By
Debra KaufmanJuly 7, 2015
Anyone who has ever read a story to a child knows the drill: children want to hear their favorite stories over and over again. That’s the major ingredient in Netflix, Amazon Instant Video and Hulu’s success in courting young audiences (and their parents). On-demand video makes it easy for a child to replay, over and over again, his or her favorite TV episodes or movies. Acutely aware of the phenomenon, these companies are actively working to provide video content for the young set, turning toddlers into life-long viewers. Continue reading Netflix and Amazon Aim to Shape Children’s Viewing Habits
Binge-watching television shows is becoming a less shameful activity, according to a March survey of TiVo users. While 53 percent of respondents in 2013 characterized the activity in a negative light, only 30 percent of recent respondents felt the same. “People who are binge-viewing are feeling better about themselves,” said Jonathan Steuer, chief research officer for TiVo. Interestingly, 92 percent of respondents indicated that they have engaged in binge-viewing at some point, and 32 percent said they often wait to watch an entire season at once. Continue reading Survey: Stigma Associated with TV Binge Viewing is Declining
By
Rob ScottJune 26, 2015
According to a recent study, the number of consumers in North America who are cutting the pay TV cord in favor of OTT streaming video services is growing. TiVo subsidiary Digitalsmiths reports that 8.2 percent of survey respondents were no longer paying TV subscriptions as of 2014, a 1.3 percent increase over the previous year. Interestingly, an impressive 45.2 percent indicated that they downsized their cable or satellite TV bundles during the same period in the wake of paying for services such as Netflix, Hulu or Amazon Instant Video (a trend referred to as “cord shaving”). Continue reading Research Points to Increase in Cord Cutting and Cord Shaving
By
Rob ScottJune 25, 2015
Amazon announced that it is introducing limited support for high dynamic range content on its Amazon Instant Video service. The HDR support will initially launch for Amazon Prime members in the U.S. with the full original series “Mozart in the Jungle” and the pilot episode of the original “Red Oaks.” Netflix announced earlier that it also plans to support HDR video this year, starting with its original series “Marco Polo.” However, most consumers have yet to purchase televisions that support HDR, so it may take a while for the technology to gain mainstream adoption. Continue reading Amazon Prime Instant Video Intros HDR Support for New Series
By
Rob ScottJune 24, 2015
Hulu announced yesterday that its subscribers will have the ability to add Showtime for $8.99 per month starting in time for the July premieres of “Ray Donovan” and “Masters of Sex.” The deal represents the first time that the streaming VOD service has partnered with a premium cable channel to drive subscriptions. Hulu customers will still need to pay $7.99 per month to stream the other available content. Hulu, which originally launched as a free, ad-supported service, recently rebranded itself by removing the word “Plus” from the name of its paid tier. Continue reading Hulu to Offer Showtime for an Added Fee Beginning Next Month
By
Rob ScottJune 17, 2015
British comedy “Catastrophe” made its streaming debut in the U.S. this week exclusively on Amazon’s Facebook page. The move is a new approach to promoting Netflix competitor Amazon Prime Instant Video. Two days after Monday night’s premiere, the show will be made available for streaming only to Amazon Instant Video subscribers (the entire season will be available Friday). This is not the first time social media has been leveraged this way. Hulu has been posting select videos on Facebook, while studios have been offering movie rentals and purchases via social platforms. Continue reading Amazon Streams U.S. Premiere of British Comedy on Facebook
By
Rob ScottJune 16, 2015
After this week’s launch in Los Angeles and San Francisco, Sony’s cloud-based TV service PlayStation Vue is now available in four of the five largest U.S. cities (Vue is also offered in Chicago, New York and Philadelphia). The service starts at $49.99 per month, and features more than 50 channels of live TV from three major networks and a collection of popular cable channels. Addressed during the company’s E3 press conference, Vue is part of a larger effort to make the company’s PlayStation console a multi-purpose entertainment hub. Continue reading Sony Announces New Markets for Cloud-Based Vue TV Service
By
Rob ScottJune 16, 2015
Liu Chunning, president of Alibaba’s Digital Entertainment arm, announced that the Chinese e-commerce giant is planning to launch a new subscription video service in two months called Tmall Box Office (TBO). “We aim to become [the equivalent of] HBO and Netflix in the U.S.,” he said during the Shanghai International Film Festival. The service will stream local movies and TV shows, imported content and original programming produced by Alibaba. The service will be available on Alibaba’s smart TVs and OTT box. Continue reading TBO: Alibaba Announces Plans for Subscription Video Service
By
Rob ScottJune 10, 2015
TiVo has confirmed that its new TiVo Online service will allow subscribers to stream DVR recordings in addition to live television programming via a Web browser interface. The site includes recommendations, an online guide, a search feature, and the ability to manage upcoming recordings and track favorites (including content available via streaming services such as Netflix and Hulu). The DVR maker is looking to address the evolving needs of viewers expecting to access TV on any screen by providing a tool that performs more like a modern streaming service. Continue reading TiVo Online Allows Users to Stream DVR Recordings, Live TV
PwC recently released its annual five-year forecast for entertainment and media, dropping the growth rate for ad spending on TV. Last year’s report projected a 5.5 percent annual increase in ad spending over the next five years. PwC has revised that figure to 4 percent through 2019, as original programming from streaming services such as Netflix and Amazon continues to compete with traditional television content. In the U.S., the number is even lower; ad spending on TV has been growing 3 percent annually on average. Continue reading Streaming Services Luring Viewers from Ad-Based Television
Apple charges app publishers 30 percent of subscription amounts initiated through apps, the same percentage it collects for in-app revenue. Some companies have been working around the charge by not enabling subscriptions through their mobile iOS app or charging consumers more. However, the company is reportedly considering a change to the agreement, but only for subscriptions that are delivered via Apple devices rather than the App Store. Such a revision suggests that only services offered through Apple TV would likely be exempt from the 30 percent fee. Continue reading Apple Considering Change to iTunes Charge for App Partners
There are currently 2.6 billion smartphone subscriptions worldwide, and while developing markets have been leveling off, less mature markets are starting to experience significant growth. According to the latest annual Mobility Report from Ericsson, we should expect to see 6.1 billion smartphones in circulation by 2020, at which point phones will exceed the number of active fixed line subscriptions globally. Ericsson projects that the total number of mobile subscriptions will reach 9.2 billion in five years, as less developed markets continue their expansion. Continue reading Ericsson: 70 Percent of World Will Have Smartphones by 2020
Showtime is joining HBO in introducing its own Internet streaming service that will offer unlimited on-demand access to original series, movies and sports programming without requiring a traditional TV subscription. In addition, it will include a live feed of Showtime’s broadcasts for both coasts. The cable network announced yesterday that it plans to debut the standalone service in July to coincide with the season premieres of “Masters of Sex” and “Ray Donovan.” The service will initially be available on Apple devices for $11 per month. Continue reading Showtime to Debut its Internet Streaming Service This Summer
Customer satisfaction with cable TV, Internet and phone service providers has fallen to a seven-year low, according to a study from the American Customer Satisfaction Index. When surveyed about satisfaction involving 43 industries, consumer response placed television and Internet companies tied for last place. Recent merger talks have placed TV and Internet providers under particular scrutiny, while disappointing customer service and rising prices have taken on a different dynamic in an era of streaming options such as Netflix, Amazon and Hulu. Continue reading Study: Declining Customer Satisfaction with TV, Internet Service
At last week’s Google I/O developer conference in San Francisco, Google announced a new initiative to mix online video services with popular television content. Via Android TV Channels, Internet video app publishers have the ability to add linear channels of programming to Google’s Android TV platform on the same program grid used for broadcast TV networks. According to Google, the initial launch partners include AOL, Bloomberg, the Huffington Post, Pluto, TED, Vevo, the Weather Network, and European live streamer Zattoo. Continue reading Android TV Blends Online Video and Broadcast Programming