Pandora Media is launching free on-demand music with 15-second ads, in an effort to boost declining revenue and users. In doing so, it inches closer to rival Spotify’s model. According to one source, the user will be able to queue up 15 minutes, 30 minutes or an hour of specific songs for every ad watched; the company is still testing models that mix music and ads. By offering free songs in exchange for ads, Pandora hopes to entice listeners to sign up for its $9.99 per month Premium on-demand tier, which was introduced in March. Continue reading Pandora Hopes to Convert Users with Free On-Demand Music

Amazon debuted its streaming music service Amazon Music Unlimited, which costs $7.99 per month for Prime members and $3.99 a month for consumers who’ve purchased its Echo speakers. The Echo deal is significantly less than the $9.99 charged by Amazon’s many, already-established competitors. Amazon is also playing up another way Echo distinguishes its offering: a user can ask Echo’s digital assistant Alexa to play a band’s “new song” without knowing the title, a group’s music from a specific decade or a song based solely on its lyrics. Continue reading Amazon Ties Digital Music Service to Echo Speaker and Alexa

Berlin-based SoundCloud, which began signing licensing deals with major and indie record labels in 2014, just debuted its new subscription plan. The online music service’s 175 million regular users will now have the option of the free version, which features 100 million songs, or the $10/month subscription version, SoundCloud Go, which offers 125 million ad-free songs, and lets users save songs to their phones. In 2014, SoundCloud posted $19.5 million in revenue, but a net loss of almost $44 million. Continue reading SoundCloud Debuts Subscription Plan in U.S. with 125M Songs

Subscribers to Google Play Music All Access will now be able to pick from activity-based Internet radio stations powered by Songza. Songza curates Internet radio offerings based on time of day and activities. Google acquired Songza back in July, but this is the first time it has integrated Songza’s offerings. The tech giant is playing catch-up in the Internet radio business to iHeartRadio, Slacker, Beats Music and Spotify, which already offer activity-based music playlists. Continue reading Google Play Adds Songza Playlists for its Music Subscribers

Deezer, a French subscription service available in 180 countries, announced its plans for availability in the U.S. In a partnership with Sonos, the company plans for a high-fidelity version called Deezer Elite. Deezer reaches five million paying subscribers in a model similar to Spotify, Rhapsody and Beats Music. However, Deezer plans to offer songs at a faster bit rate in order to create smaller file sizes for computer storing and transferring, and in the process attract a more affluent group of audiophiles.  Continue reading Deezer Plans to Bring High-Fidelity Elite Music Service to U.S.