Samsung Electronics America is refreshing Samsung TV Plus, a free ad-supported TV (FAST) and video on-demand service seen in 24 countries on 465 million TV and mobile devices. The main emphasis will be adding premium content that Samsung is looking to license from industry partners. Launched in 2015 as one of the first FAST services by a device manufacturer, Samsung TV Plus has nonetheless maintained a low profile, despite offering what is now more than 220 linear channels in the U.S., over 1,600 channels globally, and 50-plus O&Os spanning news, sports and entertainment. Continue reading Samsung TV Plus Targets Premium Content in FAST Relaunch

Netflix has reportedly entered into discussions with studios including Warner Bros., Universal and Sony Pictures Television to revise licensing terms to include their content on the streamer’s planned ad-supported tier. The talks include shows created specifically for Netflix — like Sony’s “The Crown” and Universal’s “Russian Doll” — as well as second-run programming like Sony’s “Breaking Bad” and Paramount Global’s “NCIS.” Sources say the studios will likely be angling for a premium of 15 percent to 30 percent for duplexing the shows on the new tier. While Netflix self-produces some original content in-house, much of it is acquired externally. Continue reading Netflix Said to Be Retooling Deals as it Readies New Ad Tier