Augmented Reality Needs Powerful Storytelling and Interaction

Google Glass moved Augmented Reality from the science fiction depicted in “Minority Report” to the real world. But the technology — which allows the superimposition of data, 3D CGI or video over a real environment, in real time — still has a long way to go. More importantly, the work has barely begun to make AR a revenue-generating business. “We’re not just putting content on top of the world but using context to decide what to display and how to display it, to expand the story and the experience,” said DAQRI CEO Brian Mullins. Continue reading Augmented Reality Needs Powerful Storytelling and Interaction

Bringing Mental Concentration Control to Augmented Reality

DAQRI, an augmented reality developer, is creating software and augmented reality apps, combined with EEG monitoring devices and Google Glass, to bring mental control over physical and virtual environments. The company has created several augmented realities for marketing, entertainment, commercial and educational uses. The company’s efforts to add EEG sensors bring new ways to control devices, what is connected to them, and the environments they create. Continue reading Bringing Mental Concentration Control to Augmented Reality