By
Paula ParisiSeptember 19, 2023
With Netflix ceasing DVD rent-by-mail operations as of September 29, a market opportunity has been identified by Seattle, Washington-based independent Scarecrow Video, which wants to step into the role vacated by the streaming giant. Described as the largest remaining video retailer in the U.S., Scarecrow began experimenting with a rent-by-mail program in 2019, offering DVDs and Blu-ray Discs delivered to mailboxes across the country. While rare titles are excepted from the rent-by-mail program, and applications to participate in the program must be individually approved, Scarecrow has proclaimed the program a success. Continue reading Indie Video Store Tries to Fill Netflix DVD-by-Mail Rental Role
By
Paula ParisiSeptember 15, 2023
Free video streaming service Crackle has become one of the first third-party publishers to support Amazon Interactive Video Ads. The integration via the Crackle Connex sales arm will let consumers learn more about a product or add a product to their Amazon shopping cart directly from the screen during an ad break. Crackle parent company Chicken Soup for the Soul Entertainment is expected to add Amazon ads to its Chicken Soup for the Soul and Redbox VOD apps in the future. The agreement also allows Amazon Fire TV customers to watch free movies and TV shows via Redbox. Continue reading Crackle Using Amazon Tech to Test Interactive Shopping Ads
By
Paula ParisiAugust 25, 2023
Warner Bros. Discovery’s streaming platform Max will soon introduce 24/7 live news from CNN as part of an open beta in the U.S. that will experiment with new features and content while seeking feedback from subscribers. CNN Max plans to launch on September 27 with programming from CNN US, CNN International and original programming produced for Max. News programming and original series will be available across all Max packages, which includes Max With Ads, Max Ad-Free and Max Ultimate Ad-Free. The beta test will be evaluated and fine-tuned “before being rolled out more broadly,” according to WBD. Continue reading Max Will Offer CNN News Content for Its Streaming Audience
By
Paula ParisiAugust 16, 2023
Linear TV viewership fell below 50 percent for the first time in July, according to Nielsen’s The Gauge, which tracks total broadcast, cable and streaming consumption via television. Among total TV viewership, broadcast and cable accrued record low shares of 20 percent and 29.6 percent, respectively, representing a linear television total of 49.6 percent. Combined, it still topped TV set streaming viewership, at 38.7 percent, a 2.9 percent increase from June and that month’s streaming record-high share. YouTube (not including YouTube TV) was again the top streamer with a 9.2 percent TV share, up 5.6 percent versus June. Continue reading Linear TV Viewership Dips Below 50 Percent for the First Time
By
Paula ParisiAugust 16, 2023
Netflix continues to expand its game ecosystem. The company released a TV game controller for iOS devices earlier this month and has just begun beta testing its game streaming on TVs in Canada and the UK, with plans to begin tests for computer play in the coming weeks. Participating in the tests are partner devices including Amazon Fire TV Streaming Media Players, Chromecast with Google TV, LG TVs, Nvidia Shield TV, Roku devices and TVs, Samsung Smart TVs, and Walmart Onn, with plans for more manufacturers to be added on an ongoing basis. Continue reading Netflix Beta Tests Its Game Streaming on TVs and Computers
By
Paula ParisiJuly 26, 2023
Netflix is updating its mobile user interface to consolidate watch activity in one place. Rolling out for iOS now and Android in August, My Netflix is the new hub for watchlists, downloads and views in progress. The “one stop shop” also collects My List items, notifications, trailers and other content with which users have interacted, including TV shows or movies that have been validated with a subscriber’s thumbs-up. My Netflix replaces the Downloads section globally, and the streamer says the more users interact with it the more customized it will become. Continue reading UI Update ‘My Netflix’ Aims to Streamline Mobile Experience
By
Paula ParisiJuly 25, 2023
Streaming accounted for 37.7 percent of overall U.S. TV usage in June, a record share for the digital format. Cable TV accounted for 30.6 percent and broadcast 20.8 percent, according to Nielsen’s monthly snapshot The Gauge. TV viewing was up 2.2 percent in June, the first monthly increase since January. The uptick was principally attributed to young viewers and the summer break. Notably, TV consumption among the 2-11 and 12-17 age groups was up 16.3 percent and 24.1 percent, respectively, compared with May. Alternative viewing options — including streaming and video gaming — accounted for 90 percent among those groups. Continue reading Nielsen: June Marks a New All-Time Record for TV Streaming
By
Paula ParisiJuly 25, 2023
As expected, Spotify unveiled its first premium subscription rate hike in 12 years after mounting pressure from the music industry and musicians — and as competing services hiked their rates. A premium Spotify streaming subscription in the U.S. will now cost $10.99 per month, a $1 increase. Now the largest paid music service in the world, with about 210 million subscribers, Spotify is also raising rates in some 50 additional markets, including Canada, parts of Europe and Asia, South America and Australasia. Existing customers are getting one month’s notice before the new rates kick in. Continue reading Spotify Announces Anticipated Price Hikes for Subscriptions
By
Paula ParisiJuly 21, 2023
Netflix is marshalling resources around its ad-supported Standard plan, pulling the plug on ad-free Basic in an effort to drive more eyeballs to the service’s sponsored tier. The $9.99 per month Basic plan is no longer available “for new or rejoining members” in the U.S. and UK and was dropped in Canada last month. Existing Basic subs can continue the plan until they decide to change tiers or cancel. Standard with Ads has since its November launch accrued more than 5 million subs, according to Netflix, which says 25 percent of new sign-ups have chosen that package. Continue reading Netflix Shutters Cheapest Streaming Plan Without Advertising
By
Paula ParisiJune 23, 2023
Comcast’s UK broadcaster Sky is upping the ante on its Sky Glass smart TVs with a new camera called Sky Live designed to make content more immersive. In addition to Kinect-style games and interactive workouts, Sky Live supports Zoom calls and watch parties. Sky Live runs on the company’s proprietary Entertainment OS and requires a television that is part of that ecosystem. The camera launch comes as Xumo, the U.S. joint venture between Comcast and Charter Communications prepares to launch a new family of 4K smart TVs in partnership with Element Electronics. Continue reading Sky Glass TVs Add Interactivity with Motion Tracking Camera
By
Paula ParisiJune 9, 2023
Amazon may be further leveraging its enviable position with Madison Avenue by launching an ad-supported Prime Video tier. The move makes sense given Amazon’s surging ad revenue from online sales. The company also owns the FAST service Freevee. Amazon’s ad savvy runs deep, and reports suggest the e-commerce giant is also in discussions with Warner Bros. Discovery and Paramount Global to package the ad-supported versions of Max and Paramount+ under the Prime Video Channels banner. The news comes on the eve of the Cannes Lions International Festival of Creativity for the global marketing elite. Continue reading Amazon Explores Launching Ad-Supported Prime Video Tier
By
Paula ParisiJune 6, 2023
Apple’s $3,499 Vision Pro headset will begin shipping in early 2024, CEO Tim Cook announced Monday at WWDC, calling it a device for “spatial computing.” The company’s new visionOS operating system is described as a mashup of iOS, macOS and tvOS, designed for “an entirely new universe of apps for Vision Pro,” according to Apple. Unity was revealed as the principal development engine for Vision Pro content. The upcoming headset, powered by Apple’s high-end M2 chip, supports 4K resolution and features embedded audio pods. The company emphasized gaming and streaming services, in addition to productivity and communication. Continue reading WWDC: Apple Unveils Its ‘Vision Pro’ Mixed Reality Headset
By
Paula ParisiJune 1, 2023
Netflix says it will preemptively purge its UK library of films and TV shows that run afoul of new streamer regulations being implemented by the British government. UK ministers are calling on media regulator Ofcom to police streaming content as it does traditional broadcasters, which means video-on-demand platforms including Netflix and Amazon Prime Video could face fines of up to $310,000 per instance for hosting “harmful material.” Draft legislation that seeks to codify “due impartiality” for streamers as part of the proposed Media Bill were rebuked by Netflix as “nebulous” and potentially “onerous.” Continue reading Netflix Threatens to Purge Content to Avoid UK Streamer Bill
By
Paula ParisiMay 26, 2023
Netflix introduced a password sharing option for non-household members in the United States this week. Netflix subscribers can “buy an extra member” for an additional $7.99 per month for streaming users who live outside the home. Simultaneous with the rollout, Netflix said it will start blocking unauthorized users of borrowed passwords. “Your Netflix account is for you and the people you live with — your household,” Netflix emailed its U.S. customers, providing instructions on how to “check who is using your Netflix.” The company is also making paid sharing available in additional international territories. Continue reading Netflix Expands Crackdown on Password Sharing to the U.S.
By
Paula ParisiMay 19, 2023
Netflix, which turns 26 years old this year, is looking to advertising, live events and password sharing crackdowns to power its next growth phase. The company’s 232.5 million global subscriber base makes it the world’s No. 1 paid streaming platform, a position it wants to hold, and expand, as it shifts into an era of new management under co-CEOs Ted Sarandos and Greg Peters. At a virtual presentation at Netflix’s first Upfront Wednesday, Sarandos admitted that “we have a long way to go to build scale in advertising,” but said the company intends to focus on improving that share. Continue reading Netflix Plans for Future Growth Include a Focus on Advertising