Sony may have just moved ahead in the race to create an online version of pay television, thanks to a preliminary deal with Viacom to carry channels including MTV, Comedy Central and Nickelodeon via its planned pay TV service. Competitors in this space, such as Google and Intel, have yet to land such a major content deal. Sony hopes to launch an Internet service next year — streamed to its Bravia TVs and PlayStation gaming consoles — that will compete with companies that sell subscription TV services. Continue reading Sony to Carry Viacom Channels on its Internet Pay TV Service

Apple has acquired Matcha.tv, a Web service that provides users access to videos from various sources. Video aggregation technology has also been appearing in new and upcoming video game consoles. The Matcha.tv site has been shut down and customer data deleted, a move that has created speculation on the reason. Some question if Apple will attempt to change the TV experience with the development of a recommendation system or a cloud-based DVR. Continue reading Apple Acquires Video Aggregator Matcha.tv, Fuels Speculation

The final season of AMC’s “Breaking Bad” debuted with its best ever rating of 5.9 million viewers. Part of the high ratings can be attributed to Netflix, where subscribers can watch all previous episodes of the series, providing new viewers with a way to catch up prior to the new season. Along with the high ratings, there was a spike in illegal downloads of “Breaking Bad” episodes. This occurred despite the show being made available within hours across global regions. Continue reading Record Ratings and Illegal Download Spike for ‘Breaking Bad’

Two San Diego startups, Verance Corporation and PirateEye, have developed technologies to prevent and reduce media piracy. PirateEye uses cameras in theaters to scan for illegal recording, while Verance uses an audio watermark to determine if a video on a Blu-ray player is legitimate, and gives purchase options if the disc being played is a pirated version. Both Verance and PirateEye have received funding from film studios for their projects. Continue reading Startups Use Spy Cameras and Audio Tech to Stop Film Piracy

Executives at American Express are targeting millennials with a new sponsorship program that includes prepaid debit cards featuring images from the popular online video game “League of Legends” by Riot Games. Tomorrow, the company will announce a program through which users will receive 1,000 points when they sign up for the card and another 1,000 points when they load $20 onto the card. Additional points can be earned with purchases and when the card is linked to a direct deposit account. Continue reading AmEx Debit Cards to Feature Images from Online Video Game

Netflix devotes significant resources in order to develop its rating and recommendation systems, which is a key component of the service. The company employs 800 engineers to operate the service. Netflix estimates that 75 percent of viewing activity is now recommendation driven. The company uses several types of customer data in order to create the personalized recommendations, and uses behavior of similar users to suggest preferences. Continue reading Netflix Viewing Activity Is Largely Recommendation Driven

Cox Communications is introducing a new service that offers a personalized TV experience for its subscribers. With the Contour service, Cox is attempting to offer Netflix-like recommendations. Cox will use Contour to learn what its subscribers enjoy and combine “on-demand” features with live TV. Marketed separately from other Cox services, Contour includes three components: a data-driven TV guide, more powerful DVR and a redesigned app. Continue reading Cox Launches Contour Personal TV Experience on the iPad

Google’s Chromecast, which wirelessly connects mobile devices and computers to television, is the latest potential challenge to pay TV. While it may not immediately disrupt the current business model, it offers a glimpse of Google’s vision to make the Internet a platform for TV. The TV industry has dealt with the disruption of Internet TV despite mounting pressure. However, media companies, broadcasters, pay TV providers and advertisers may need to redefine how they interact with one another. Continue reading Google Chromecast Could Be Challenge to Pay TV Providers

Developers face significant challenges in creating apps for smart TVs due to the large number of devices. Most manufacturers have their own platforms, with limited compatibility among them. TV makers are beginning to simplify the programming process by adopting HTML5, while bringing an app to multiple platforms still requires significant resources. Netflix devotes major resources to creating its apps, but few may be able to follow their example. Continue reading Developers Struggle to Build Ideal Apps for Every Smart TV

Netflix has started a quiet effort to address problems with smart TVs. The company is in talks with tech companies and consumer electronics manufacturers in order to find improvements to user interfaces, remote controls and other smart TV components. The idea of Internet content combined with TVs began in the mid 1990s, but some believe progress has been slow. New apps, services and compelling content are needed to engage viewers to purchase and use smart TVs. Continue reading Netflix Hopes to Bring Increased Intelligence to Smart TVs

Netflix’s use of data helps determine what its customers want to watch and how they want it presented. The company’s newest original show, “Orange Is the New Black,” is partially the result of analyzing viewer data. Netflix is using all types of collected viewer data in order to create content and to possibly shape the user experience. Viewer data is collected from multiple sources: Netflix, third party metadata and social media. Continue reading Viewer Data Used to Shape Netflix Content and Experience

Millennials are an age group that keep cable executives up at night. Many do not own actual TVs, do not pay for cable, and rarely pay for Internet content. Generally, this generation grew up on free media content. But Netflix offers its original programming in ways that satisfy this generation’s need to have immediate access to content, regardless of when and how. This contrasts with traditional broadcasters airing shows first on TV, then later online. Continue reading Are Millennials More Drawn to Netflix than Other Services?

Google is partnering with Level 3 Communications to offer free Wi-Fi service at more than 7,000 Starbucks location in the U.S. The service is expected to be about 10 times faster than the T1 connections currently provided by AT&T (which had reportedly offered to upgrade its service). The new Wi-Fi will be available in some stores next week with a complete rollout scheduled within 18 months. In addition, the upgraded Starbucks Digital Network will offer new media distribution opportunities. Continue reading Starbucks to Become Significant Media Distribution Platform?

Addressing the Television Critics Association in Beverly Hills yesterday, CBS chief exec Les Moonves announced that the network is experimenting with new business models for some of its serialized dramas. The network is hoping that streaming deals with video services such as Netflix and Amazon will help make the shows profitable. The streaming sites have been actively pursuing rights to serialized dramas in particular, since they currently attract large numbers of viewers. Continue reading CBS Experiments with New Business Model, Streaming Deals

Television is becoming an important part of Twitter’s advertising strategy. In May, Twitter revealed an experimental advertising plan that will allow companies to use Twitter to directly engage with consumers who see their TV commercials. Twitter reported that users who are shown promoted tweets had a 58 percent higher intent to buy compared with people who only viewed the TV ad. Rates of user engagement were 27 percent higher than previous averages for companies using Twitter to reach customers. Continue reading Companies Can Target Viewers While They Tweet on Shows