Cox Communications is introducing a new service that offers a personalized TV experience for its subscribers. With the Contour service, Cox is attempting to offer Netflix-like recommendations. Cox will use Contour to learn what its subscribers enjoy and combine “on-demand” features with live TV. Marketed separately from other Cox services, Contour includes three components: a data-driven TV guide, more powerful DVR and a redesigned app. Continue reading Cox Launches Contour Personal TV Experience on the iPad

Google’s Chromecast, which wirelessly connects mobile devices and computers to television, is the latest potential challenge to pay TV. While it may not immediately disrupt the current business model, it offers a glimpse of Google’s vision to make the Internet a platform for TV. The TV industry has dealt with the disruption of Internet TV despite mounting pressure. However, media companies, broadcasters, pay TV providers and advertisers may need to redefine how they interact with one another. Continue reading Google Chromecast Could Be Challenge to Pay TV Providers

Developers face significant challenges in creating apps for smart TVs due to the large number of devices. Most manufacturers have their own platforms, with limited compatibility among them. TV makers are beginning to simplify the programming process by adopting HTML5, while bringing an app to multiple platforms still requires significant resources. Netflix devotes major resources to creating its apps, but few may be able to follow their example. Continue reading Developers Struggle to Build Ideal Apps for Every Smart TV

Netflix has started a quiet effort to address problems with smart TVs. The company is in talks with tech companies and consumer electronics manufacturers in order to find improvements to user interfaces, remote controls and other smart TV components. The idea of Internet content combined with TVs began in the mid 1990s, but some believe progress has been slow. New apps, services and compelling content are needed to engage viewers to purchase and use smart TVs. Continue reading Netflix Hopes to Bring Increased Intelligence to Smart TVs

Netflix’s use of data helps determine what its customers want to watch and how they want it presented. The company’s newest original show, “Orange Is the New Black,” is partially the result of analyzing viewer data. Netflix is using all types of collected viewer data in order to create content and to possibly shape the user experience. Viewer data is collected from multiple sources: Netflix, third party metadata and social media. Continue reading Viewer Data Used to Shape Netflix Content and Experience

Millennials are an age group that keep cable executives up at night. Many do not own actual TVs, do not pay for cable, and rarely pay for Internet content. Generally, this generation grew up on free media content. But Netflix offers its original programming in ways that satisfy this generation’s need to have immediate access to content, regardless of when and how. This contrasts with traditional broadcasters airing shows first on TV, then later online. Continue reading Are Millennials More Drawn to Netflix than Other Services?

Google is partnering with Level 3 Communications to offer free Wi-Fi service at more than 7,000 Starbucks location in the U.S. The service is expected to be about 10 times faster than the T1 connections currently provided by AT&T (which had reportedly offered to upgrade its service). The new Wi-Fi will be available in some stores next week with a complete rollout scheduled within 18 months. In addition, the upgraded Starbucks Digital Network will offer new media distribution opportunities. Continue reading Starbucks to Become Significant Media Distribution Platform?

Addressing the Television Critics Association in Beverly Hills yesterday, CBS chief exec Les Moonves announced that the network is experimenting with new business models for some of its serialized dramas. The network is hoping that streaming deals with video services such as Netflix and Amazon will help make the shows profitable. The streaming sites have been actively pursuing rights to serialized dramas in particular, since they currently attract large numbers of viewers. Continue reading CBS Experiments with New Business Model, Streaming Deals

Television is becoming an important part of Twitter’s advertising strategy. In May, Twitter revealed an experimental advertising plan that will allow companies to use Twitter to directly engage with consumers who see their TV commercials. Twitter reported that users who are shown promoted tweets had a 58 percent higher intent to buy compared with people who only viewed the TV ad. Rates of user engagement were 27 percent higher than previous averages for companies using Twitter to reach customers. Continue reading Companies Can Target Viewers While They Tweet on Shows

During yesterday’s breakfast event unveiling Google’s new Nexus 7 tablet, the company also announced the $35 Chromecast, a small thumbnail device that connects to televisions via HDMI and enables users to send content via Wi-Fi from phones, tablets or PCs to the TV screen. Chromecast comes with three months of free Netflix and offers more functionality than Apple TV’s AirPlay. “On paper at least, it’s the best device Google has ever announced,” suggests Wired. Continue reading Is New Google Chromecast All About the Future of Pay TV?

About 25 percent of North American consumer Internet traffic is served by Google, more than that of Facebook, Netflix and Instagram combined, an increase from 6 percent three years ago. Estimates are that the majority of Google’s traffic is from YouTube — the rest involving searches, analytics, and advertising. To deal with the increase in Internet traffic, the company has data centers in the Americas, Europe and Asia, and has other distribution strategies. Continue reading Google Serves Quarter of Internet Traffic in North America

Hulu is focusing on its own original programming with “The Awesomes,” the video service’s first animated series and first original show this year. This marks a change of direction for the company, which was until recently entertaining bids for acquisition. Its emphasis on original programming reflects its new intention to compete with services such as Netflix and Amazon. Hulu will also join with sponsors to make new, brand integrated shows in order to generate advertising revenue. Continue reading Hulu Changes Focus To Original Series with ‘The Awesomes’

Machinima is the latest Internet company to attempt to launch an online TV video service. The company is looking to develop and license content, and operate as an over-the-top video subscription service, bypassing traditional pay TV providers. In 2012, Google led a round of investment with $35 million. Machinima is attempting to raise additional funds, and has recently started talks with studios for producing original content. Continue reading Machinima Moves Closer to Becoming Online Pay TV Service

Yesterday marked a new milestone in media history when original Netflix programs “House of Cards,” “Arrested Development” and “Hemlock Grove” became the first digital-only television shows to be nominated for Emmy Awards. “House of Cards” earned nine nominations, including one for Outstanding Drama, while “Arrested Development” received three noms, including one for Outstanding Lead Actor in a Comedy Series for Jason Bateman. Horror series “Hemlock Grove” got two nominations. Continue reading Netflix Makes History: Digital-Only Shows Earn Emmy Noms

Google is reportedly joining the growing number of technology companies looking to launch online versions of pay TV. According to sources familiar with the matter, Google has been talking with media companies about licensing content for a new streaming Internet TV service. We reported earlier that Intel and Sony are working on similar projects. Apple has also been pitching television licensing deals to media firms in recent years. Continue reading Google Approaches Media Companies with Streaming TV Pitch