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Debra KaufmanJanuary 9, 2019
UTA chief innovation officer Brent Weinstein convened technology and entertainment honchos to parse out 5G’s impact on a range of M&E applications. Intel senior vice president/general manager of the network platforms group Sandra Rivera opined that, “it’s never too early to be on the forefront of innovation.” “The work we did on 4G created the environment that drew in investment and services from Airbnb to Netflix and Uber,” she said. “We’re not quite at 5G, but the excitement is attracting the entrepreneurs and engineers.” Continue reading CES Panel: Envisioning Entertainment in the 5G Ecosystem
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Debra KaufmanJanuary 8, 2019
Altman Vilandrie & Company director Jonathan Hurd presided over a panel at CES on how TV has evolved and will continue to change. Viacom’s Stefanie Schwartz noted that her company is making “hours of original content to drive viewership and engagement on all the social platforms.” “We’re experimenting with all kinds of formats and seeing what works,” she said. MAGNA North America president David Cohen said his company is doubling down on OTT. “We’re looking to think about where to put the dollars as consumers migrate,” he said. Continue reading CES Panel: Defining TV Across Primetime and Multi-Platforms
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Debra KaufmanJanuary 7, 2019
Netflix recently named Spencer Neumann as its new chief financial officer. He faces the unenviable task of convincing investors that the path of investing immense sums of money into original content to grow subscriptions and profits will eventually pay off. Co-founder/chief executive Reed Hastings and chief content officer Ted Sarandos have driven the current strategy relying on original content, which is aimed at battling rivals such as Amazon, Hulu and HBO. They will continue to lead business and content strategy. Continue reading New Netflix CFO Is Expected to Face Cash Flow Challenges
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Debra KaufmanJanuary 4, 2019
Following in the footsteps of its rival Amazon, Roku announced that users will be able to buy pay-TV subscriptions through its streaming service, The Roku Channel, beginning in late January. That mimics Amazon’s sale of access to HBO and other premium channels through its Prime Video platform. Roku’s offering will include Showtime, Starz and EPIX among others. The new feature, which replaces one in which Roku acted as a portal to outside services, will also be financially favorable for the company. Continue reading Roku Adds Premium Subs to Roku Channel, Updates its App
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Debra KaufmanJanuary 3, 2019
Netflix released “Bandersnatch,” an interactive episode of “Black Mirror,” its popular techno-paranoia series, that lets the viewer decide what happens at many points throughout the story, beginning with what cereal the protagonist has for breakfast. Netflix, which is using the episode to test if audiences are ready to embrace interactivity, already developed software to organize stories with infinite variations, called on producers to submit proposals for interactive stories, and hinted it has more in the works. Continue reading Netflix Tests Interactive Storytelling in ‘Black Mirror’ Episode
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Debra KaufmanJanuary 2, 2019
At CES 2019, when Samsung introduces its latest line-up of TVs, it might also unveil plans to integrate Google Assistant into its 2019 TV sets, according to sources. The company is expected to place a bigger emphasis on audio quality, and might also offer features in its TVs that are similar to Apple’s HomePod, which “tunes” music to its environment. Samsung wouldn’t comment on these plans, but did highlight the 2019 models of its Frame and Serif TVs. In 2018, Samsung added Bixby, its own voice assistant, to that year’s TV lineup. Continue reading Samsung Likely to Enable Third-Party Assistants in 2019 TVs
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Debra KaufmanDecember 20, 2018
According to its 2017 internal records, Facebook shared users’ personal data with the world’s biggest tech firms, allowing them to circumvent privacy rules. By doing so, Facebook boosted its advertising revenue, partner companies enhanced their products with more features, and Facebook users were able to connect across websites and devices. For example, Facebook allowed Microsoft’s Bing search engine to see names of all its 2.2 billion global users without consent, and let Netflix and Spotify read users’ private messages. Continue reading Facebook Shared Private Data to Advance Its Own Interests
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Debra KaufmanDecember 18, 2018
If director Alfonso Cuarón’s “Roma” gets Netflix its first Best Picture nomination for the Oscars, much of the credit will go to Scott Stuber, who heads Netflix’s movie business. His mandate is to help Netflix loom as large in movies as it does in television, where it received 112 Emmy nominations this year, the most of any network. Netflix is spending big on its Academy Awards campaign for “Roma,” and studios are worried that Netflix’s move into features might lead viewers to avoid movie theaters altogether. Continue reading Netflix’s Release Models Are Challenging Hollywood Studios
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Debra KaufmanDecember 17, 2018
Computer-generated influencers have arrived. The glamorous all-digital Miquela Sousa (also known as Lil Mequela), which was created by Los Angeles-based startup Brud, has been the star of an Ugg advertising campaign, appearing on billboards around the world. Brud believes it can create CGI social media stars that are easier to manage and monetize than human celebrities. It’s not alone in its efforts; Soul Machines, which has debuted dozens of digital humans, is launching its Digital DNA platform to make it easier to create virtual avatars. Continue reading Computer-Generated Photoreal Influencers, Avatars Are Here
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Debra KaufmanDecember 13, 2018
Netflix is strategizing ways to court the hundreds of thousands of people in places like India that are glued to watching YouTube on their mobile phones. Only a few months, ago, Netflix chief executive Reed Hastings said sleep was Netflix’s biggest competitor. But since his company is also eyeing India for its next 100 million Netflix subscribers, that country’s focus on YouTube is concerning. Netflix and Amazon, both of which have spent billions to produce original content, still find it difficult to crack emerging markets. Continue reading Netflix and Amazon Face Formidable Video Rival in YouTube
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Debra KaufmanDecember 12, 2018
According to 7Park Data, the majority of content — 63 percent — viewed via Netflix is licensed content. Whereas viewing of original content rose from 24 percent a year ago, it still only accounts for 37 percent of its U.S. streams this October. Of the licensed content, NBC’s “The Office” is the most viewed TV show on Netflix, with “The Chilling Adventures of Sabrina” in second place. The dominance of licensed content is worrisome for Netflix given that Disney, Fox and WarnerMedia will soon pull their programs. Continue reading Netflix Users Watching More Licensed Than Original Content
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Debra KaufmanDecember 7, 2018
Based on 250 pages of internal Facebook emails and documents from 2012 to 2015 and released by a U.K. parliamentary committee, it’s been revealed that Facebook used its massive cache of data to favor some companies, such as Airbnb and Netflix with “special access,” and punish others by cutting them off. Further, chief executive Mark Zuckerberg and chief operating officer Sheryl Sandberg were closely involved in decisions to “increase sharing back into Facebook” and other moves to primarily benefit the company. Continue reading Internal Emails Reveal the Way Facebook Treated Companies
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Debra KaufmanDecember 6, 2018
At the UBS Global Media and Communications Conference, AT&T chief executive Randall Stephenson revealed that investing in more HBO programs is a target for the coming year, as WarnerMedia readies its direct-to-consumer subscription platform due to launch by end of 2019. HBO will anchor the as-of-yet unnamed service, which will also offer original programming and other WarnerMedia content year-round. Stephenson did stress, however, that AT&T won’t spend the $11 billion that is Netflix’s current annual budget for content. Continue reading AT&T Chief Outlines Future WarnerMedia Streaming Platform
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Debra KaufmanDecember 6, 2018
At Business Insider‘s IGNITION conference in New York City, Hulu chief executive Randy Freer predicted that, 10 years from now, out of 300+ current cable channels, the only ones that will survive are those that have built a brand with a strong viewer base. He added that, with the exception of live news and sports, everything else on TV will be distributed on-demand. Hulu, which offers live streaming TV with 55+ channels and several Discovery linear channels, is considering less expensive skinny bundles without linear channels. Continue reading Hulu CEO Predicts the End of Most Linear Cable TV Channels
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Rob ScottNovember 30, 2018
AT&T announced it plans to introduce three tiers of a new streaming video service to launch in beta by the fourth quarter of 2019, although pricing and details have yet to be revealed. The WarnerMedia service, intended to take on Netflix and other streaming competitors, will offer movies and TV shows from Warner Bros., Turner and HBO. In the future, the unnamed service is expected to feature licensed content from additional media companies. The venture is part of AT&T’s larger plans to pursue areas outside of its core businesses following the company’s acquisition of Time Warner. Continue reading AT&T to Roll Out Three Tiers of Streaming Service Next Year