Although cable companies lost more than a million subscribers last year and Internet viewing is booming, Layer3 chief executive Jeff Binder thinks the future isn’t about cutting the cord to cable, but making it better, with improved pictures, design and customer service. That, he hopes, will win over customers struggling to find content online and on cable. Layer3 will debut in Chicago and a few unnamed major cities on the East and West Coasts, at $80 to $150 a month, depending on the number of TVs in a home. Continue reading Layer3 Aims to Improve Cable Model, Leases its IP Network

ABC just struck a deal with Warner Bros. Television to make all in-season episodes of any future series from the studio available on ABC digital platforms. That’s a victory for the network over other streaming services, in particular Netflix, which often insists on exclusivity, thus blocking networks from securing so-called stacking rights, or five rolling episodes of a current show. The ABC-Warner Bros. deal means that ABC will have more relevant content for its own time-shifted options, including the revamped WatchABC app. Continue reading ABC and Warner Bros. Ink Deal for Network’s Digital Platforms

Ever since comScore acquired Rentrak, the merged companies have posed competition to ratings giant Nielsen. Now, the merged digital measurement firm has signed a multi-year deal with Viacom to help the media giant more accurately target specific demographics across its linear TV, digital, mobile and over-the-top channels including MTV, VH1 and Comedy Central. Viacom offers Vantage as a data-targeting service to advertisers who want to reach “new parents looking for diapers” and other more granular targets. Continue reading Viacom Inks Multi-Year Deal for comScore/Rentrak Digital Data

The advent of digital acquisition has made long-term storage more complicated for media and entertainment companies, which up until now have been dependent on tape-based solutions. Now, Sony has unveiled Everspan, an optical disc technology it guarantees will last for 100 years. That 100-year guarantee would relieve companies of the expensive, time-consuming need to migrate libraries to new technology. Each disc stores 300 gigabytes, and Everspan uses up to 64 drives to read data at extremely high speed. Continue reading Sony Introduces Optical Disc Archival System to Replace Tape

AT&T has partnered with ad technology company Videology to introduce a “private marketplace” for a handful of select advertisers, who will be able to buy linear TV ads reaching 26 million households. Beginning in Q3, advertisers can use their own data and data from third parties to reach targeted audiences on cable networks on AT&T’s U-verse service or DirecTV, which AT&T acquired last year for $49 billion. Advertisers will be able to purchase ads via a self-serve website, although the back-end will operate manually. Continue reading AT&T, with Videology, to Sell Programmatic Ads on Linear TV

Even as standards bodies are at work to define the parameters of 5G, companies and countries are preparing to make the switch. 5G networks, which offer speeds at 10 to 100 times faster than today’s 4G LTE networks, will first appear in home broadband, then data-only devices like tablets, and finally smartphones by 2019 or 2020. So far, Korea is at the forefront of the 5G transition, in order to be ready for the 2018 Winter Olympics. China and Europe, which took longer to adopt 4G, are also hoping to take a lead. Continue reading AT&T, Verizon Lead Charge to Establish 5G Networks in U.S.

After Samsung launched ad-blocking support for the Samsung Internet Browser on its mobile devices, third-party ad blocking apps shot up to the top of the Google Play app store. Google pulled them from the store soon after because the tech giant does not want to distribute apps that conflict with its own advertising business. Although Google is removing ad blocking apps, it has not taken any action to remove mobile browser apps that feature ad blocking already built-in. Continue reading Samsung Rolls Out Ad Blocking, Google Boots Ad Blocker Apps

Netflix recently announced it would begin to block VPNs (virtual private networks), which consumers use to get around geographic-based content licensing restrictions. The company has turned a blind eye to VPN usage, but that was before it distributed its content globally, now live in 190 countries. Netflix has a reason to protect its content (especially its originals) and infrastructure investments, and it can’t offer all content to every country. But there’s another, just as potent reason for the move. Continue reading Netflix Cracking Down on VPNs, in a Push for Global Rights

In a multi-channel, multi-device and multi-platform world, any given network finds it increasingly difficult to differentiate itself from the others. Good programming isn’t enough when so many outlets are producing so many quality shows. This was the dilemma that panelists wrestled with in a conversation on “Hollywood Media: Platforms and Brands.” One clear message was that a younger generation doesn’t make distinctions among screens, as long as they are getting the content they want. Continue reading Media Networks Look at Platforms, Brands, Game-Changers

The television industry is experiencing an unusually long cancellation-free streak for its current season, as networks struggle to adapt to a changing landscape with more viewing alternatives than ever before. Network execs are being extra cautious not to drop a series that may have potential as consumers turn beyond the major broadcasters to cable, on demand, and online streaming alternatives. In addition, overall TV ratings are down and there are more shows than ever before (more than a record-setting 400 are expected by the end of the year across broadcast, cable and online services). Continue reading Networks Cautious of Canceling Shows as TV Viewing Evolves

Initiating its planned merger with Alcatel-Lucent, first announced in April, Nokia began its share-exchange offer with that company’s shareholders in Paris and London. Nokia is paying €15.6 billion ($16.6 billion) for Alcatel-Lucent, with the idea that combining the two companies’ expertise in telecom and Internet gear will help it better compete in a global economy. Nokia not only faces competition from new players such as China’s Huawei Technologies but from Ericsson, which just struck an alliance with Cisco. Continue reading Nokia Initiates Share-Exchange Offer in Alcatel-Lucent Merger

FilmOn just lost its latest court case, with U.S. District Judge Rosemary Collyer’s ruling that the company is not a cable system, denying it the statutory license cable companies receive. Collyer’s ruling comes as good news to the coalition of TV and movie companies — including ABC, CBS, NBC, Fox and Telemundo — that sued FilmOn in 2013. The new ruling goes against the July ruling from a Los Angeles Federal judge that went in favor of FilmOn, and also revives many of the same questions behind the Aereo ruling. Continue reading Ruling Against FilmOn Shows Aereo Issues Are Not Resolved

Cable networks tend to schedule advertising with a “more is more” approach. But the added revenue comes at a cost to marketers and viewers. Marketers worry that the resulting “ad clutter” obscures their message. Meanwhile, the proliferation of commercial-free, OTT content has shortened the average viewer’s commercial tolerance, especially among the ever-valuable millennial demographic. In a move that truTV sees as a way for advertisers to “rise above the noise,” the cable and satellite channel is planning to cut down ad time and increase each slot’s value. Continue reading TruTV Cuts Ad Time, Hopes to Increase Value for Advertisers

Twitter is now making its TV Timelines feature available to more users in an attempt to draw in more TV fans, networks and advertisers. TV Timelines, which aggregates TV-related content with a dedicated page for each TV show, is accessed via a separate interface within the Twitter app. When Twitter first debuted TV Timelines, it was only available to a select group of users and for a handful of TV shows. After several months of experimentation, Twitter has tweaked the feature, including adding shortcuts to users’ tweets. Continue reading Twitter Tweaks TV Timelines, Expanding Pages and Availability

TV technology is getting closer to monitoring and analyzing our facial expressions in order to distinguish between boredom and enthusiasm to better understand our viewing tastes. Software from media startup Affectiva could usher in a new frontier in television viewing, one in which our devices watch our reactions and offer content suggestions or enable brands to provide more targeted ads. If consumers are willing to allow their emotional data to be gathered, movie and TV show recommendations from Netflix, for example, could become more relevant. Continue reading Facial Monitoring Software Could Impact Your TV Experience