By
Meghan CoyleMay 13, 2014
Deena Varshavskaya launched Wanelo, a platform for both online shopping and social networking, in 2012. Two years later, the site has 11 million users and access to 12 million products and 300,000 stores worldwide, from big brand names to small boutiques. The image-intensive site allows users to browse, share, and purchase products immediately. Wanelo does not stock the products itself, but rather, every product is linked to a store’s online site. Continue reading Wanelo: Like a Digital Mall That Makes Online Shopping Social
By
Meghan CoyleMay 12, 2014
Dish Network Chairman Charlie Ergen announced he has signed new deals with programmers to add channels to the company’s Internet TV service that he plans to launch by the end of 2014. The over-the-top (OTT) service is aimed at young cord-cutters who may opt to forgo an expensive cable package for a cheaper offering of channels that can be streamed on smart TVs and other devices. Dish Network already has a deal with Disney to offer channels such as ABC and ESPN. Continue reading Dish Plans to Launch its Internet TV Service Later This Year
Netflix has raised its monthly price for new subscribers by $1 to $8.99, marking its first price increase in three years. CEO Reed Hastings recently announced that a price increase would likely be necessary to meet the rising costs of movies and TV shows. The video streaming service introduced a new $7.99 plan for subscribers not concerned with high-definition or the ability to stream programs on multiple devices, while a $11.99 premium plan lets users stream shows to four devices at once. Continue reading Netflix Raises Monthly Subscription Rate for New Customers
By
Meghan CoyleMay 9, 2014
Television networks are currently entangled in expensive negotiations with cable companies over retransmission fees and rights to stream content on other devices. However, if a TV network were to sell its shows directly online with a Netflix-like subscription, GigaOM speculates that the network could still remain profitable and consumers would not have to pay for expensive cable packages. This new model could potentially redefine content distribution via the Internet and television. Continue reading TV Networks to Benefit by Unbundling from Cable Packages?
By
Meghan CoyleMay 9, 2014
Because of automated ad-buying technology, illicit sites streaming video content can make hundreds of thousands or even millions from advertising. MediaLink researched 596 piracy sites, and found that the advertising, often from major brands, generated $227 million annually. These sites get to keep most of this revenue because profit margins typically range from 80 percent to 94 percent after site maintenance and human resources fees are paid. Continue reading Today’s Piracy Sites Making Millions in Advertising Revenue
By
Meghan CoyleMay 7, 2014
Companies such as IBM and Symantec are investing in new technologies to detect viruses and hackers and make stealing customer data more difficult. The companies believe that traditional antivirus software that erect barriers to keep out threats is becoming increasingly ineffective as hackers around the world regularly create novel bugs. IBM plans to analyze behavior in computer network data to detect irregularities. Symantec is launching its own division that will help hacked businesses respond to security breaches. Continue reading Cybersecurity Focus Shifts From Blocking to Spotting Threats
By
Meghan CoyleMay 7, 2014
Vevo, YouTube’s single largest music supplier of videos, does not just distribute music videos. At the 2014 NewFronts presentations, Vevo introduced seven new original series that explore different aspects of music and the artists that create it. Vevo also announced deals with Twitter to promote videos and Mirriad to integrate brands into their new content. The digital music video powerhouse also plans to host a live concert in the fall of 2014. Continue reading Vevo Announces Original Content, Expanded Pact with Twitter
By
Meghan CoyleMay 7, 2014
Facebook is steadily becoming a formidable player in the digital advertising industry. The social network will start integrating auto-playing video ads on users’ Facebook news feeds. Facebook’s unique ability to target audiences precisely could give it an edge in the market, even though video ads on Facebook cost about $1 million a day. Ace Metric and Facebook have been working together since last year to create a fAce rating to help select the “meaningful” commercials. Continue reading Expensive Video Ads on Facebook Are Reserved For The Best
By
Meghan CoyleMay 6, 2014
Cable industry executives gathered at the NCTA Cable Show to discuss growing competition from online video content providers, and the need for cable TV to improve delivery systems of cable programming across all devices. By improving the consumer experience and video-on-demand services, cable companies hope to “protect their turf” from the likes of Netflix and Hulu. Also, leaders in the cable industry recognize the need to find a solution for rising cable TV prices. Continue reading Cable Execs Call for Action to Challenge Online Competitors
By
Meghan CoyleMay 6, 2014
At the 2014 NewFronts presentations, online video content providers revealed that product placement will play a larger role in video content. Just as TV shows feature certain brands, online videos may soon have integrated brands in their story lines. The practice, known as branded entertainment, may provide a new source of revenue for video content providers with original programming. Also, viewers typically find branded entertainment less obtrusive than traditional video ads. Continue reading Branded Video Content Migrates from TV to Online Platforms
By
Meghan CoyleMay 5, 2014
At Facebook’s F8 developer conference in San Francisco, CEO Mark Zuckerberg unveiled Facebook’s newest projects that emphasize app development for third parties. The company’s motto “move fast and break things” has become less relevant as Facebook grows and third party apps rely increasingly on Facebook databases. The new ad network and app development tools will make it easier for third party app developers to create apps with Facebook functions. Continue reading F8: Facebook Introduces Ad Network, App Tools and New Motto
By
Meghan CoyleMay 5, 2014
Social network LinkedIn brought in $473.2 million in revenue for the first quarter of 2014. The company’s plan for the coming years is to increase the number of users and the frequency that those users visit the site by focusing on content posted by well-known professionals and everyday users alike. Currently, LinkedIn has 300 million people signed up for an account on their site, but during Q1, it had only 186 million unique visitors monthly via computers. Continue reading LinkedIn Hopes to Grow Audience with User Generated Content
Music service Rdio is planning a free, ad-supported offering to launch later this year. The service is also expected to add more non-music content and morning shows from Cumulus, which became a significant investor in Rdio last year. Some of that may include sports and talk show content from WestWood One, which Cumulus recently acquired. Cumulus CEO Lew Dickey introduced the new ad-supported model during a Q1 earnings call earlier this week. Continue reading Rdio to Launch Free, Ad-Supported Music Service This Year
By
Rob ScottApril 30, 2014
In a blog post yesterday, FCC Chairman and former telecom lobbyist Tom Wheeler wrote that he is “a strong believer in the importance of an Open Internet.” In response to what Wheeler views as “misinformed” commentaries regarding the Open Internet Notice of Proposed Rulemaking (NPRM) currently before the FCC, he offers two points of clarification: 1) This is not a final decision, but a formal request for input on the proposal, and 2) “all options for protecting and promoting an Open Internet are on the table.” Continue reading FCC Chairman Explains Next Steps to Protect an Open Internet
By
Rob ScottApril 29, 2014
AOL announced it will launch a free streaming movie service through a new agreement with Miramax that will make Miramax’s library of films available to stream online and on mobile devices. Film selections will be refreshed each month. AOL’s new homepage video portal features clips from Moviefone, Huffpost Live, ESPN, Conde Nast and others. Through the new deal, AOL users will also have the ability to add Miramax titles to their rotation of news and entertainment video. Continue reading AOL Launching Ad-Supported Streaming Video with Miramax