project Scarlett and slated for release Christmas 2020, will feature an AMD Ryzen processor that will make the console four times more powerful than today’s Xbox One X. The AMD processor features 120 fps operation, which means that latency for loading games will be greatly reduced. Project Scarlett will also feature 8K capability and will ship with a new version of “Halo.” Additionally, Microsoft’s xCloud streaming platform will debut in October, enabling users to stream games from their Xbox One to numerous devices. Continue reading Microsoft’s Next-Gen 8K Xbox Will Significantly Boost Power

Hollywood Warms Up to AI Algorithms For Planning Content

Los Angeles startup Cinelytic uses artificial intelligence to project box office returns. It licenses data about past movie performances and cross-references that with themes and actors in order to identify patterns. The software allows the user to input script and cast, and then try to see how specific actors would likely impact box office receipts. Other companies are experimenting with applying AI to film production, including the Belgium-based ScriptBook, which its founders say can predict success via an analyzed script. Continue reading Hollywood Warms Up to AI Algorithms For Planning Content

Verizon, AT&T and Sprint Moving Forward with 5G Service

At a J.P. Morgan investment conference, Verizon chief executive Hans Vestberg revealed that the Samsung Galaxy S10 5G is performing at 1.5 Gigabits per second. The caveat is that, per Ookla Speedtest, the company is “tightly curating” the test for reviewers, including a testing site outside of Motorola’s offices and other locations adjacent to its 5G hardware. Meanwhile, Sprint stated that it will turn on 5G in Atlanta, Dallas, Houston, and Kansas City on May 31; it opened up preorders for 5G devices on May 17. And AT&T is offering 5G to business customers in 19 cities. Continue reading Verizon, AT&T and Sprint Moving Forward with 5G Service

Verizon Media Tackles Production Tech with Global Studios

Verizon Media (formerly Oath) now has production studios located in Australia, Brazil, Canada, Hong Kong, London, New York, Paris, Singapore, Sunnyvale and Taiwan. In addition, it built a 5G Los Angeles studio with plans to help pioneer new formats and production tech enabled by advanced 5G wireless connectivity. The worldwide facilities are being used by Verizon Media brands such as AOL, HuffPost, TechCrunch and Yahoo. The L.A. space — led by Verizon Media’s immersive media arm RYOT — is outfitted with full motion capture and volumetric capture stages. Continue reading Verizon Media Tackles Production Tech with Global Studios