TikTok is in discussions with U.S. lawmakers about a $1.5 billion plan to reorganize its operations in order to provide more transparency and allay fears of Chinese spying and data manipulation. The talks have become more urgent in recent months as regulators at the federal and state level are threatening to ban the short-form video app on government-issued devices. TikTok parent ByteDance been negotiating with CFIUS, the Committee on Foreign Investment in the U.S. since 2019, when an investigation was opened following the Beijing-based media firm’s acquisition of Musical.ly, which it merged into TikTok. Continue reading TikTok Considers $1.5 Billion Plan to Quell Security Concerns

With research showing TVs are the biggest growth platform for YouTube Shorts, the streamer is rolling out its purpose-built player for HDTVs worldwide, starting this month. The YouTube Shorts on TV player will work with recent-model smart TVs, game consoles and streaming devices such as Roku and Google’s Chromecast. Users will now see a “Shorts shelf” on the homepage of their YouTube TV app, or the Shorts can be launched directly from a creator’s channel. YouTube Shorts are seen on about 1.5 billion mobile devices monthly, and this move is designed to increase views. Continue reading New YouTube Shorts Feature Is Optimized for HDTV Screens

TikTok is pivoting to longer videos. The social platform that became the fastest-growing ever on the strength of short-form videos and had competitors scrambling in its wake to copy the format, is now allowing users to post videos of up to 10 minutes. Launched by China’s ByteDance in September 2016, TikTok was initially formatted for videos of 15-seconds or less. In 2018, when it merged with Chinese lip-sync service Musical.ly, it permitted videos of 1 minute, and then bumped up to three-minutes last summer. By September 2021 TikTok announced it had hit one billion users worldwide in only five years. Continue reading TikTok Shakes-Up Its Content Format with 10-Minute Videos

TikTok announced that Shouzi Chew — chief financial officer of parent company ByteDance — has been named chief executive of TikTok, replacing interim chief executive Vanessa Pappas. Pappas, who took on that role last year when then-chief executive Kevin Mayer departed, has been named global chief operating officer. Previous to his role at ByteDance, Chew was chief financial officer and international business president at Xiaomi, where he led the company’s initial public offering on the Hong Kong Stock Exchange. Chew is fluent in English and Chinese. Continue reading ByteDance Executive Shouzi Chew Is New TikTok Chief Exec

Hit songs on TikTok seem to arise spontaneously, spurred on by user enthusiasm. In fact, nothing could be further from the truth. Take Megan Thee Stallion, for example, who recently won a Grammy for best female rapper. Her popular song “Savage” first become a hit on TikTok after that platform’s management analyzed user data and advised the singer’s record label how to best promote her. In other words, Tik Tok, which is described by experts as “more controlled” than competing apps, helps pick which videos go viral. Continue reading Behind the Scenes, TikTok Working Hard to Create Viral Hits

Snap is introducing a video-sharing feature called Spotlight designed to help its Snapchat app better compete with TikTok and Instagram Reels. Spotlight allows the creation of content that could go viral, a marked difference from its long-time focus on communication between friends and curated posts. Snap will spend $1+ million a day to reward those who post the best content and highlight top snaps to its 249+ million daily users in a feed they can swipe or tap. With Spotlight, Snap hopes customers increase the time they spend on the app. It also opens the door to advertising. Continue reading Snap’s New Spotlight Feature Aims to Encourage Viral Videos

President Trump issued another executive order, this one setting a 90-day deadline for Beijing-based ByteDance to sell its U.S. TikTok operations. Trump has repeatedly cited national security as his rationale, but ByteDance denies it allows China access to TikTok data. This recent order specifies that ByteDance must destroy all data from U.S. TikTok users, inform the Committee on Foreign Investment in the United States (CFIUS) when it has done so and re-certify this on a weekly basis. Last week’s order banned TikTok in the U.S. in 45 days. Continue reading Trump’s Latest Order Gives ByteDance 90 Days to Sell TikTok

After weeks of negotiations and following a phone call between President Trump and Microsoft chief executive Satya Nadella, the company stated it will purchase TikTok’s U.S. operations. Microsoft will work to seal the deal — which will also include Canada, Australia and New Zealand — with ByteDance by September 15. Stating appreciation for Trump’s “personal involvement,” Microsoft added that U.S. users’ data would be transferred to and remain in the country. Trump earlier said he would ban TikTok from the U.S. Continue reading With Trump Approval, Microsoft to Acquire TikTok’s U.S. Unit

Amazon recently instructed its employees to delete TikTok, the short-video app owned by Chinese company ByteDance, then quickly reversed the decision, saying the first email — which stated that concerns about “security risks” — had been distributed in error. But Amazon’s worry reflects that of the Trump administration, which has called some Chinese apps “a threat to national security.” TikTok grew out of U.S. company Musical.ly, and ByteDance’s acquisition prompted the Committee on Foreign Investment in the U.S. to review the deal. Continue reading TikTok Still Under Scrutiny by U.S. Government, Corporations

TikTok has exceeded 1.5 billion downloads — half of them in the past year — and, in the process, has become a genuine competitor of Facebook, Instagram and YouTube. Chinese AI firm ByteDance, owner of TikTok, is valued at $75 billion, one of the world’s most valuable startups. The company is reportedly looking into an IPO in Hong Kong in 2020. Now that it has commanded widespread attention, ByteDance is also under scrutiny over how it stores personal data and if it follows orders from the Chinese government to censor content. Continue reading TikTok Catapults to Level of Facebook, Instagram, YouTube

The Committee on Foreign Investment in the United States (CFIUS) is conducting a national security review of Chinese company ByteDance’s acquisition of Musical.ly, in November 2017, for $800 million to $1 billion. ByteDance merged Musical.ly, an app popular among teens for making karaoke videos, with its similar service TikTok. Over the past year, TikTok has been downloaded 750+ million times, and U.S. lawmakers are concerned about its growing influence. One source said the U.S. has evidence TikTok sends data to China. Continue reading U.S. Investigates TikTok App Based on Security Concerns

Chinese short video app TikTok has had a total of 1.45 billion installs since debuting two years ago. It’s been installed 564 million times this year, and parent company ByteDance is considered the world’s largest startup, with a valuation of $75 million according to CB Insights. But, according to Sensor Tower data, Q3 2019 is the first quarter TikTok has seen a slowdown of user downloads, 4 percent from last year, to 177 million first-time users. U.S. lawmakers want to know if the app is a national security risk. Continue reading TikTok Draws Concerns of U.S. Lawmakers, Growth Slows

Kid-friendly video content is now available on a dedicated YouTube Kids website that filters content deemed most appropriate based on three different age groups. The site offers a similar experience to the mobile app of the same name. Parents can select age-appropriate videos based on newly listed age groups, track viewing history and flag anything that may be missed by filters. A sign-in option is expected to be added in the future. The filters include “Preschool” (up to age 4), “Younger” (ages 5 to 7) and “Older” (kids over 7). Content is organized by categories including Explore, Gaming, Music and Shows.  Continue reading Google Filters Appropriate Content with YouTube Kids Site

As Snap faces increased pressure from competitors such as Facebook’s Instagram and ByteDance’s TikTok, the company is reportedly talking with music labels for broader licensing agreements to allow increased use of music via the popular Snapchat app. According to people familiar with the matter, Snap is in discussions with Sony Music Entertainment, Universal Music Group and Warner Music Group. Snap is not looking to launch the next Spotify, but rather expand the way its users can integrate music into Snaps and social media applications. Continue reading Snap Inc. Hoping to Expand Use of Music in Snapchat App

The Federal Trade Commission just inked a settlement with video social network TikTok (which merged with Musical.ly last year) over the charge that its app illegally collected children’s personal information. A large percent of users are under 13, and the personal information collected — without asking for parental permission — included email addresses, names and schools. The site refused to delete video and other data when requested by some parents. The FTC said the $5.7 million settlement is a record for a child privacy violation. Continue reading TikTok to Pay Record Fine After Violating Children’s Privacy