By
Paula ParisiNovember 2, 2023
LinkedIn expects to pass the 1 billion user mark this month, and timed to that feat is unleashing a new suite of AI productivity tools, including job coaching, personalized digests and help writing original content for the platform. The new machine learning assists will initially be available only to Premium subscribers, centered on the aforementioned three main areas. The move follows months in which LinkedIn has been upgrading its AI capabilities in areas like automated recruiter messaging, job descriptions and profile writing suggestions. The improvements draw on OpenAI technology, in which LinkedIn parent Microsoft has an ownership stake. Continue reading Nearing 1 Billion Users, LinkedIn Debuts Job Coach Chatbot
By
Paula ParisiJuly 6, 2023
A Twitter challenger called Spill, designed by two former employees, started trending this past weekend as Elon Musk announced that Twitter is putting limits on the number of posts users can read. Spill climbed in Apple’s App Store rankings over the holiday weekend, rising to the No. 3 most downloaded app and emerging as the store’s most-downloaded social media app. Spill users call themselves “Spillionaires,” a moniker the company has embraced. On Saturday, Musk said Twitter will limit post views for non-paying users, sending Spill downloads soaring. Continue reading Twitter Challenger Spill Spikes as Musk Imposes Read Limits
By
Rob ScottMarch 3, 2023
Meta Platforms announced today that it is introducing new creative tools and features for Facebook Reels, including support for videos of up to 90 seconds, extending the previous maximum of 60 seconds. The updates arrive a few months after the company unveiled support for Instagram Reels of the same duration (news that followed TikTok’s jump in video length from three to 10 minutes in an attempt to more directly take on Google’s YouTube). Among the new creative tools include the ability to create Reels with trending templates and a “Grooves” feature that automatically syncs video to the beat of a song. Continue reading Meta Adds New Creative Tools, Features for Facebook Reels
By
Paula ParisiFebruary 2, 2023
Instagram co-founders Kevin Systrom and Mike Krieger are back with a personalized news feed called Artifact that that uses artificial intelligence to pattern users’ interests and the friends that most likely want to discuss them with you. The new app — whose name combines articles, facts and artificial intelligence — opened a public waiting list this week and is available on iOS and Android. The Verge calls it “TikTok for text,” adding that “you might also call it Google Reader reborn as a mobile app or maybe even a surprise attack on Twitter.” Continue reading Instagram Creators Launch Artifact, Called a ‘TikTok for Text’
By
Paula ParisiJuly 28, 2022
Meta Platforms is adjusting Facebook’s algorithms to offer more discovery and personalization features, according to the company. Users will now automatically land on a Home tab instead of the old News Feed. A revamped Feed will emphasize videos, photos and algorithmically curated posts. While observers have been quick to label the change yet another attempt to chase TikTok’s addictive, influencer-driven feed, Meta assures users this doesn’t mean goodbye to friends and family. “You can curate a Favorites list of the friends and Pages you care about most and filter their content in this new tab,” the company says. Continue reading New Facebook and Instagram Updates Mimic TikTok’s Model
By
Paula ParisiFebruary 8, 2022
Meta and Snap both appear to have re-focused their social media strategies on video, leading to speculation they’re chasing TikTok, famously the U.S.’s “most downloaded app of 2021,” which at 94 million handily topped the 64 million of the second most popular, Meta’s Instagram. Meta CEO Mark Zuckerberg told analysts last week that even though Instagram’s Reels is the company’s most rapidly growing format, “we also have a competitor that is compounding at a pretty quick rate, too.” ByteDance’s TikTok, Zuckerberg said, “continues to grow at quite a fast rate off of a very large base.” Continue reading Video Emerges as Killer Social App, Everyone Chasing TikTok
By
Paula ParisiNovember 23, 2021
Twitter has earned praise for transparency after it published “unflattering” research findings. The company analyzed “millions of Tweets” in an attempt to measure how its recommendation algorithms handle political content, and subsequently reported that it amplifies more content from right-wing politicians and media outlets than from left-wing sources. The findings, which were released in late October, were well-received at a time when social platforms are fast to tout positive findings, but quickly discredit critical data, as was the case with Facebook and whistleblower Frances Haugen. Continue reading Twitter Earns Praise for Transparency in Its Research Findings
By
Paula ParisiNovember 17, 2021
Facebook’s internal experiments with turning off its News Feed algorithm revealed that users benefit from the often-controversial ranking system. Documents recently parsed by the news media indicate Facebook’s digital formula knows more about what users want than the users themselves when it comes to deciding which posts people see and in what order. The news comes as both the House of Representatives and Senate consider bills that would require social media platforms to offer users the option of disabling what’s known as “automated content recommendations.” The bills follow whistleblower allegations that Facebook’s News Feed is damaging to users. Continue reading Automated News Feed May Be Good for Facebook and Users
By
Paula ParisiNovember 12, 2021
The premium service Twitter Blue is opening to users in the U.S. and New Zealand, after having launched this summer in Australia and Canada. The Blue program is available for $2.99 per month on iOS, Android and the web. Blue subscribers gain a range of features, including the ability to undo tweets within 30 seconds of posting, categorizing saved tweets into topical bookmark folders, using a reader mode for turning threads into easy-reading text, and adding a custom range of app icons. Additional features available only to iOS users include mobile color themes, a customizable navigation bar, and the ability to pin conversations. Continue reading Premium Twitter Blue Now Available in U.S. and New Zealand
By
Paula ParisiOctober 20, 2021
Although Facebook leadership has suggested that artificial intelligence will solve the company’s challenge to keep hate speech and violent content at bay, AI may not be a thoroughly effective near-term solution. That evaluation comes as part of a new examination of internal Facebook documents that allegedly indicate the social media company removes only a small percentage — quantified as low-single-digits — of posts deemed to violate its hate-speech rules. Algorithmic uncertainty as to whether content violates the rules results only in that it is fed to users less frequently, rather than flagged for further scrutiny. Continue reading Facebook Said to Inflate AI Takedown Rates for Hate Speech
By
Paula ParisiOctober 6, 2021
Facebook is rolling out its short-form video feature, Reels, to all iOS and Android users in the U.S. Intended to counter the increasingly popular TikTok, creators can use Reels to generate within Facebook content of up to 30 seconds using in-app editing tools for music, audio, AR filters and other effects. The feature was deployed in beta last month. Instagram introduced its own version of Reels last year, allowing videos of up to 60 seconds. Facebook also debuted a bonus program to pay creators for Reels views as part of its previously announced initiative to pay creators $1 billion through 2022. Continue reading Facebook Rolls Out Its ‘Reels’ Video Format for Mobile Users
By
Paula ParisiSeptember 2, 2021
All politics may be local, but you can expect less of it to be social. As of August 31, Facebook began reducing political content that appears in its News Feed. The move comes as the social media giant attempts to beat back a barrage of criticism for spreading misinformation through the use of algorithms that appear to reward click-generating controversies over level-headed dialogue. The new content modification is “in response to common feedback from our community,” a Facebook spokesperson said. Continue reading Facebook Decides to Curtail Political Content in News Feed
By
Debra KaufmanJune 25, 2021
On June 21, Facebook’s Live Audio Rooms became available to “public figures and select Facebook Groups” in the United States. The company also released its first batch of podcasts to U.S. listeners, including “The Joe Budden Podcast;” “Carefully Reckless,” with Jess Hilarious from the Black Effect Podcast Network and iHeartRadio; “LadyGang,” with Keltie Knight, Becca Tobin and Jac Vanek, from PodcastOne; and Nicaila Matthews Okome’s “Side Hustle Pro.” People can listen to some podcasts on their Facebook Pages or News Feed. Continue reading Facebook Goes Live with Audio Rooms, Announces Podcasts
By
Debra KaufmanApril 21, 2021
Facebook chief executive Mark Zuckerberg announced an upcoming suite of new audio products including a push into podcasting and Live Audio Rooms, an audio-only version of the Rooms videoconferencing product, intended to rival the popular Clubhouse audio app. Live Audio Rooms will roll out this summer as a test to public figures and groups. Users will be able to record and distribute their conversations and eventually charge for access to the rooms via a one-time fee or subscription. Meanwhile, Clubhouse closed a new Series C funding round. Continue reading Facebook Reveals Audio Products, Including Clubhouse Rival
By
Debra KaufmanFebruary 26, 2021
Australia’s parliament passed the first law of its kind, requiring Facebook and Google to pay local publishers for news content on their platforms. Treasurer Josh Frydenberg noted that, “the code is a significant microeconomic reform, one that has drawn the eyes of the world on the Australian parliament.” In fact, Australia Prime Minister Scott Morrison had discussed the new law with leaders of Canada, France, India and the United Kingdom. Facebook recently pledged to spend at least $1 billion over the next three years to license news content. Continue reading Australian Landmark Law Passes, Big Tech to Pay for Content