Business-focused social network LinkedIn says video uploads have increased 45 percent on the platform, year-over-year, so it’s testing the Wire Program for in-stream video ads to run alongside publisher content from Bloomberg, Forbes, NBCUniversal, Reuters and The Wall Street Journal, among others. The B2B social network is also expanding capabilities in Accelerate, its AI campaign creation and optimization offering. The new features are part of LinkedIn’s effort to boost marketer participation in brand-building and engagement among what the company says is a community of one billion global professionals. Continue reading LinkedIn Boosts AI, Joins Publishers on In-Stream Video Ads

According to Ritika Gunnar, IBM vice president, data & AI expert labs & learning, AI is at an inflexion point. An IBM study on AI adoption among 4,500 top global organizations revealed that it has skyrocketed from 4 to 14 percent a few years ago to close to 40 percent today. “In next 18 to 24 months, that will change to 80 to 90 percent adoption across all industries,” she predicted, noting that AI will be used to provide expertise to the knowledge worker and process-intensive workloads. Continue reading CES 2020: Global Economic Impact of AI to Go Mainstream

Earlier this week, Technicolor revealed a prototype of its new Ultra HD set-top box that will allow viewers to watch TV in 4K resolution and at high frame rates twice as fast as typical 30 fps set-tops. Targeted for cable and satellite services, it is is the industry’s first high frame rate 4K STB. Technicolor, which is hoping to start rolling out the first Ultra HD boxes in about a year, is showcasing its family of STBs at this week’s National Cable & Telecommunications conference in Los Angeles. Continue reading Technicolor Ultra HD Set-Top Box Supports High Frame Rate

Starbucks and McDonalds are working towards implementing mobile ordering and digital payment systems. Besides the pizza industry, most fast food chains have been reluctant to adopt digital ordering systems, while small businesses have been quick to accept GrubHub, which allows customers to order food online or through a smartphone app. Since GrubHub recognizes that fast food chains will likely create their own apps, the company is focused on partnering with independent restaurants. Continue reading Fast Food Giants Follow GrubHub’s Lead with Ordering Apps