Quibi founders Meg Whitman and Jeffrey Katzenberg opened the second day of CES unveiling their new mobile specific entertainment — and NBCUniversal chairman of advertising and partnerships Linda Yaccarino underscored the value and role of entertainment in her afternoon keynote. Even as screen sizes get bigger in the living room, the ubiquity of mobile screens drives Katzenberg and Whitman’s pitch to deliver A-list entertainment to audiences everywhere. Diverse, quality content serving audiences wherever they choose is Yaccarino’s mission for NBCU. Continue reading CES 2020: Quibi and NBCU Envision Future of Entertainment

Are CES keynote presentations and conference programs a crystal ball to the future? Do they shape the conversation and influence the trends that will ultimately emerge from the annual tech and innovation gathering that begins this Sunday, January 5 in Las Vegas? Or are they a calculated mix of corporate hype and politics supporting the agenda of the Consumer Technology Association (CTA), owner of CES? In our experience at CES, especially the most recent years, the answer tends to be all of the above. The keynote lineup is remarkable this year for what is not on the stage as much as who is. The new decade dawns with an emphasis on ways to apply technology and innovate on the advances predicted for the past 20 years. Continue reading CES 2020: How Keynotes Will Impact the 2020 Conversation