Paramount’s Pluto TV FAST Success a Streaming Case Study

As global streaming leader Netflix retools its business model to accommodate a less expensive, ad-supported subscription tier, the industry is turning its attention to FAST service (free ad-supported streaming television). It’s part of the process of accommodating linear television for the streaming age. Pluto TV, a division of Paramount Global, managed to hit the $1 billion revenue mark last year without any paying subscribers and tallied over 64 million monthly active users as of December 2021. Not too shabby for a service that was not taken very seriously when it launched on April Fool’s Day 2014. Continue reading Paramount’s Pluto TV FAST Success a Streaming Case Study

AT&T Announces Subscription Growth for HBO and HBO Max

AT&T’s Q1 quarterly earnings — the last to include results for WarnerMedia, which was offloaded to Discovery in early Q2 — reported good news about HBO Max and HBO, which AT&T said ended Q1 with global subscribers totaling 76.8 million, an increase of 12.8 million year-over-year, and a 3 million subscription increase from Q4 of last year. AT&T also disclosed that WarnerMedia’s Q1 operating income fell to $1.3 billion, a 32.7 percent decline year-over-year. Diminished WarnerMedia earnings were attributed in part to “investments incurred in launching CNN+,” which new owner Discovery announced will cease operations as of April 30. Continue reading AT&T Announces Subscription Growth for HBO and HBO Max

Netflix Considers Advertising Model as Subscribers Dip in Q1

Netflix has confirmed it is considering an ad-supported tier. The news follows speculation at SXSW, and coincides with a quarterly subscriber loss, the company’s first in more than a decade. As a result, “revenue growth has slowed considerably,” reads its Q1 shareholder letter, attributing the lag to “relatively high household penetration” that includes a “large number of households sharing accounts.” Combined with a COVID-induced streaming bubble followed by exploding competition and costs, the landscape has changed, and Netflix is contemplating how to change with it. Continue reading Netflix Considers Advertising Model as Subscribers Dip in Q1

Nielsen Says Viewers ‘Love’ Streaming but Find It Confusing

Seventy two percent of Americans say they “love” their user experience with streaming services, according to Nielsen’s State of Play report, which notes that 93 percent of those surveyed will increase their streaming subscriptions or make no change, despite nearly half the respondents admitting they’re somewhat overwhelmed by options. As of February, U.S. viewers could choose from more than 817,000 unique program titles, compared to about 646,000 in 2019. In the 12 months ending February 2022, Americans’ upped their average weekly video streaming time by 18 percent, to 169.4 billion streaming minutes, from 143.2 billion. Continue reading Nielsen Says Viewers ‘Love’ Streaming but Find It Confusing

New Plex Features Help Viewers Navigate Streaming Services

Further to its goal of becoming a sort of Google-with-benefits for viewers who stream TV shows and movies across multiple platforms, Plex is reformatting its welcome screen to include a discover feature, universal search and universal watchlists. Rolling out in beta, the new Plex interface offers what amounts to personalized search-and-save “across virtually any streaming service,” from Plex’s own free movies and television series to subscription services like Netflix, Disney+ and HBO Max. “As of today, Plex searches, personalizes, and organizes all of your content, no matter where that content lives,” the company announced. Continue reading New Plex Features Help Viewers Navigate Streaming Services

‘CODA’ Wins 3 Oscars, Including First Best Picture for Apple

Apple TV+ made history Sunday night as the first streaming service to win an Oscar for best picture when “CODA” took the top prize. The film’s title — an acronym for Children of Deaf Adults — won in all three categories in which it was nominated, sending Apple on its first-ever Academy Award victory lap. With its total of six nominations, Apple TV+ was a dark horse, as was “CODA,” upstaging Netflix and “The Power of the Dog,” the most nominated distributor and film, with 27 and 12 nods, respectively. Netflix earned just one Oscar, for Jane Campion’s direction of “The Power of the Dog.” Continue reading ‘CODA’ Wins 3 Oscars, Including First Best Picture for Apple

Netflix Adds Boss Fight Entertainment to Its Games Portfolio

Netflix acquired mobile game developer Boss Fight Entertainment, an indie based in Allen, Texas with studios in Austin and Seattle. In the gaming world, a “boss” is a formidable computer-controlled enemy and battling them takes strategy as well as fast reflexes. The subgenre has its own fans, many of whom form teams to take on the boss. The company is known for titles including the RPG “Dungeon Boss” and casual game “MyVegas Bingo.” Netflix began building its game portfolio last year when it bought Glendale, California-based Night School Studio in October. Continue reading Netflix Adds Boss Fight Entertainment to Its Games Portfolio

Netflix Will Test Converting Password Sharers into Paid Subs

Netflix will test charging its subscribers an additional fee for account access for users outside the household in an effort to control unauthorized password sharing. The company has for many years ignored the practice of multiple users logging in to the same account from different locations, even though their terms of service say accounts “may not be shared with individuals beyond your household.” One analyst estimates Netflix leaves $6 billion a year on the table due to illicit password sharing. The result is “impacting our ability to invest in great new TV and films for our members,” the company explains. Continue reading Netflix Will Test Converting Password Sharers into Paid Subs

Hot Topics at SXSW: NFTs and a Possibility of Ads on Netflix

Having risen to the position of world’s largest television network largely on the strength of its ad-free programming, there are now predictions that Netflix will over the next few years begin streaming advertisements. Fueled by a perceived softening in tone toward commercials by Netflix CFO Spencer Neumann at a recent investor conference, an analyst at the Variety Intelligence Platform’s “Future of Content” event at SXSW told festival attendees the change would come due to competition from so-called FAST channels — “free ad-supported streaming television.” Continue reading Hot Topics at SXSW: NFTs and a Possibility of Ads on Netflix

Disney+ to Roll Out Ad-Supported Plan in U.S. Later This Year

Streaming video service Disney+ plans to introduce an ad-supported subscription tier in the U.S. later this year, with plans to expand the tier internationally in 2023. While the company has yet to announce pricing or specific launch dates, the AVOD plan will cost less than the current $7.99-per-month ad-free version. According to the entertainment giant, the new ad-supported offering is part of a larger goal to attract 230-260 million subscribers globally by the close of Disney’s 2024 fiscal year. Streaming leaders such as Netflix and Amazon Prime Video do not currently offer ad-supported options. Disney’s Hulu does offer an ad-supported streaming plan. Continue reading Disney+ to Roll Out Ad-Supported Plan in U.S. Later This Year

Verizon Reveals Launch of +Play Streaming Aggregation Hub

Verizon is introducing +Play, which allows customers to bundle third-party subscriptions under its mobile carrier account. Through new partnerships with Netflix, Peloton, Live Nation’s Veeps concert streaming platform, the new hub features services including Disney+, Discovery+, A+E Networks and AMC+. With the new hub, Verizon promises “a simple and efficient way” to get exclusive deals “in one place.” In some ways, it harkens back to a traditional cable package. Verizon will begin testing +Play through select customers and streaming partners in late March, followed by a broad consumer rollout later this year. Continue reading Verizon Reveals Launch of +Play Streaming Aggregation Hub

Netflix to Introduce Daily ‘Trivia Quest’ Game Show on April 1

Netflix will premiere daily interactive quiz series “Trivia Quest” on April 1. Based on Etermax’s hit game “Trivia Crack” — which Netflix says is “the No. 1 multi-platform trivia franchise in the world” — the streaming animated show will feature 24 questions (12 standard, 12 difficult) across categories including science, history, entertainment, sports, art and geography. As with Netflix’s prior interactive specials, “Trivia Quest” has a “narrative twist,” taking players on a mission to help Willy “rescue the animated citizens of Trivia Land from the Evil Rocky, who’s bent on hoarding all the knowledge in the world.” Continue reading Netflix to Introduce Daily ‘Trivia Quest’ Game Show on April 1

Marvel Live-Action Series to Exit Netflix and Move to Disney+

Marvel series are moving from Netflix to Disney+. Beginning March 16, “Daredevil,” “The Defenders,” “Iron Fist,” “Jessica Jones,” “Luke Cage” and “The Punisher” will begin streaming from Disney+ in the U.S., Australia, Canada, Ireland, New Zealand and the United Kingdom. The Netflix licensing rights expired on February 28, reverting back to Marvel parent Disney. “Marvel’s Agents of S.H.I.E.L.D.” will also join the Disney+ streaming fold on March 16 after seven seasons on ABC. The seven series will be made available to the rest of the Disney+ global markets later this year. Continue reading Marvel Live-Action Series to Exit Netflix and Move to Disney+

NFTs Are Poised to Move Beyond Arts into Academia, Health

As NFTs work their way into the social fabric via digital art and collectibles, there is speculation that their usefulness is only beginning to be understood. While non-fungible tokens have gained popularity due to their use in illustration, music, entertainment, gaming and sports, as a medium they’re still in their infancy. As units of data saved onto a blockchain, the provenance of every NFT is trackable, substantiating ownership and authenticity. As such, there is interest in using them for everything from educational credentialing and documenting medical treatment to automotive applications and philanthropic fundraising. Continue reading NFTs Are Poised to Move Beyond Arts into Academia, Health

Insight Partners Leads $20M Series A Funding for Deepdub AI

Deepdub, the Tel Aviv-based tech firm specializing in automated language localization using AI, has raised $20 million in Series A funding led by New York-based global venture capital and private equity firm Insight Partners. The two-year-old Israeli company will use the funds to expand its global sales and delivery reach, bolster R&D and other platform enhancements. The investment follows a year of explosive growth for Deepdub, which in December announced a multi-series partnership with First Look Entertainment’s streaming service Topic to dub into English its catalog of international documentary and TV series. Continue reading Insight Partners Leads $20M Series A Funding for Deepdub AI