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Debra KaufmanOctober 27, 2017
Google and Cisco Systems are partnering to help companies manage software and technology services in their own data centers or an external cloud service. The two tech titans’ collaboration is aimed at breaking through Amazon and Microsoft’s domination of cloud services. With the new deal, Google will have access to Cisco’s corporate clients and Cisco will get a boost in its transition from computing networking equipment to cloud services. Cisco also competes with rivals such as VMware, another Amazon ally. Continue reading Cisco, Google Partner to Gain Market Share in Cloud Services
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Debra KaufmanOctober 25, 2017
Consumer confidence in the Internet of Things can be easily rattled by reports of compromised privacy, such as when researchers found that some baby monitors had been turned into surveillance devices. The SoftBank Group-owned U.K. chip manufacturer ARM, however, has introduced a potential solution: a security framework for IoT devices from home appliances and children’s toys to vehicles and streetlights. Up until now, the many IoT manufacturers haven’t agreed on a single security standard, something ARM hopes to remedy. Continue reading ARM Proposes Security Framework Standard for IoT Devices
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Debra KaufmanOctober 19, 2017
Nielsen has begun collecting Netflix viewership data via audio recognition software in 44,000 U.S. households, part of its planned initiative to measure TV audiences of subscription video on-demand services. So far, A&E Networks, Disney ABC Television Group, Lionsgate, NBCUniversal and Warner Bros. have subscribed to the service. Nielsen clients can opt to release the data publicly. By adding SVOD measurements, Nielsen continues efforts to capture viewing behaviors that have changed with the emergence of mobile and streaming video. Continue reading Nielsen Begins to Measure Audience Data of SVOD Services
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Debra KaufmanOctober 18, 2017
In pursuit of a piece of the $72 billion U.S. TV advertising market, Google has its first big win in getting TV and video companies to embrace its video ad tech software. The company inked a partnership with CBS to provide the technology to deliver ads for its latest original “Star Trek: Discovery” series, the main attraction for CBS All Access, its new streaming subscription service. The new deal is a hoped-for win-win for both Google and CBS, and a challenge to other ad tech systems. Google also debuted an ad buying software tool last spring. Continue reading Google Takes a Major Step in TV Ad Delivery With CBS Deal
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Debra KaufmanOctober 13, 2017
Cable industry research group CableLabs has completed its updates for Full Duplex Data Over Cable Service Interface Specification (DOCSIS), which means that upload streams will now be as fast as download streams, at speeds of 10Gbps on HFC (hybrid fiber-coaxial) networks. Now, upstream and downstream traffic will stream concurrently, for twice the efficiency. CableLabs says the upgrade will also reduce the need and cost of networks that install fiber to the premises (FttP), otherwise known as the “last mile.” Continue reading CableLabs Announces Next Iteration Cable Broadband Spec
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Debra KaufmanOctober 12, 2017
A federal advisory panel of 70+ industry, labor and law enforcement experts failed to come to agreement on a proposal on how to track and identify drones. More specifically, the panel could not find agreement regarding categories of drones that should require remote monitoring. The result is that it will now be more difficult for the Federal Aviation Administration to execute rules that would please all concerned groups, which include law enforcement agencies, hobbyists and drone advocates. Continue reading FAA Panel Fails to Reach Consensus on Drone Regulations
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Debra KaufmanSeptember 22, 2017
Security companies Morphisec and Cisco reported the extent of the damage caused by a malware attack on security software CCleaner. Experts say that the software, distributed by Czech company Avast, was targeted not simply to disrupt as many computers as possible, but to conduct espionage. Hackers penetrated the software and added a backdoor, ultimately installing malware on more than 700,000 computers. But hackers also sought to find computers among those infected that resided in networks of 20 leading tech firms. Continue reading CCleaner Malware Is Linked to Attack Against 20 Tech Firms
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Debra KaufmanSeptember 12, 2017
As smart devices in the home multiply, so does the need for Wi-Fi. Cisco reports that, through 2021, data routed via Wi-Fi to mobile devices will grow 48 percent a year. Several ideas to meet the demand have been proposed. Some have suggested putting a router in every room or floor of the house; most routers already connect to the cloud to optimize the network. Another idea is for the user to rent Wi-Fi through his or her cable company. Yet another is WiGig, whereby smart devices themselves would provide bandwidth. Continue reading Growth of Smart Devices Requires a Next-Gen Wi-Fi Solution
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Debra KaufmanSeptember 6, 2017
Facebook developed mapping technology that has allowed it to create a data map of the human population in 23 countries so far. The map can zero in on any man-made structure as close as five meters, in any country on earth. Facebook says it is using the data to understand how humans are distributed around the planet, and thus be able to determine the best way to provide them with Internet access, via land, air or space. The goal is to create a “multi-pronged” Internet network to serve under-connected populations. Continue reading Facebook Uses Mapping Tech in Effort to Connect the World
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Debra KaufmanSeptember 5, 2017
NewTek is making its NDI (Network Device Interface) technology available to creators of live-streaming content, which would enable them to improve their production values and give them a leg up in competing with rivals. NDI technology is a new kind of video signal that is able to broadcast between computers over a local network. Live-streaming site Twitch has used NewTek’s NDI technology to allow its on-screen personalities to play games, while producers edit the live feed in another room, without the need for extra cables. Continue reading NewTek Offers Video Over Ethernet Tech for Live Streaming
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Rob ScottAugust 24, 2017
Speaking at the Edinburgh International Television Festival yesterday, Snapchat’s head of content Nick Bell said the social platform will likely offer scripted content via Snapchat Shows by the end of the year. However, Bell does not see Snapchat as a broadcast TV killer. “Mobile is the most complementary thing to TV that has been around,” Bell said. “We’re really capturing the audience who are not probably consuming TV at the same rate and pace of engagement that they once were.” He noted that NBC’s “The Voice” and ABC’s “The Bachelor” both experienced a boost in viewer numbers after launching Snapchat offshoots. Continue reading Snapchat Plans to Offer Scripted Content by End of the Year
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ETCentricAugust 16, 2017
Nielsen will expand its Digital Content Ratings to credit video distributed via Facebook, Hulu and YouTube. According to Jessica Hogue, SVP of product leadership at Nielsen, “These are three of the biggest and most meaningful platforms for media companies and advertisers.” The move “will allow TV network and digital publishers to capture incremental viewing of video on the three digital outlets,” reports Variety, and extends the measurement firm’s push into new media viewership. “Nielsen’s announcement comes as more digital companies are placing new emphasis and added resources on creating video content, rather than pieces of simple text.” Continue reading Nielsen Includes Facebook, Hulu, YouTube in Digital Ratings
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ETCentricAugust 3, 2017
The Consumer Technology Association projects that antenna sales in the U.S. will jump 7 percent to about 8 million units, driven largely by consumers who are accessing HBO, Hulu, Netflix and other services online. While today’s antennas “can be hidden behind a flat TV or hung like a picture frame,” notes The Wall Street Journal, a June survey by the National Association of Broadcasters found that 29 percent of Americans are not aware that television content is available for free. The confusion may linger from the 2009 HD transition, despite the FCC’s efforts to educate the public. While today’s consumer may not think of the older tech as a practical means of saving money, WSJ cites examples of viewers using antennas to watch free local programming. Continue reading Growing Number of Viewers Are Using Antennas for Free TV
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Rob ScottJuly 26, 2017
Television measurement leader Nielsen is adding Hulu and YouTube TV to its ratings, the company’s next step toward including more streaming data. So far, Nielsen’s coverage of streaming viewership has largely involved data from TV networks distributing content via digital platforms, such as CBS shows made available on CBS All Access. “This is the first time the biggest digital-first, TV streaming companies have come into the fold in terms of being included in TV ratings,” said Nielsen president of product leadership Megan Clarken. Continue reading Hulu and YouTube TV Data Now Included in Nielsen Ratings
In April, we reported that Netflix held the top spot among streaming services in U.S. household penetration. Last month, Leichtman Research released figures suggesting that Netflix had doubled its subscription base over five years and, for the first time, surpassed cable TV in number of total subscribers. Now, comScore data indicates that cord cutters are spending more time watching content via Netflix per month than they are on Amazon Video, Hulu and YouTube combined. Interestingly, the data also shows that Hulu users watch more content on a daily basis. Continue reading Netflix Fans Watch More Monthly, Hulu Leads in Daily Viewing