We recently reported that Facebook is getting ready to launch autoplay video ads, which will appear in users’ news feeds two to three times per day. The social giant has a clever plan to help ensure the ads are worth watching and possibly minimize the inevitable backlash of such a move. Facebook has developed a prescreening process it hopes will lead to users actually enjoying the video ads and possibly sharing them with friends. The first ads to use the platform are expected to come from Hollywood movie studios. Continue reading Movie Studios to Advertise via Facebook’s New Video Ad Model

According to the annual Digital Music Report released this week by IFPI, which represents some 1,300 record companies worldwide, Google-owned YouTube is now the most popular music service in the world. Moreover, the recording industry is generating more revenue via advertising and royalties from fan-made mashups, lip-syncs and tributes on the popular video site than from officially-released music videos. YouTube currently has more than one billion global users. Continue reading Music Companies Make Money from Fan-Made YouTube Videos

ETCentric member and contributor Adrian Pennington recently posted an interesting perspective on the direction of visual effects in TV production, including an interview with Adobe’s Steve Forde. “While the feature film visual effects business is in flux, the TV VFX business is thriving by delivering creativity to tight timescales on a budget,” writes Adrian. “Indeed the future of all VFX production could be modeled on the workflows built to support CGI-intensive series like ‘Game of Thrones’ and ‘Doctor Who.'” Continue reading Will the Future of Visual Effects be Modeled on TV Production?

Cartoon Network plans to launch a “micro-network” later this year that will feature 15-second content bites that only play through a smartphone app. The purpose of these videos, polls, games and trivia is to deliver device-specific content. Unlike the current Watch Cartoon Network app, which requires a cable subscription, Cartoon Network Anything will be accessible to everyone. The short form content will be updated regularly to match consumers’ reduced attention span common during smartphone use. Continue reading Cartoon Network Anything App to Experiment with Micro-Content

Social photo- and video-sharing site Instagram has signed its first major advertising deal with an agency. Instagram is launching a paid ad program with Omnicom Media Group, which agreed to a year-long commitment of up to $100 million that will deliver ads from brands tied to Omnicom’s media and creative agencies. Instagram, which launched in October 2010, was acquired by Facebook in 2012. Today, Instagram says its 150 million active users upload 55 million photos daily. Continue reading Instagram Flexes its Muscles with E-Commerce and New Ad Deal

Following this week’s news of a first-of-its kind licensing agreement between Disney and the Dish Network, DirecTV said it is in similar talks to license the rights to offer Disney channels as part of an Internet-based product. The rights are part of a larger programming deal that would replace a current agreement slated to expire in December. In related news, Verizon CEO Lowell McAdam said he expects to reach a streaming deal with Netflix and hopes to partner with content providers for a broadband-only video service. Continue reading DirecTV in Talks with Disney for New Licensing Agreement

During a Q&A session at the Morgan Stanley Technology, Media and Telecom Conference in San Francisco yesterday, HBO CEO Richard Plepler indicated that the company has considered offering a standalone version of its HBO GO service. However, the prospect of offering broadband-only distribution will depend largely on demand, and only a small percentage of subscribers currently use HBO GO. The traditional model is still working for the premium channel, which reported subscriber gains of 2 million in 2013. Continue reading HBO Chief Exec on a Standalone Version of HBO GO Service

Nintendo wants to improve your quality of life. In a letter to shareholders, CEO Satoru Iwata outlined the company’s plan to establish itself as a health-oriented entertainment company. He said Ninetendo will expand beyond games in the coming decade to develop products that improve “quality of life” for people. It is unclear whether this will involve an expansion of Wii products, or if this will involve an entirely new approach. Iwata suggested the new business will be outside of video games.

Continue reading Nintendo Outlines New Move into Health-Related Entertainment

ABC, CBS, Fox and NBC filed a 59-page brief to the Supreme Court a few weeks ago that detailed how online video startup Aereo is stealing their programming and undermining the TV business model. The filing also noted that “a ruling against Aereo would pose no threat to innovative online-distribution services such as Hulu, Netflix, and Amazon,” since those services “pay for the right to use copyrighted content.” In a Supreme Court filing yesterday, the Justice Department backed the networks in their fight with Aereo. Continue reading TV Networks Battle Aereo, Gain Support of Justice Department

Video game rental service GameFly is launching a movie rental service (currently in beta) that aims to compete with the Netflix disc-by-mail business. GameFly will offer DVD and Blu-ray discs to subscribers, with the option of renting one or two movies at a time. While Netflix has predicted that shipping costs would bring an end to its own disc-based rental service, this may not be an issue for GameFly since mail rentals remain its core business. Continue reading GameFly Will Take On Netflix with New Movie Rental Service

Google recently announced a new initiative dubbed “Project Tango” that plans to integrate 3D sensor technology in a series of prototype Android smartphones. The venture involves a 5-inch phone built by Google that features sensors for tracking the device’s movement while modeling the surrounding space and landscape. “This could impact future game design, virtual set construction and location scouting,” notes ETC staffer Phil Lelyveld. “It could enable crowd-sourced 3D stitching of location modeling data.” Continue reading Project Tango: Google Aims to Bring 3D Sensor Tech to Phones

Samsung recently announced it will make two follow-up smartwatches to the Galaxy Gear. The new Gear 2 and Gear 2 Neo will be available just five months after the release of their predecessor. While most of the key specs are similar to the first Gear, the new models will have a 1.0GHz dual-core SoC of unspecified make, in contrast to the 800MHz single-core chip in the first Gear. The new battery will last twice as long, and most importantly, the next-gen smartwatches will run on Tizen rather than Android. Continue reading Samsung Gear 2 Smartwatches Switch from Android to Tizen

Warner Music Group has entered a partnership with Shazam to gain access to unique customer data. This data will allow Warner Music Group to see how often songs are listened to, and help them find breakout artists. Shazam is a popular smartphone app that helps consumers identify songs, and has about 500 million song identification requests per month. Due to this large volume, Shazam’s data gives a strong indication of which songs are popular with the public. Continue reading Warner Music Group Uses Shazam to Identify Breakout Artists

Netflix has been experimenting with new methods of artificial intelligence to improve its products. The streaming service has plans to begin using deep learning models, and while it has yet to specify what exactly it will be improving, the service is likely to use the tech for enhancing its movie recommendations feature. Other companies have also begun putting deep learning into practice in order to train their systems to better recognize text and images, as well as their meanings. Continue reading Netflix Will Use Deep Learning to Improve Recommendations

Online photography community 500px is launching a commercial licensing marketplace called Prime that plans to charge licensing fees starting at $250. 500px says Prime is different from other licensing services because regardless of the license or who purchases the images, member photographers will earn 30 percent of proceeds for each photo sold. 500px is hoping “to fundamentally change the way photos are licensed” by “changing the way photo licensing companies work with photographers.” Continue reading 500px Aims to Revolutionize Photo Licensing with Prime Service