While companies such as Yuneec, DJI, Ryze Tech, AirSelfie Group and others tout their latest drones and related products at CES this week, action-cam manufacturer GoPro announced that it plans to exit the drone market completely once it unloads its remaining $799 Karma drones. Citing “hostile regulatory environments” and an “untenable” aerial market, the company also plans to cut more than one-fifth of its workforce. GoPro faces mounting competition from new smartphones that feature improved video capabilities and advanced lenses. The company reduced the price of its Hero5 Black and Hero5 Session cameras in December, and this week announced it would lower its Hero6 model from $499 to $399. Continue reading GoPro to Exit Drone Market in 2018, Cut More Than 250 Jobs

GoPro has unveiled two new action cameras, the Hero6 Black, an updated version of its flagship camera targeting adventurous photographers, and the Fusion, a 360-degree spherical camera that will ship in November. The Hero6 Black includes a first-ever custom processor built for GoPro, and includes a digital zoom, better voice control, more user-friendly editing software and the ability to transport footage three-times faster than the previous version. It is priced at $499, about $100 more than its predecessor. Continue reading GoPro Debuts Hero6 Black and 360-Degree Fusion Cameras

Action cam manufacturer GoPro is delaying the release of its Karma drone from June to the end of the year after the company announced a $107.5 million quarterly loss. “The drone’s success is critical to GoPro’s efforts to attract new users to its devices,” reports The Wall Street Journal. “The drone delay adds to GoPro’s string of problems launching recent products. Last year, GoPro slashed the price by half of its entry-level camera, the Hero 4 Session, to entice consumers.” While revenue dropped 49 percent from the previous year, the numbers weren’t as bad as analysts predicted. CEO Nick Woodman said the company is optimistic about “lessons learned from last year,” and is, “seeing the benefits of our simplified product lineup today.”

Continue reading In Wake of Q1 Loss, GoPro Pushes Drone Launch to Holidays

YouTube announced that it would join Netflix and Amazon in supporting high dynamic range technology for its video content. Robert Kyncl, YouTube’s chief business officer was on stage during CES with GoPro CEO Nick Woodman and Vrse CEO Chris Milk discussing 360-degree video when he mentioned the HDR news. YouTube also plans a partnership with GoPro to deliver more 360-degree content to its online platform. LG, Panasonic and Sony were among the manufacturers in Las Vegas promoting new HDR-compatible TVs. Continue reading YouTube Announces HDR Video Support, GoPro Partnership

In GoPro’s first ever deal with an educational institution, the camera company and USC School of Cinematic Arts announced that USC students will receive help to distribute, monetize and promote content created with GoPro camera equipment. As part of the deal, GoPro will donate 150 cameras and accessories, and GoPro camera technology will be incorporated into the school’s filmmaking curriculum — including education, workshops and one-on-one tutoring — this fall. The cameras will also be used for gaming and VR. Continue reading GoPro and USC Ink Deal to Use Cameras for Film, Games, VR

On July 12, GoPro will debut Hero4 Session, its latest action-video camera, priced at $399 and featuring a dramatically different form factor: a 1.5-inch cube that weighs only 2.6 ounces, with one button for on and off. In addition, GoPro founder Nick Woodman has announced the company’s expansion into virtual reality with a 16-camera array for an as-of-yet undisclosed price, to debut in August. Scheduled for next year, GoPro also plans to launch a quadcopter drone with built-in GoPro camera. Continue reading GoPro Unveils Smaller Hero Camera, Plans for VR and Drone

As part of its larger effort to become a lifestyle media brand, GoPro is looking to cloud services as an alternative for the increasing amount of content that ends up stuck on SD cards. GoPro founder and CEO Nick Woodman wants to make it easier for users to instantly share photos and video. Although still in early development, the approach would involve uploading footage to a cloud service while the camera charges, where it could be immediately shared or edited. This would eliminate the step of transferring footage from an SD card to editing software. Continue reading GoPro Exec Aims to Connect Action Cameras to Cloud Service