By
Erick MendozaApril 27, 2015
Last year, the MLB Network began testing Statcast, a high-tech system used to measure and track every on-field movement during a ball game that could not previously be measured. Due to a costly radar installation process, the equipment needed to support the system was only previously available in three ballparks. However, MLB recently debuted the system during a Cardinals-Nationals matchup and confirmed the system would now be available for coverage of games at all 30 parks. Continue reading MLB’s Statcast Tech Could Revolutionize the Game of Baseball
By
Rob ScottApril 8, 2015
Disney is reportedly investing $250 million in DraftKings Inc., a Boston-based online fantasy sports startup. DraftKings enables fans to play fantasy sports on a per-game basis with real money. As part of the deal, DraftKings has committed to spending more than $500 million in future advertising on ESPN’s platforms. While sports fans have enjoyed a variety of options for fantasy leagues from CBS, ESPN, Yahoo and others, the model involved tracking performances across an entire season — and did not involve playing for cash payouts. Continue reading DraftKings: Disney Investing in Online Fantasy Sports Business
By
Erick Mendoza March 31, 2015
The Players’ Tribune, Derek Jeter’s online media platform, has become a preferred channel of communication for athletes who wish to speak their minds about a particular subject. Last week the site garnered some attention when David Ortiz of the Boston Red Sox published an article in which he candidly shared his frustration about a drug related incident dating back to 2003. With assistance from editors, these athletes are able to craft stories that directly speak to their audiences. Continue reading The Players’ Tribune Allows Athletes to Tell Their Own Stories
By
Rob ScottDecember 24, 2014
TiVo Research & Analytics has released its first “TiVo State of TV Report,” which provides insights into television viewing habits, advertising and commercial retention rates, and the top streamed and time-shifted programs. The team analyzed viewing data from multiple datasets, including TiVo and non-TiVo households, from July to September. The results point to a significant increase in time-shifted viewing and binge watching, while sports programming and primetime animation led the charge for live viewing. Continue reading Viewers Turn to Time-Shifting, Except for Sports and Animation
By
Marlena HallerJuly 4, 2014
Facebook announced Wednesday that it will acquire ad technology firm LiveRail, furthering its efforts with effective video advertising. LiveRail, sometimes referred to as a “supply side” platform, helps media companies sell video ads programmatically. The company currently works with clients such as A&E, Univision, MLB and BET. Facebook believes that the LiveRail acquisition will eventually lead to better video ads that are more relevant to its community. Continue reading Facebook Pursues Video Advertising with LiveRail Acquisition
Journalist and ETCentric contributor Adrian Pennington forwarded us news that the BBC, working with research partners Arqiva and BT, plans to broadcast the World Cup final and two other FIFA matches live in 4K as part of an ongoing trial with the Ultra HD format. This marks the first time that 4K will be distributed simultaneously over IP and digital terrestrial television technologies, a hybrid distribution model that the BBC has been developing for several years. Continue reading BBC Schedules 4K Ultra HD Broadcast Trials for World Cup
Six months after the initial release of its Xbox One, Microsoft plans to offer a new version of the game console for $100 less. Beginning on June 9th, the company will offer a version that does not include the Kinect motion sensor, starting at $399. Microsoft also announced that it will begin offering new features to Xbox One and Xbox 360 owners in June. For example, Hulu and Netflix subscribers will be able to use the apps for free, without the need for an Xbox Live Gold membership. Continue reading Microsoft Will Offer Xbox One Without Kinect for $100 Less
By
Meghan CoyleApril 11, 2014
Last year, more than 71 million people worldwide watched other people play computer games, according to a report from games research company SuperData. More than half of those people were in the United States and one in five American gamers either watch or participate in eSports, or organized video game competitions. At the League of Legends Season 3 World Championship last year, 32 million people watched the professional gamers battle it out. Continue reading In 2013, 71 Million People Watched Online Computer Gameplay
By
Lisette LeonardApril 4, 2014
The MLB, NHL and NBA recently teamed up with Time Inc. to launch 120 Sports, an online hub that provides sports video content across a variety of platforms. This announcement followed the launch of NFL Now, a similar digital network that promises football fans the ultimate viewing experience. Both networks are examples of how American sports teams are attempting to keep up with technology, while providing fans with quality viewing experiences on multiple platforms. Continue reading Online Hub Offers Sports Coverage Across Different Platforms
By
Rob ScottApril 2, 2014
Amazon announced its new video streaming device called Amazon Fire TV that intends to take on products such as Roku and Apple TV. During a presentation this morning, Amazon’s Peter Larsen suggested that Amazon’s new hardware will address areas in which competing devices struggle including search, performance, and a closed ecosystem. The $99 Fire TV features a quad-core processor and 2GB of RAM. Larsen claims it provides speeds three times faster than the latest Roku and Apple boxes. Continue reading Fire TV: Amazon Unveils its $99 STB-Game Console Hybrid
By
Rob ScottMarch 4, 2014
ABC, CBS, Fox and NBC filed a 59-page brief to the Supreme Court a few weeks ago that detailed how online video startup Aereo is stealing their programming and undermining the TV business model. The filing also noted that “a ruling against Aereo would pose no threat to innovative online-distribution services such as Hulu, Netflix, and Amazon,” since those services “pay for the right to use copyrighted content.” In a Supreme Court filing yesterday, the Justice Department backed the networks in their fight with Aereo. Continue reading TV Networks Battle Aereo, Gain Support of Justice Department
By
Rob ScottJanuary 14, 2014
The U.S. Supreme Court on Friday agreed to hear an appeal filed by broadcasters against the Aereo online TV service. Disney’s ABC, CBS Broadcasting, Comcast’s NBCUniversal and 21st Century Fox are among those who argue that Barry Diller-backed Aereo violates copyrights by using tiny antennas to access broadcast signals without paying fees. Media companies appealed a decision by the 2nd U.S. Circuit Court of Appeals in April that denied their request to shutter Aereo while legal issues are being addressed. Continue reading Broadcasters Head to Supreme Court in Battle Against Aereo
By
Valerie SavranNovember 20, 2013
The National Football League and Major League Baseball are trying to convince the Supreme Court to grant broadcasters’ petition to challenge Aereo, a startup that enables unauthorized streaming of local broadcast signals. The NFL and MLB filed an amicus brief that suggests that if Aereo is not challenged, sports programming will likely switch over to cable. Broadcasters assert that Aereo undermines their ability to collect retransmission fees. Continue reading NFL and MLB: If Aereo Not Challenged, Sports May Go to Cable
By
Rob ScottOctober 1, 2013
Major League Baseball is launching a new initiative involving customized features for its At the Ballpark app that will make attending games a more interactive experience for sports fans. The app will use Apple’s iBeacon indoor mapping, a new feature of the company’s recently released iOS 7, for a customized stadium experience. Apple’s mapping tool addresses the limitations of using GPS indoors. MLB and Apple have been working on the project since February. Continue reading Apple and MLB Team Up for Interactive Ballpark Experience
By
Rob ScottAugust 16, 2013
Tomorrow morning, the Speed and Fuel networks will be transformed into the much-hyped Fox Sports 1 and Fox Sports 2 channels, in a move intended to compete with ESPN. Fox has landed deals with college conferences Pac-12 and Big 12 football and basketball, Big East basketball, NASCAR, the UFC, Major League Baseball, World Cup soccer and, most recently, the U.S. Open golf championship. The TV everywhere companion app Fox Sports Go will not launch concurrently, as it continues its testing phase. Continue reading Fox Takes On ESPN Saturday with Launch of Sports Channels