ESPN launched a new vertical on its website to cover all things related to competitive gaming, including news articles, event coverage, profiles of prominent eSports figures, and analysis. The network started broadcasting professional video game tournaments in 2014 and released a special edition of ESPN The Magazine focusing on eSports in 2015. The success of those projects helped spur the launch of the new vertical, which currently covers popular games such as “League of Legends.” Continue reading ESPN.com Debuts eSports Vertical Dedicated to Video Gaming

Yahoo has shut down Yahoo Screen, the company’s four-year-old video portal that had been a major component of chief exec Marissa Mayer’s turnaround strategy. Yahoo took a $42 million write-off on original video content in October, and while Yahoo Screen had yet to compete with video giant YouTube, comScore notes that the portal had about 15 million U.S. visitors in November. The portal had provided easy access to Yahoo’s video content — from digital magazines, concerts and football games to licensed reruns of “Saturday Night Live” and original series such as “Community.” Continue reading In Strategy Reversal, Yahoo Shutters its Online Video Portal

The National Football League has had a longstanding anti-gambling policy, but its new deal with Switzerland-based Sportradar suggests the league may be changing its tune. According to terms of the deal, Sportradar distributes live data from professional football games, which include everything from scores to a running back’s acceleration rate. Sportradar is already well known in the sports gambling business, and it currently sells its data to fantasy sports sites. Continue reading New NFL Deal with Live Sports Data Firm Draws Concerns

DirecTV has joined the ranks of those looking to bring more 4K content to consumers. During New York’s TranSPORT conference, DirecTV’s Phil Goswitz confirmed that the company plans to launch a live 4K broadcast service sometime early next year. He said live sports transmissions are currently being tested and DirecTV has the ability to transmit up to 50 new UHD channels. Goswitz explained that DirecTV is “moving into working with partners” for more 4K content. CBS, ESPN and Fox are among the networks that have also been experimenting with live 4K production. Continue reading DirecTV Planning to Debut Live 4K Broadcasting in Early 2016

New York State attorney general Eric T. Schneiderman is on a mission to shut down daily fantasy sports websites FanDuel and DraftKings, calling them illegal. Most recently, he sought an injunction to prevent both companies from operating in the state. FanDuel says it will comply by temporarily banning New York consumers from playing. DraftKings, however, says it’s still open for business with New York clientele. Schneiderman is also focusing on other daily fantasy sports sites, subpoenaing Yahoo. Continue reading NY State Attorney General Goes After Fantasy Football Sites

Gaming company Activision Blizzard is creating an internal film/TV studio, headed by former Walt Disney Company executive Nick van Dyk, to produce content based on its 1,000-title library. The first production is animated TV series “Skylanders Academy,” based on the “Skylanders” game that’s earned $3+ billion since its 2011 launch. The first film is likely to be based on “Call of Duty.” This move comes on the heels of Activision’s stated intent to acquire King Digital Entertainment, creator of “Candy Crush,” for $5.9 billion. Continue reading Activision to Open Film/TV Studio to Repurpose Game Library

Yahoo plans to live-stream Sunday’s game between the Jacksonville Jaguars and Buffalo Bills. The matchup, being played at London’s Wembley Stadium and produced by CBS, will be streamed globally for free via Yahoo’s platforms including Screen and Tumblr. Streaming the game could be a possible first step for Yahoo and the NFL in developing online offerings alongside broadcast and cable TV deals. The NFL has been pushing for new revenue opportunities and has considered partnerships with Silicon Valley in the past. Continue reading Live-Streaming NFL Game Could Be Big First Step for Yahoo

The tension between intellectual property owners and user-generated video sports replays came to a head when Twitter deactivated two popular sports accounts: Gawker Media’s Deadspin, with more than 887,000 Twitter followers, and @SBNationGIF, an offshoot of Vox Media’s SB Nation. The takedown came in response to complaints from the National Football League. But critics note the fuzzy line between fair use and IP infringement; some sports leagues, such as the NBA, regard user-generated videos as marketing, not infringement. Continue reading NFL Stops Fans From Sharing Sports Video Clips via Twitter

Google unveiled two new Chromecast streaming devices yesterday, in addition to a new tablet and a pair of Nexus phones. Google has already sold more than 20 million Chromecasts, which now offers access to thousands of apps, including HBO Now and Netflix. The $35 Chromecast extends the mobile apps already on our phones to our TV, whereas a competitor such as the $149 Apple TV is more a device for storing apps to run on television. One of Google’s new silver dollar-sized Chromecasts is available to work with your TV, while Chromecast Audio plugs into speakers to play music sent from your phone. Continue reading Google Announces New Chromecast Devices for TV and Music

According to new figures released by Moffett Nathanson Research, the growth of online ads will have a significant impact on traditional television and other media. Analyst Michael Nathanson predicts that ad spending on TV will decrease by 3 percent annually through 2020. He also forecasts that online advertising, led by tech giants Google and Facebook, will increase annually by 12 percent over the next five years and exceed spending for TV ads by 2017. The forecast comes as cable TV ratings are down 9 percent and 566,000 cable and satellite subscribers canceled their service during Q2. Continue reading Research Points to Internet Impacting TV Ratings, Ad Revenue

The National Football League is starting its own YouTube channel and Major League Baseball, which began streaming games online 13 years ago, bought the rights to manage the National Hockey League’s Web operations. But action sports — including surfing, skateboarding and snowboarding — rule millennials’ viewing time on their mobile phones. Although Americans are still watching less video on mobile phones than traditional TV, action sports on mobile channels is a parallel universe of sports viewing and is likely to remain so. Continue reading Why Action Sports Dominate Mobile Viewing Time of Millennials

Brands want a way to connect to viewers who peruse laptops and smartphones while watching major sporting events. Major digital players such as Google, Facebook, Twitter and Snapchat are looking for ways to monetize increased online activity during those same events. It’s a match made in heaven, and it’s going live just as the National Football League season begins. Google plans on offering ads to be placed alongside football-related search results, but the company isn’t alone in making plans to capture advertising dollars. Continue reading Live Sports Are Generating More Opportunities for Online Ads

NBC Sports Digital launched a redesigned site that emphasizes live sports broadcasting, including “Sunday Night Football” games. The site, which is live this week, highlights a total of 2,700 streamed-live events this year and 4,000 next year with the Summer Olympic Games in Rio. This year’s live streaming events include NFL games, the Stanley Cup, NASCAR, English Premiere League soccer and Golf Channel content. Although advertising revenue from the website is small relative to linear TV, executives are excited about its prospects. Continue reading Live Streaming Takes Center Stage on New NBC Sports Website

The National Football League and Twitter already have a relationship, but in a new deal, Twitter users will be able to enjoy an increased amount of footage beginning with the start of pre-season football. The NFL has just signed a multi-year deal with the social network to add more game highlights from pre-season games through the 2016 Super Bowl, breaking news, analysis, game recaps, behind-the-scenes video and other footage of interest to football fans. The relationship between the two companies began in 2013. Continue reading NFL and Twitter Expand Partnership With More Video and Ads

In a first, CBS will live-stream all the Super Bowl ads for its February 7, 2016 broadcast of Super Bowl 50. Super Bowl sponsors will also see online hits and TV ratings coupled, which, up until now, have been separated between Nielsen ratings for TV and other means for online. CBS is also seeking a hike in the cost of placing an ad in the Super Bowl, from at least $4.5 million to $4.7 million for a 30-second spot. This represents another record price since last year when NBC asked between $4.4 million and $4.5 million. Continue reading CBS to Live-Stream Super Bowl Ads, Link Online/TV Ratings