To expand its social media presence, Discovery Communications invested $100 million in Group Nine Media, a new holding company composed of NowThis, The DoDo, Thrillist, Discovery’s digital network Seeker and digital production company SourceFed Studios. In two years, Discovery will be able to buy a controlling stake in Group Nine. German media company Axel Springer will continue to be the second-largest shareholder. NowThis, The DoDo and Thrillist are said to be valued at $400 million, for a total deal value of $550 million. Continue reading Discovery Invests $100 Million in Digital Content Conglomerate

Election coverage focused on presidential candidates Hillary Clinton and Donald Trump will get a major boost from social media, streaming technology and even virtual reality. Facebook plans to live-stream the upcoming debates with help from ABC News, while a Twitter-Bloomberg partnership will bring live streams of the debates to Twitter. YouTube, meanwhile, is slated to live-stream the debates from PBS, Telemundo and The Washington Post. And starting last night, NBC with AltspaceVR began streaming election coverage in virtual reality. Continue reading Presidential Race Gets Streaming Treatment Across Platforms

Fandango has built a business helping moviegoers purchase tickets online and via a smartphone app. Now the ticket retailer owned by NBCUniversal is partnering with Facebook to sell tickets directly from the social network. It began this past weekend when fans were given the opportunity to buy tickets to “The Magnificent Seven,” “Kevin Hart: What Now?” and “Storks” through each film’s Facebook page. The move is part of a larger strategy to attract millennials; the company’s next step to reach a younger audience is a Snapchat interface. Continue reading Fandango Tests Selling Movie Tickets Directly via Facebook

For the high-end customer, startup Layer3 TV is offering a high-end solution: a wide selection of HDTV networks, delivered over the Internet, and installed by technicians driving all-electric BMW i3s. Unlike other streaming services, such as Hulu and Netflix, which use the public Internet, Layer3 has contracted the use of privately managed networks, a more costly option that provides better, more robust results. Layer3 debuted in Chicago in early September and plans to expand to major markets in the next 18 months. Continue reading Startup Layer3 Streams 200 HD Channels on Private Network

According to unnamed sources, Amazon is actively pursuing the rights to numerous sports, including the French Open tennis championship and professional rugby as well as golf, soccer, auto racing and U.S. sports such as basketball and baseball. Capturing rights in the U.S. will be challenging since CBS, NBCUniversal, Fox, Turner Sports and ESPN have inked long-term contracts for most major sporting events. In talks, Amazon points to the popularity of Amazon Prime, which reaches an estimated 63 million U.S. subscribers. Continue reading Amazon Said to Be Looking Beyond Video to Streaming Sports

NBCUniversal handed control of its Snapchat account to BuzzFeed during the Summer Olympics, giving nearly total editorial control of its Discover channel to 12 BuzzFeed video producers on location in Rio. The BuzzFeed team produced up to 20 pieces daily, with a focus on the athletes and local activities. The experiment of distributing content via social platforms and the media/messaging app resulted in a big win for NBCU, generating 2.2 billion views across the pop-up Discover channel and daily Live Stories, for a total of 230 million minutes of consumption. Continue reading NBCU Hands Snapchat Account to BuzzFeed and Earns Gold

At the Rio Olympics, a dozen BuzzFeed employees are putting out a daily edition of Snapchat Discover, the first major collaboration since NBCUniversal invested $200 million in BuzzFeed last year. NBC Olympics president Gary Zenkel said it was an easy choice to give BuzzFeed the task of producing the daily Olympics Snapchat channel because of the company’s expertise is creating video for social networks. NBCUniversal has also given BuzzFeed “free rein” to create content that will engage Snapchat’s audience. Continue reading NBCU’s BuzzFeed Launches Rio Olympics Snapchat Channel

NBC Olympics’ live streaming of the Summer Olympic games in Rio de Janeiro reached 1.05 billion minutes on Wednesday, marking the first time the milestone has been achieved for an Olympics. According to the press release, “live streaming via NBCOlympics.com and the NBC Sports app is up 232 percent from the equivalent day in London.” The day before, live streaming from Rio surpassed that for the entire London Games. “The 2016 Rio Olympics is the first in U.S. media history with primetime Olympic coverage on channels other than the primary broadcast network,” notes the release. “It is also the first time that the broadcast network coverage, including primetime, has been streamed simultaneously on digital platforms.” Continue reading NBC’s Live Streaming of Rio Olympics Tops 1 Billion Minutes

Hulu is shutting down the free, ad-supported version of its service. The company announced it is transitioning to a subscription-only model following investments in more movies and TV shows. Hulu’s two subscription tiers include an ad-free plan for $11.99 per month and a limited-commercial offering for $7.99 per month. Hulu is also expanding its distribution deal with Yahoo by partnering on Yahoo View, a new ad-supported streaming site that will carry the five most recent episodes of series from Hulu co-owners ABC, FOX and NBC, eight days after their original broadcast. Continue reading Hulu Winds Down its Free Service, Partners on Yahoo TV Site

NBCUniversal has signed a multiyear deal with Snapchat to bring new programming based on its popular brand names to the app’s media hub. What the content will look like has not been specified, but will launch with “The Voice on Snapchat,” followed by weekly pop culture series from E! News, “The Rundown.” NBCU will rely on other popular franchises such as “Saturday Night Live” and “The Tonight Show Starring Jimmy Fallon” for additional programming. NBCU will not simply provide repurposed clips like it does on YouTube and Facebook, but will produce original content. Continue reading NBCU Signs Deal to Produce Original Programs for Snapchat

Samsung has partnered with NBCUniversal and the Olympic Broadcasting Services for 80 hours of virtual reality broadcasts of the Rio Games, including the opening and closing ceremonies, diving, basketball, track and field, and gymnastics. The scope of VR content will be limited: 80 hours is a smidgen of a total 6,700 hours of programming and the VR will air the day after each event. Samsung, a major Olympics sponsor since 1998, will apply lessons learned in Rio to the 2018 Winter Olympics in its home turf of Korea. Continue reading Samsung, NBC and OBS Test VR Broadcasts of Rio Olympics

Time Warner announced it is investing $583 million for a 10 percent stake in Hulu, joining forces with existing owners Disney, 21st Century Fox and Comcast’s NBCUniversal. However, Time Warner does not plan to offer its television programming via the current version of Hulu’s video service, which features repeats of recently aired shows. Instead, the media giant will license its content for the new pay TV service that Hulu plans to launch in 2017. That means channels such as Cartoon Network, CNN, TBS, TNT and Turner Classic Movies would be available to viewers through the planned live TV service. Continue reading Time Warner Invests in Hulu with Plans to Join Pay TV Service

According to Multichannel News: “Dish Network and Comcast will be joining AT&T in offering access to NBCUniversal’s delayed 4K coverage of the Summer Olympics in Rio.” Comcast will provide content from Rio on demand via its Xfinity in UHD app for Samsung and LG smart TVs, while Dish will offer content on linear channel 146 and on VOD via the Hopper 3 DVR and 4K Joey box. Dish will also include a sports hub on channel 148 for access to NBCU’s coverage and integrate the NBC Olympics app on its Hopper and Joey devices. Dish’s Sling TV will also carry select coverage on its Sling Blue service. Continue reading Dish and Comcast to Offer NBC’s 4K Rio Olympics Coverage

To lure millennials to watch the Rio Olympics, which run August 5 to 21, NBC is enlisting 24 Internet celebrities to build buzz. For the first time, NBC is using a portion of its marketing budget on digital influencers such as German DJ/comedian Flula Borg, who has 779,000+ YouTube fans, to appear in videos with U.S. Olympic athletes, including Michael Phelps, Missy Franklin, Maya Moore and Claressa Shields. The YouTube celebrities tapped for videos have 120 million followers on YouTube, Facebook, Twitter, Instagram and Vine. Continue reading NBC Inks Deals with Digital Celebrities to Promote Olympics

NBCUniversal just received a patent to track files, in real-time, shared by groups on peer-to-peer networks, part of an anti-piracy effort. “Early detection of high volume peer-to-peer swarms,” the title of the patent, looks for a popular swarm so that the copyright holders can take action before it is “too late to do much good.” Detection relies on a data feed of peer-to-peer swarm activity, augmented by a data analytics engine that processes the data to identify swarms with parameters exceeding a threshold. Continue reading NBCUniversal Awarded Patent to Halt Illegal BitTorrent Piracy