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Debra KaufmanAugust 25, 2017
Facebook is bringing football to its social media platform: not NFL games, but rather 15 college football games whose exclusive rights are owned by Stadium, a 24/7 digital sports broadcaster. Stadium will produce customized programs for Facebook that will not be shown elsewhere, either online or on broadcast television. In sports, Facebook has streamed some NBA and MLB games and signed a deal with Fox Sports to stream some Champions League soccer matches, but the Stadium deal is the company’s first exclusive sports deal. Continue reading Facebook to Stream College Football in First Exclusive Deal
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Debra KaufmanAugust 22, 2017
Electronic Arts and the National Football League now offer an eSports tournament aimed at the casual user in the living room. Dubbed the Madden NFL Club Championship, the competition is open to players of all skill levels aged 16 or older in North America, the U.K. and Germany, and is based on a pilot program held last spring. It’s also linked to the debut of “Madden NFL 18,” Electronic Art’s newest installment of the annual football game franchise, which has sold more than 100 million units around the world since its 1980s debut. Continue reading Electronic Arts, NFL Create Tournament for Casual Gamers
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Debra KaufmanAugust 10, 2017
Facebook has debuted Watch, a new tab for original and exclusive video content from its partners. Among those offering short episodic series are A&E, Major League Baseball and National Geographic. Facebook’s aim is to increase the amount of time users stay on the site, boosting ad sales whose revenue will be split between content creators, who keep 55 percent, with the rest going to Facebook. Episodes include “My Social Media Life” about Internet celebrity David Lopez and Business Insider’s “Great Cheese Hunt.” Continue reading Facebook Debuts Watch, a Tab for Original Exclusive Videos
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Rob ScottAugust 9, 2017
In a significant departure from its traditional business model, Disney announced it plans to pull its movies from Netflix and roll out two of its own online streaming services. Early next year the company will introduce an ESPN streaming service that is expected to cover 10,000 events each year, including MLB, NHL and MLS content. The company also plans to launch a Disney-branded streaming platform in 2019 that will offer its movies and TV programming as well as original content exclusive to the service. Following the news, Netflix stock dropped 7 percent in after-hours trading. Continue reading Disney to Introduce Streaming Services Over Next Two Years
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Debra KaufmanJuly 17, 2017
Rival fantasy-sports companies DraftKings and FanDuel planned to merge last November, but that plan has now been nixed. In their statements about the cancellation of the merger, neither company mentioned the fact that the Federal Trade Commission filed an antitrust suit against the merger, but, in statements, the companies’ chief executives noted that the lawsuit would add cost, time and distractions to the proposed union. The companies both offer daily games that allow users to assemble virtual teams of real athletes. Continue reading DraftKings, FanDuel Cancel Merger In Face of FTC Lawsuit
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Debra KaufmanJune 23, 2017
Intel has inked a partnership with the International Olympic Committee through 2024 to showcase its virtual reality, 360-degree video, artificial intelligence and drone technologies. Intel has already been using its VR and other technologies for baseball, basketball and football games, and the deal could help heighten its profile in sports. An internal group started exploring deals last fall. Because TV ratings for the Olympics have been falling, a technology sponsor could help the Games reach a younger demographic. Continue reading Intel to Sponsor Olympics, Showcase VR, AI and Drone Tech
Under a three-year deal with Major League Baseball, Intel plans to live-stream one free out-of-market game each Tuesday in virtual reality. Starting next week, the games, on-demand replays and post-game highlights will be made available via the Intel True VR app on Samsung Gear VR headsets. The “Intel True VR Game of the Week” will provide baseball fans with the option of viewing a produced VR broadcast or selecting angles from up to four cameras. The experience will also feature exclusive commentary and live player and team stats. Continue reading Intel Plans to Live-Stream Free MLB Games in Virtual Reality
Twitter has announced its latest live streaming partnership. Marking the first time the company has teamed up with the BBC for streaming video, the deal will focus on the BBC’s U.K. election coverage. “The deal specifically involves five BBC election specials, including debates and election night results, among others,” reports TechCrunch. “The video coverage will be available in the Twitter application on both mobile and web, and will include live tweets that reference related hashtags.” Twitter previously “partnered with Bloomberg to live stream the [U.S.] presidential debates ahead of the November 2016 election.” Twitter already has live streaming deals with BuzzFeed, Live Nation, Viacom, sports leagues and others. Continue reading Twitter and BBC Team to Live-Stream U.K. Election Specials
Twitter updated its Apple TV app this week, adding support for Periscope’s Global Map and the option of viewing live 360-degree videos. Apple TV owners can now “use the Siri remote to move around the video to view its content from different angles,” reports TechCrunch. Twitter’s TV applications are also available on Fire TV, Roku and Xbox One, with the intent of featuring Twitter’s live video shows, “including those from the WNBA, BuzzFeed, Viacom, Live Nation, and others.” In addition to Twitter’s new premium video, user-generated content is regularly streamed through tweets and the Periscope app. Continue reading Twitter Debuts First Apple TV App to Support Live 360 Video
Facebook has inked deals with millennial-focused news and entertainment publishers ATTN, BuzzFeed, Group Nine Media, Vox Media and others to produce original programming for its upcoming video service. The social network will pay up to $250,000 per episode for long-form scripted shows, which it will then own, and up to $35,000 for shorter videos, for which creators will receive 55 percent of ad revenue (both formats will carry advertising). The video initiative is expected to position the platform in competition with YouTube Red, Snapchat’s Discover, and even traditional TV networks. Continue reading Facebook Inks Deals with BuzzFeed, Vox for Video Content
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Debra KaufmanMay 22, 2017
Facebook is pursuing eSports to satisfy user demand for more premium content. Earlier in 2017, the company inked deals with five eSports teams to publish live and on-demand video of players practicing and competing. Now Facebook has signed a deal with global eSports contest organizer ESL, to stream matches, player interviews and additional content. According to SuperData Research, in 2016 people watched 9.6 billion hours of live-streamed eSports and other videogame content, a number projected to rise to 11.4 billion in 2017. Continue reading Facebook Bolsters Premium Content With New eSports Deals
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Debra KaufmanMay 3, 2017
As part of its plan to stream video 24/7 in its apps and on the desktop, Twitter inked deals with BuzzFeed, Vox Media, MLB Advanced Media and Live Nation to produce or provide live-streaming content. The company has already produced more than 800 hours in Q1 2017. It did lose one video outlet: NFL Thursday Night Football games, which Twitter streamed last season but lost to Amazon this season. Among the new content, BuzzFeed will produce a news/current events program, to be streamed live on Twitter every morning. Continue reading Twitter Creates More Partnerships in Push for Live Streaming
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Rob ScottMarch 17, 2017
Twitter has added eSports to its growing list of live-streaming pursuits. The social-networking company plans to broadcast more than 1,500 hours of gaming competitions this year. Twitter is working with eSports organizer ESL (originally Electronic Sports League) and game festival organizer DreamHack, both owned by Sweden-based Modern Times Group. The live streams include coverage of globally popular games such as “StarCraft” and “League of Legends,” in addition to sponsored highlight packages and traditional advertising. Twitter is also broadcasting an exclusive weekly highlight program. Continue reading Twitter Live-Streaming eSports Competitions, Related Content
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Rob ScottMarch 16, 2017
As part of Facebook’s strategy to expand its video business, the social network is looking to stream professional sporting events. Most recently, Facebook signed an agreement with Major League Soccer and Univision that will give the social platform exclusive, English-language streaming rights for a minimum of 22 regular season games in the U.S. The games will stream via Univision Deportes’ Facebook page, and the exclusive “Matchday Live” analysis shows produced by Major League Soccer will air on the MLS Facebook page. The first match-up is slated to stream this Saturday. Continue reading Facebook Signs Exclusive Streaming Deal with MLS, Univision
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ETCentricMarch 16, 2017
Twitter and the National Lacrosse League are teaming up to introduce live-streaming via the popular social service. Through a two-year-deal, Twitter — which has rights deals with Major League Baseball and the National Hockey League, and streamed Thursday night NFL games last season — will become NLL’s exclusive live-streaming partner (NLL does not presently have a national TV broadcast deal). “Twitter will distribute a free live broadcast of one NLL game weekly (starting March 17), as well as playoff and Champion’s Cup games and highlights, on its platform for the 2017 and 2018 seasons,” reports Variety. “Games will also be simulcast on NLLTV.com, the league’s recently launched subscription-video site.” Continue reading Exclusive Live-Streaming Deal Brings Pro Lacrosse to Twitter