Google is adding a “Simplify” feature for iOS users that uses AI to translate complex or technical text into language that aims to be easy to understand. Simplify leverages what Google calls “a novel prompt refinement approach developed by Google Research,” drawing on the company’s proprietary AI, Gemini, to make complicated writing “digestible — without losing key details.” Google’s research indicates people find Simplify’s plainspeak “significantly more helpful than the original complex text” and improved retention. “Simplify uses AI to make dense text on the web easier to understand — without leaving a web page,” Google explains. Continue reading Google Simplify App Makes Tough Text Easier to Understand

Netflix is testing a short-form video feature for mobile to compete for the attention of those spending time on platforms such as TikTok, Instagram Reels and YouTube Shorts. The news came out of the company’s inaugural product and tech event where it also shared plans for an OpenAI-powered search tool that lets users describe their desired content conversationally. Netflix plans to introduce improved real-time recommendations and a redesigned TV homepage, rolling out globally in the coming weeks and months, according to Chief Product Officer Eunice Kim, who presided over the event with Chief Technology Officer Elizabeth Stone. Continue reading Netflix Highlights Original Shows in New Vertical Shorts Feed

Apple had a legal setback last week when a federal judge in California ruled in favor of Epic Games, which sued the tech giant for violating a court order to stop demanding commission fees for purchases outside of the Apple App Store. In a ruling last week, Apple was found to be in “willful violation” of a 2021 injunction prohibiting it from anticompetitive practices involving pricing. U.S. District Court Judge Yvonne Gonzalez Rogers went so far as to refer the case to prosecutors for a possible criminal investigation. Apple has already filed a notice of appeal. Continue reading Stakes Escalate for Apple as Epic Scores Lower Court Victory

TSMC introduced its new logic process technology, A14, at the company’s North America Technology Symposium in California. Designed to drive AI forward with faster computing and greater power efficiency, the 1.4nm A14 process is expected to be a boon to smartphones, expanding their on-board capabilities. The company says A14 is an improvement over TSMC’s N2 2nm node, set to go into volume production later this year. TSMC plans to begin producing chips using the A14 process in 2028 for AI clients including Nvidia, the company told reporters and analysts on the eve of its conference. Continue reading TSMC Says New A14 Tech Will Make ‘Smartphones Smarter’

Instagram has released a standalone video editing tool called Edits that is being described as a full-fledged suite that also has camera capabilities. The resulting content can be released on any social platform, not just those from Meta Platforms, though an Instagram account is required to access Edits. Available worldwide for iOS and Android, Edits is positioned as a way for social videographers to level-up their Instagram or Facebook Reels, but also as a tool for professionals who want a simple mobile solution for short-form videos. Edits also offers analytics so creators can see how their work is performing. Continue reading Instagram ‘Edits’ Video App Is Released for iOS and Android

Instant messaging and VoIP social platform Discord is experimenting with a feature that requires some users to verify their age by scanning their face or a photo ID. The technique is being implemented in Australia and the United Kingdom, where recently passed laws seek to crack down on minors accessing potentially harmful online content. The safeguard applies only to users who haven’t previously verified their age on the chat platform. Discord says age verification aims “to help users manage content filter settings and sensitive content visibility,” explaining it is a one-time process that can be completed when users first adjust their settings. Continue reading Discord Testing Facial Scans to Verify Age in UK and Australia

Netflix is testing a new recommendation engine that uses OpenAI technology to suggest viewing options based on input that goes beyond the usual parameters of cast and genre. The system is being introduced gradually and is already available in Australia and New Zealand where subscribers must opt-in to try it out, reports say, noting it allows input of more nuanced parameters, including mood, to populate search results. The partnership underscores OpenAI’s efforts to have its technology applied practically and commercially as it seeks to transition from a non-profit to a for-profit public benefit business structure. Continue reading Netflix Tests Content Recommendations Powered by OpenAI

Google has turned its Firebase backend-as-a-service (BaaS) platform into a full-stack AI workspace called Firebase Studio that builds custom apps in a browser-based environment. Available to anyone with a Google account during its preview phase, Google says Firebase Studio will be useful to beginners and pros alike, with Gemini-powered AI agents that can be used to automate the process of building, launching and monitoring mobile and web apps and related infrastructure. Firebase Studio “includes everything developers need to create and publish production-quality AI apps quickly, all in one place,” the company announced at Google Cloud Next 2025. Continue reading Google Firebase Now Full-Stack App Developer in a Browser

Vimeo is launching Vimeo Streaming, a turnkey platform that allows businesses, creators, and just about anyone to create and monetize their own branded streaming service. The announcement was timed to the 2025 NAB Show. Vimeo suggests the new offering — described as “a technological leap forward for content and media businesses” — is the next generation of its existing over-the-top product that is already helping creators earn $429 million per month. The approach is similar to YouTube with more design flexibility and brand control, but living on the Web, outside the cozy confines of social media with its built-in audiences. Continue reading Vimeo Streaming Helps Creators Build Subscription Platforms

Netflix has gone multilingual, adding a feature that lets viewers choose from a list of more than 30 languages for dubbing or subtitles on any title. The option has previously only been available via mobile and Web browsers, with TV options limited to a handful of choices deemed relevant based on geographic location. Referencing some of its most popular programming — such as South Korea’s “Squid Game,” Spain’s “Berlin” and France’s “Lupin” — Netflix explains, “we know that language availability is what helped these stories and characters find fans beyond their country of origin.” Continue reading Netflix Expands Dubbing and Subtitle Options to 30 Languages

Roblox is working with Google to scale-up advertising, adding the search giant’s immersive ads and allowing users to opt-in to watch full-screen spots of up to 30-seconds to earn in-game perks. The program, known as Rewarded Video, was announced at the IAB PlayFronts where Roblox also touted new partnerships with measurement and brand lift firms including Nielsen, Kantar, IAS, Cint and DoubleVerify “to enable brands to better understand the impact of their investment.” Rewarded Video will be implemented by Google Ad Manager, which offers its own metrics. Gamers will be able to accrue benefits including virtual currency and power-ups. Continue reading Roblox Teams with Google Offering Immersive Ads in Games

Ad measurement firm iSpot has launched Outcomes at Scale with Paramount as its first customer. Designed to speed performance tracking across TV and streaming by helping brands see campaign results almost instantly, allowing them to optimize on the fly, iSpot says Outcomes at Scale makes “attribution” (consumer response to commercials) available rapidly, while making low-funnel insights — metrics occurring closer to the conversion point — more accessible. The company’s new offering aims to provide advertisers with access to conversion-rate tracking, allowing them to see how audience segments are responding to campaigns throughout the ads and dayparts. Continue reading Paramount Adopts iSpot’s New Ad Tech: Outcomes at Scale

Chinese smartphone giant Vivo is entering the XR headset market with a device called the Vivo Vision that is drawing comparisons to Apple’s Vision Pro in name and looks. The headset debut coincides with the announcement of the Vivo Robotics Lab, signaling a strategic expansion beyond mobile phones. Vivo EVP and COO Hu Baishan said that AI and robotics currently represent the height of technological achievement in the digital and physical worlds, and that the mobile phone industry, with its massive consumer base and advanced infrastructure is well-positioned to bridge the two worlds, “blending digital connectivity with physical capabilities.” Continue reading Smartphone Maker Vivo Intros Vision XR and Robotics Group

Alibaba Cloud has released Qwen2.5-Omni-7B, a new AI model the company claims is efficient enough to run on edge devices like mobile phones and laptops. Boasting a relatively light 7-billion parameter footprint, Qwen2.5-Omni-7B understands text, images, audio and video and generates real-time responses in text and natural speech. Alibaba says its combination of compact size and multimodal capabilities is “unique,” offering “the perfect foundation for developing agile, cost-effective AI agents that deliver tangible value, especially intelligent voice applications.” One example would be using a phone’s camera to help a vision impaired-person navigate their environment. Continue reading Alibaba’s Powerful Multimodal Qwen Model Is Built for Mobile

Netflix has begun streaming HDR10+ programming for AV1-enabled devices, enhancing the customer viewing experience for subscribers at the $25 per month Premium level. Previously, high-definition content had been limited to HDR10 and Dolby Vision, which it will continue to offer. Netflix has been “a pioneering adopter of High Dynamic Range (HDR) technology” starting nearly a decade ago, not only streaming in the format but also producing and encoding in it. “In the last five years, HDR streaming has increased by more than 300 percent” on Netflix while HDR-configured devices have more than doubled, according to the company. Continue reading Netflix Enhanced Viewing Supports HDR10+ on AV1 Devices