Companies Bid On Their Own Brands For Google Search Ads

According to NetMarketShare, Google controls 81+ percent of the mobile search market, which is why many businesses believe buying ads on the platform is necessary to stay in business. Appearing on top of search results is critical for many companies, and buying ads is the best way to achieve that. The urgency heats up when it comes to branded keywords, whereby companies must bid on their own names or see their rivals capture the space. If Lyft, for example, doesn’t buy the ad, Uber likely will, and grab the top spot. Continue reading Companies Bid On Their Own Brands For Google Search Ads

Congress Introduces IoT Bill to Protect Connected Devices

Congress introduced the Internet of Things Cybersecurity Improvement Act yesterday, in an effort to position legislative power behind securing connected devices. Defense Intelligence Agency director Lieutenant General Robert Ashley told lawmakers last year that IoT devices are considered one of the “most important emerging cyberthreats” to national security. Without a national standard for IoT security, we need to rely on steps taken by individual companies. The legislation, which was first introduced in 2017, would require security standards for IoT devices used by the federal government. Continue reading Congress Introduces IoT Bill to Protect Connected Devices

Rivals Qualcomm, Apple Cite National Security in 5G Cases

Qualcomm stated that a Federal Trade Commission (FTC) case arguing it suppressed competition in smartphone chips and charged excessive licensing fees could risk U.S. national security. The company is joined by officials from the Defense and Energy Departments who, said sources, have urged FTC commissioners to settle the lawsuit. Those opposing the case contend that Qualcomm’s financial losses from its passage will limit its ability to compete with China’s Huawei Technologies in developing 5G networks and equipment. Continue reading Rivals Qualcomm, Apple Cite National Security in 5G Cases

Microsoft Windows Lite Aims to Compete with Chromebook

Microsoft is developing a more spartan version of Windows for dual-screen devices, according to sources. The new hardware, which could debut later this year and is internally codenamed “Windows Lite,” targets PC makers looking to create dual-screen laptops, foldable displays or other similar hardware. Microsoft has been creating a new C-Shell (Composable Shell) and Windows Core OS, a “more modular” version of the current Windows Shell powering Windows 10, HoloLens 2 and the upcoming Surface Hub 2X. Continue reading Microsoft Windows Lite Aims to Compete with Chromebook

Survey Finds That Podcast Listening Continues U.S. Growth

Edison Research and Triton Digital just published the results of their latest annual survey, noting that the number of podcast listeners is on the rise. According to the 2019 edition of “The Infinite Dial,” more than half of U.S. consumers have listened to a podcast, while almost one out of three now listen to at least one podcast per month (up from one in four the previous year). “That’s the biggest growth we’ve seen, and we’ve been covering podcasts since 2006,” said Tom Webster of Edison Research. Interestingly, the survey found that consumers over age 55 are warming to podcasts. Continue reading Survey Finds That Podcast Listening Continues U.S. Growth

Password-Free Logins Getting Closer to Becoming a Reality

WebAuthn, with the approval of the World Wide Web Consortium (W3C) and the FIDO Alliance, just became an official web standard for password-free logins. After W3C and the FIDO Alliance first introduced it in November 2015, WebAuthn gained the support of many W3C contributors including Airbnb, Alibaba, Apple, Google, IBM, Intel, Microsoft, Mozilla, PayPal, SoftBank, Tencent and Yubico. With WebAuthn, which is supported by Android and Windows 10, users can log-in via biometrics, mobile devices or FIDO security keys. Continue reading Password-Free Logins Getting Closer to Becoming a Reality

Consumers Are Adopting Smartwatches and Fitness Bands

Consumers around the world are warming to wearables, including activity trackers, fitness bands and smartwatches. IDC reports that the global wearables market increased more than 31 percent during Q4 2018, representing a new record of 59.3 million units. Total shipments of 172.2 million units for 2018 mark a 27.5 percent jump over the previous year (although IDC now includes ‘hearables’ such as headphones and earbuds in its calculations). Apple led the charge with 16.2 million devices shipped in Q4 2018, 10.4 million of which were Apple Watches. Continue reading Consumers Are Adopting Smartwatches and Fitness Bands

Sony Unveils Three Phones with CinemaWide Aspect Ratio

At MWC Barcelona (formerly Mobile World Congress), Sony introduced its flagship smartphone, the Xperia 1, with a notably tall display and ‘CinemaWide’ 21:9 aspect ratio, shared by the lower cost new Xperia 10 and 10 Plus. The Xperia 1 is the successor to Sony’s Xperia XZ3 released last fall. The Xperia 1’s display is a 4K HDR OLED panel measuring 6.5-inches diagonally. With a bezel on top, it is 6.57-inches tall, almost an inch taller than an iPhone XS. Sony positions the new form factor as ideal for videos, games and multitasking. Continue reading Sony Unveils Three Phones with CinemaWide Aspect Ratio

Sprint, T-Mobile Detail Plans for 5G Network Debuts in 2019

Sprint and T-Mobile plan to launch commercial 5G networks this year. In May, Sprint’s 5G will debut in Chicago, where it is being beta-tested; and parts of Atlanta, Dallas and Kansas City. The next month, Sprint plans to add 5G service in parts of Houston, Los Angeles, New York City, Phoenix and Washington, D.C. None of the launches will be city-wide. T-Mobile, which is merging with Sprint, said it would launch 600MHz 5G services in the second half of 2019, as it awaits the arrival of compatible devices. Continue reading Sprint, T-Mobile Detail Plans for 5G Network Debuts in 2019

Google Adopts Open-Source, Secure Password-Less Logins

The FIDO Alliance, a consortium for open source authentication standards, is trying to make passwords obsolete, expanding its secure login protocols. Its efforts were boosted by Google’s announcement that it added certified support for the FIDO2 standard, impacting the vast majority of devices running Android 7 or later. That means owners of these Android 7-based devices should be able to log in seamlessly without passwords on mobile browsers such as Chrome. Websites can now be designed to interact with FIDO2 management. Continue reading Google Adopts Open-Source, Secure Password-Less Logins

Huawei Introduces its Mate X Single-Screen Foldable Phone

Shortly after Samsung revealed its Galaxy Fold, a foldable smartphone, Huawei Technologies introduced its competing device, Mate X, at MWC Barcelona (Mobile World Congress). Huawei’s foldable phone features one wide screen that folds in half. Similar to Samsung’s Galaxy Fold, Mate X will function both folded and unfolded, run multiple apps simultaneously and be compatible with 5G networks. It also features a high price point: €2,299, or about $2,600, which is more than one-third higher than the $1,980 Galaxy Fold. Continue reading Huawei Introduces its Mate X Single-Screen Foldable Phone

Common Networks Has a Plan to Compete with 5G Carriers

While major carriers such as AT&T and Verizon begin the rollout of 5G networks in select areas, a San Francisco startup named Common Networks is developing an alternative that combines 5G with tech open-sourced from social giant Facebook. The startup is competing with ISPs by offering home broadband instead of mobile service. In Alameda, California, for example, it is using millimeter wave 5G tech to offer 1 Gbps service for $50 per month (the speed matches that of Google Fiber’s home broadband service). The millimeter wave service uses hardware design Terragraph, which Facebook open-sourced through its Telecom Infrastructure Project. Continue reading Common Networks Has a Plan to Compete with 5G Carriers

HTC Unveils Its First 5G-Ready Smart Device in Barcelona

At this week’s MWC Barcelona (formerly Mobile World Congress), HTC is showcasing its new 5G Hub — a smart device with a Qualcomm Snapdragon 855 processor that acts as a smart display, Android entertainment device and 5G hotspot for up to 20 users. It connects to 5G networks and enables low-latency gaming, 4K video streaming, and more. Pricing has yet to be revealed, but the company says it will be available Q2 2019. Currently compatible with the Sprint network, the device will likely run on other networks in the future. Continue reading HTC Unveils Its First 5G-Ready Smart Device in Barcelona

Apple, Goldman Sachs Issue Credit Card Linked to iPhones

In the next few weeks, Apple and Goldman Sachs Group will issue a joint credit card for testing to employees, for a launch later in 2019. The card will offer consumers features on Apple’s Wallet app that will allow them to track their balances and rewards as well as set spending goals, said sources. With the card, Apple makes a major move into iPhone users’ finances. For Goldman Sachs, the card is part of a strategy to appeal to ordinary consumers. Neither company, however, has much experience in this arena. Continue reading Apple, Goldman Sachs Issue Credit Card Linked to iPhones

Odeon Cinema and Telia Test 5G-Connected Movie Theater

Odeon Cinema Center in Oslo and Norwegian mobile firm Telia teamed to operate the first 5G-connected movie theater, presenting films streamed over the next-gen network. The plan was announced in December, with the introduction of a 5G “test network.” The two companies are still in test mode with the launch of the 5G-enabled Odeon, to demonstrate how 5G will replace 4G and at least some wired broadband services. The Odeon is in fact using 5G to transfer the films to its own server, and said the system “works excellently.” Continue reading Odeon Cinema and Telia Test 5G-Connected Movie Theater