Microsoft Adding ChatGPT to Wide Release of Azure OpenAI

Microsoft plans to add OpenAI’s artificial intelligence app ChatGPT to its Azure OpenAI Service, which is now being made generally available after being offered to select enterprise customers in limited availability since November 2021. ChatGPT’s Azure debut expands on the existing relationship with OpenAI, in which Microsoft in 2019 invested $1 billion, a stake it is considering to expanding by another $10 billion. Microsoft couched the moves as a ”continued commitment to democratizing AI, and ongoing partnership with OpenAI.” Microsoft chief exec Satya Nadella also announced the company plans to eventually include AI tools like ChatGPT into all of its products. Continue reading Microsoft Adding ChatGPT to Wide Release of Azure OpenAI

CES: Generative AI Is Having Its ‘War of the Worlds’ Moment

ChatGPT came too late (end of November) to make a significant impact on CES this year, but the cacophony of opinions about the generative AI model definitely made its way to Vegas. The timing was perfect. Just as the crypto crash left the hype industry paralyzed, OpenAI launched ChatGPT in what now feels like a nerdy and frustrating tech version of the Rolling Stones’ Altamont concert in ’69 (with computer scientists as the Hells Angels). Make no mistake: this is a landmark achievement in machine learning — perhaps the single greatest since the 2006 paper by Hinton, Salakhutdinov, Osindero and Teh on backpropagation in deep neural networks. However, it’s critical that industries, including M&E, distinguish between hype and reality. Continue reading CES: Generative AI Is Having Its ‘War of the Worlds’ Moment

CES: Project Leonardo PS5 Controller Aims for Accessibility

Sony wants to make gaming inviting for all players, including those with limited mobility, and to that end unveiled at CES 2023 a customizable controller kit for PlayStation 5 codenamed Project Leonardo that the company has in development. The configurable controller aims “to help many players with disabilities play games more easily, more comfortably, and for longer periods.” The circular controller lets players create a personalized controller by mapping buttons, swapping hardware and creating personalized profiles. Though specifically designed for the PlayStation 5, it will work in tandem with many third-party accessibility accessories. Continue reading CES: Project Leonardo PS5 Controller Aims for Accessibility

CES: Lenovo Offers Dual Screens with Its New Yoga Book 9i

Designed for hybrid workers, Lenovo’s new dual-screen Yoga Book 9i received several best of show awards at CES 2023. With two 13.3-inch, 2.8K OLED PureSight displays, Lenovo is calling this 9i refresh “the first full-sized OLED dual screen laptop.” One hundred percent DCI-P3 color accuracy and Dolby Vision HDR offers users ultra-vivid images, sharper contrast, and richer detail, according to Lenovo. The Yoga Book 9i responds to hand-gestures for moving between screens and resizing windows, the setup has a haptic touchpad and keyboard, as well as a detachable keyboard that turns off when not in use. Continue reading CES: Lenovo Offers Dual Screens with Its New Yoga Book 9i

CES: Executives Explore the Impact of Customer Intelligence

The role customer intelligence plays in delivering seamless, personal experiences was the topic of three conference sessions organized by Acxiom, a leading customer intelligence company and data-driven solution provider. While the industry leaders and panel discussions drew from the automotive sector, the insights have broader implications. Details were also released in Acxiom’s Automotive Customer Experience study. “These survey findings highlight how critical it is for brands to have a genuine understanding of people and how hard it can be to deliver the right message at the right time,” said Steve Schmith, director of automotive strategy at Acxiom. Continue reading CES: Executives Explore the Impact of Customer Intelligence

CES: Nvidia’s AI Upscaling Tech to Tackle Blurry Web Video

Nvidia announced during CES this week that it plans to roll out its RTX Video Super Resolution feature in February for web video content viewed through Google Chrome and Microsoft Edge browsers. The company promises AI upscaling up to 4K quality, but the feature requires a PC running a Nvidia 30- or 40-series GPU. The technology — which can upscale video with resolution between 360p and 1440p, including 1080p, and up to a 144Hz frame rate — has already been available on Nvidia Shield TV and Shield TV Pro streaming media players. However, introducing browser support should significantly increase its audience. Continue reading CES: Nvidia’s AI Upscaling Tech to Tackle Blurry Web Video

Digital Ad Share for Meta, Alphabet to Drop Below 50 Percent

Insider Intelligence forecasts that 2023 will mark the first time since 2014 that the combined digital advertising market share for Meta Platforms and Alphabet will fall below 50 percent, indicating erosion of their “duopoly.” Projection of a 2.5 percent drop due to increased competition from rivals including Amazon, Apple, TikTok and Microsoft will put the pair at a projected 48.4 percent this year, according to the research group. While the trajectory is likely to garner negative media and investor attention, it is a plus from the perspective of fending off global antitrust attacks. Continue reading Digital Ad Share for Meta, Alphabet to Drop Below 50 Percent

GitHub Is Testing New Security Tools for Open-Source Code

Cloud-based code hosting service GitHub wants to make open-source material more secure. The Microsoft service is expanding safety features with two new offerings in beta. Secret scanning alerts are now free for all public repositories while push-notifications for custom secret patterns are also being made available. Open-source code is now incorporated into a whopping 97 percent of applications, according to Synopsys, which says 90 percent of organizations rely on it to varying degrees. Yet the very access that contributes to its popularity also leaves it vulnerable to malicious actors, as emphasized by the SolarWinds, Log4j and other breaches. Continue reading GitHub Is Testing New Security Tools for Open-Source Code

Meta, Microsoft, AWS Want to Map the Future with Overture

Meta, Microsoft, Amazon Web Services and Dutch mapping company TomTom have joined forces with The Linux Foundation to give Google a run for its money in the maps space with the launch of the Overture Maps Foundation to build interoperable open map data. “Mapping the physical environment and every community in the world, even as they grow and change, is a massively complex challenge that no one organization can manage,” Linux Foundation executive director Jim Zemlin said. Overture’s mission is to create an extensible mapping framework that will enable companies to contribute their own data, constantly refreshing as the physical world changes. Continue reading Meta, Microsoft, AWS Want to Map the Future with Overture

Microsoft Goes All-In on Teams Integration with HoloLens 2

Full Microsoft Teams integration has come to HoloLens 2 headsets, which are now able to make calls, browse and view calendars or join group meetings, among other things. Microsoft is also combining its key Dynamics 365 Mixed Reality Apps Teams and OneDrive to existing integrations with the Azure cloud and Power Platform. “No matter where they are,” HoloLens 2 users can “summon an array of holographic windows with a Teams call or chat, a Power BI dashboard, a Word document, a PDF or video, their OneDrive folder, or their calendar and operate in an immersive, 3D experience,” the company says. Continue reading Microsoft Goes All-In on Teams Integration with HoloLens 2

Cloud Deal: Microsoft Buys Stake in London Stock Exchange

Microsoft is entering the finance market in a 10-year partnership with the London Stock Exchange Group. As part of the deal, Microsoft has acquired nearly 4 percent of the UK bourse operator and teed-up its executive VP, Cloud and AI Group, Scott Guthrie, to be appointed a non-executive director of LSEG, which in January 2021 completed its acquisition of leading investment data firm Refinitiv. “Together we look forward to empowering the future of financial markets by delivering next generation data, analytics and workspace solutions,” Microsoft said of the agreement. Continue reading Cloud Deal: Microsoft Buys Stake in London Stock Exchange

Apple Registers xrOS, Likely to Power Mixed Reality Headset

Apple has reportedly registered the name xrOS in association with its upcoming extended reality eyewear, expected to be released in 2023. The xrOS moniker represents a switch from another operating system’s name, realityOS, that had been used internally with regard to the device. Whatever the new system is eventually called, the highly anticipated gear will be Apple’s first major debut in a new product category since the Apple Watch was introduced in 2015. Apple’s wearables division contributed more than $41 billion to the company’s bottom line in the last fiscal year, accounting for about 10 percent of its overall sales revenue. Continue reading Apple Registers xrOS, Likely to Power Mixed Reality Headset

Netflix Expanding Previews as Ad Tier Gets Up and Running

Netflix is now live with its ad-supported tier, but company co-CEO Reed Hastings said he regrets not having launched it sooner. Speaking at The New York Times’ DealBook Summit, Hastings said he was preoccupied with digital competition from Google and Facebook. “I didn’t believe in the ad-supported tactic for us. I was wrong about that. Hulu proved you could do that at scale and offer customers lower prices,” Hastings told NYT columnist and DealBook founder and editor-at-large Andrew Ross Sorkin. “I wish we had flipped a few years earlier on that, but we’ll catch up.” Continue reading Netflix Expanding Previews as Ad Tier Gets Up and Running

LinkedIn Adds B2B Tools to Enhance Brand Safety, Exposure

LinkedIn is amping up its B2B marketing features designed to give brands an edge in a recessionary climate. In an effort to drive ad spending in the midst of economic uncertainty, the company has introduced a suite of tools — unveiled at the company’s B2Believe marketing summit — that aim to provide granular control over media investments on the Microsoft-owned platform. The new capabilities include ancillary measurement tools and fresh ad formats as well as a Brand Safety hub, allowing advertisers to boost performance on the LinkedIn Audience Network while setting brand safety guardrails. Continue reading LinkedIn Adds B2B Tools to Enhance Brand Safety, Exposure

Microsoft, Nvidia Partner on Azure-Hosted AI Supercomputer

Microsoft has entered into a multi-year deal with Nvidia to build what they’re calling “one of the world’s most advanced supercomputers,” powered by Microsoft Azure’s advanced supercomputing infrastructure combined with Nvidia GPUs, networking and full stack of AI software to help enterprises train, deploy and scale AI, including large, state-of-the-art models. “AI is fueling the next wave of automation across enterprises and industrial computing, enabling organizations to do more with less as they navigate economic uncertainties,” Microsoft cloud and AI group executive VP Scott Guthrie said of the alliance. Continue reading Microsoft, Nvidia Partner on Azure-Hosted AI Supercomputer