Broad but logical thematic lines distribute exhibits across three main event areas at CES 2018 in Las Vegas: the entire Las Vegas Convention Center (Tech East), the Sands Convention Center (Tech West), and the Aria (Tech South). Tech East will focus on sectors such as e-commerce, security, manufacturing, gaming, VR, AR, AI, automotive, cameras, computing, displays and CE devices. For those interested in health, fitness, wearables, sports tech and the smart home, you’ll want to visit Tech West. And Tech South will feature C Space, which will address disruptive trends and how they are going to change the future of brand marketing and entertainment. Continue reading CES 2018: Overview of the Show Floor, Key Themes and Areas

A look at the line-up of keynote speakers for the upcoming CES 2017 show in Las Vegas confirms the Consumer Technology Association’s expanding worldview and provides a leading indicator of what to expect when the sprawling show opens on January 5. The “night before” keynote, made famous by Bill Gates, is now a coveted timeslot occupied this year by Nvidia co-founder and CEO Jen-Hsun Huang, making his first CES keynote presentation. Nvidia’s substantial investment in artificial intelligence along with its well-established achievements in self-driving cars, VR, and gaming are likely topics. Continue reading CES 2017 Keynote Speaker Line-Up Foretells Scope of Show

Auto manufacturers are paying special attention to their vehicles’ technology interfaces, from touchscreens in the dashboard to smartphone apps. App developers are also focusing on cars, using voice recognition to offer music streaming and hands-off text messaging. Not all is smooth sailing, however. Government regulators are concerned that technology might become a distraction, and thieves are learning to hack systems to steal cars. Consumer complaints about in-car technology can also hurt a vehicle’s quality ratings. Continue reading Automotive Tech Innovations More Prevalent in New Vehicles

Wear comfortable shoes and drink plenty of water, reads the advice on the CES media advisory. Navigating the record 2.4 million square feet, the equivalent of 50 football fields, is an endurance event. Much like a marathon, CES is best managed with a plan and a pace. The first 36 hours of the conference are filled with media briefings and product announcements that will add important detail to the geographic layout. Today, ETCentric provides you with a general guide of where to find key exhibits. Continue reading CES 2016: Exhibits Spread Out Across 2.4 Million Square Feet

According to a study from social media analytics platform Simply Measured, the world’s top 100 brands are discovering new success with photo- and video-sharing service Instagram. Simply Measured found that 71 of the Interbrand 100 are currently using the Facebook-owned service, up from 40 last October. While the total number of brands on Instagram increased 55 percent in the past year, 57 percent of those brands average at least one post per week, a 38 percent increase from last year. Continue reading Top Brands Increasingly Turning to Facebook-Owned Instagram