Adobe introduced new versions of Premiere Pro and After Effects at the 2025 NAB Show. For the first time, Adobe’s Premiere Pro editing software gets Firefly generative AI powers. Generative Extend lets users elongate scenes by generating a few extra frames at 4K in the Premiere Pro app, which also gains New Media Intelligence to help find the right clip in seconds. There is also drag-and-drop color management and automatic caption translation to over 27 languages. After Effects gets a more powerful preview playback engine, new 3D motion design tools and HDR monitoring. Continue reading Adobe Upgrades Premiere Pro, After Effects with AI Features

Blackmagic Design has released DaVinci Resolve 20 in public beta, touting 100 AI-centric improvements that aim to save time in a workflow. Among them is AI IntelliScript, which automatically generates a timeline using the transcribed audio in media clips and matching it to the script. From that, it constructs “a timeline of the best selected takes, with any alternative takes placed on additional tracks for editor review,” Blackmagic says. Another, AI MultiCam SmartSwitch, compiles a camera angle timeline based on who is speaking. Meanwhile, AI Audio Assistant puts what Blackmagic calls a “professional audio mix” just a click away. Continue reading Blackmagic Adds AI-Powered Features to DaVinci Resolve 20

Comcast Technology Solutions is launching MediaExpress, which aims to make it easier for content owners to get distribution on premium VOD tiers. MediaExpress offers program suppliers a pipeline to leading broadcast, streaming, social and digital platforms. It provides “a single ingest point for videos, metadata and supporting files, facilitating title management and distribution for both long form and short form video with CTS handling certified delivery,” according to Comcast. It also allows library holders to streamline “VOD distribution and monetization efforts across subscription VOD (SVOD), advertising VOD (AVOD), transactional VOD (TVOD) or FAST partners.” Continue reading Comcast MediaExpress Will Distribute Premium VOD Content

ThinkAnalytics has launched an AI-powered platform designed for video service providers. Called ThinkMediaAI, it is said to unify content monetization — including contextual advertising, content curation and content bundling — across a variety of services, from live to CTV, FAST, VOD and more. Headquartered in the UK, with offices in Los Angeles, Singapore and India, ThinkAnalytics leverages a recommendation engine, claiming to track more than 475 million real-time data records and 8 billion recommendations per day. The company plans to showcase the new tech at NAB 2025, April 5-9 in Las Vegas. Continue reading ThinkAnalytics Bows Advertising, Curation Tool ThinkMediaAI