TV Ratings Consistently Declining as Consumers Go Mobile
November 27, 2013
Media consumers are spending more time on mobile devices and less time watching television, and ratings from the past couple of years suggest that cable TV is on the decline. Since 2010, about 5 million people have ended their cable and broadband subscriptions. And for the first time ever, less than half of major broadband companies’ subscribers pay for cable TV. Broadcast and cable TV ratings have been heading downward since the end of 2011. Continue reading TV Ratings Consistently Declining as Consumers Go Mobile